- Butchershop Acquires Mexican Digital Agency Maniak
MAD, Larissa Faw - Friday, April 16, 2021
Founded over a decade ago by entrepreneurs Christian and Carlos Dominguez, Maniak now focuses on building digital experiences including websites, e-commerce platforms, and other digital products. The shop serves marke ...
- 'No Truth' To Havas Rumors, States Publicis Groupe CEO Sadoun
MAD, Larissa Faw - Thursday, April 15, 2021
In an interview with MediaPost, the Publicis Groupe chief strongly denied rumors and reports of a pending merger with Vivendi's Havas Group. ...
- Battle For Tribune Publishing Takes On A Political Cast
Publishers Daily, Ray Schultz - Wednesday, April 14, 2021
Fox News claims bidder Hansjorg Wyss has 'a history of left-wing and environmental activism.' ...
- Univision Holdings Grows Larger With $4.8 Billion Grupo Televisa Deal
Television News Daily, Wayne Friedman - Wednesday, April 14, 2021
The companies claim the deal will result in the largest Spanish-language media company in the world. ...
- Contextual Ad Developer GumGum Reaps $75 Million Investment From Goldman Sachs
MediaDailyNews, Joe Mandese - Tuesday, April 13, 2021
GumGum, an enterprising ad-tech firm specializing in creating contextual targeting and ad insertion in digital media, this morning announced a $75 million investment from Goldman Sachs Growth. ...
- Power My Analytics Acquires eComIQ
Email Marketing Daily, Ray Schultz - Tuesday, April 13, 2021
The purchase will allow Power My Analytics to support larger organizations, the company says. ...
- Iron Horse Acquires Multicultural Shop Elmntl
MAD, Larissa Faw - Monday, April 12, 2021
Founded in 2016, the agency has worked with global brands and tourism boards, particularly in the Asian region, as well as brands such as LG Mobile, The Halal Guys, a ...
- Vox Media Buys Podcast Company Cafe Studios, Drawn By Strong Ad Business
Publishers Daily, Fern Siegel - Monday, April 12, 2021
Founded in 2017, Cafe focuses on the intersection of law with politics, history and business. ...
- Microsoft Acquires Speech-Recognition Firm Nuance In A Deal Valued At Nearly $20B
Search & Performance Marketing Daily, Laurie Sullivan - Monday, April 12, 2021
Nuance is a pioneer in conversational AI and cloud-based ambient clinical intelligence for healthcare providers, known for powering the speech-recognition engine behind Siri. The acquisition of Nuance Communications, announced toda ...
- Illinois Publisher Better Newspapers Buys 2 Local Papers
Publishers Daily, Ray Schultz - Friday, April 9, 2021
The company has added 'The Breeze-Courier' and 'The Shopping Spree' to its portfolio, which now has 26 publications. ...
- Marketing/Media M&As Begin Bouncing Back
MediaDailyNews, Joe Mandese - Friday, April 9, 2021
Media and marketing industry merger and acquisition deals crashed in both deal volume and dollar value during the peak of the COVID-19 pandemic in the second quarter of 2020, b ...
- Segment Founder Discusses APIs And $3.2 Billion Twilio Deal
Around the Net in Email, Ray Schultz - Thursday, April 8, 2021
Segment founder Peter Reinhardt explains why he is bullish four months after Twilio acquired Segment for $3.2 billion. It has to do with APIs and the use of data to dri ...
- Cofense Acquires Cyberfish, Will Target 'Legacy' Competitors
Email Marketing Daily, Ray Schultz - Thursday, April 8, 2021
Cofense hopes to serve companies seeking to consolidate technology vendors, the company says. ...
- Tribune Breakup Would Reverse Years Of Consolidation
Publishing Insider, Rob Williams - Thursday, April 8, 2021
Tribune Publishing is now weighing whether to accept a $680.8 million bid to take the company private. ...
- Bainum, Wyss Outbid Alden For Tribune Publishing
Publishers Daily, Ray Schultz - Monday, April 5, 2021
Stewart Bainum and Hansjorg Wyss submitted a fully financed offer of $680 million, exceeding the $635 million offered by Alden. ...
- P&G Agrees To Acquire Publicis Groupe
Mediapsssst, Richard Whitman - Thursday, April 1, 2021
For years, the CPG giant has been cutting back its agency roster. Now, it plans to do all its advertising and marketing in-house. ...
- Vice Media Group In Merger Talks, In Pursuit Of Public Offering
Publishers Daily, Ray Schultz - Wednesday, March 31, 2021
Reports say Vice is in advanced talks with 7GC & Co Holdings, a special-interest acquisition company. ...
- Vice's Virtue Acquires Consultancy Pltfrmr
MAD, Larissa Faw - Tuesday, March 30, 2021
Pltfrmr's co-founders Chris Garbutt and Colin Mitchell will be taking on executive leadership roles within Vice Media Group. ...
- Publicis Groupe Deal Rumors Heat Up Again
MAD, Larissa Faw - Monday, March 29, 2021
Rumors abound of a hookup with Vivendi's Havas. Vivendi calls the reports "unfounded" while Publicis Groupe has declined comment. ...
- News Corp. To Acquire HMH Books & Media For $349 Million
Publishers Daily, Ray Schultz - Monday, March 29, 2021
Deal includes strong children's and lifestyle front list and production unit involved in the "Carmen Sandiego" series on Netflix. ...
- Security Firm Hornetsecurity Acquires Zerospam
Email Marketing Daily, Ray Schultz - Monday, March 29, 2021
Hornetsecurity says it will be investing heavily in the Zerospam partner community and providing new products. ...
- Ad-Tech Firm TripleLift Acquired By Private Equity Firm
MediaDailyNews, Joe Mandese - Monday, March 29, 2021
TripleLift, a pioneering ad-tech company utilizing computer vision and machine learning to optimize digital creative and media buys, has been acquired by private equity firm Vista Equity Partners. ...
- News Corp. To Acquire 'Investor's Business Daily' For $275M
Publishers Daily, Ray Schultz - Thursday, March 25, 2021
The title will be part Dow Jones, but will remain a separate brand. ...
- Tribune Board Approves $630 Million Alden Bid, But Allows Bainum To Pursue Counter Offer
Publishers Daily, Ray Schultz - Wednesday, March 24, 2021
Stuart Baiman's prospective offer of $18.50 per share tops Alden's bid of $17.25. ...
- Connelly Partners Acquires Content Agency VRX Studios
MAD, Larissa Faw - Tuesday, March 23, 2021
This deal is designed to build upon Connelly's travel and tourism expertise as the industry is rethinking how it reaches and supports brands and destinations. ...
- Blaze Verify And TheChecker Rebrand As Emailable
Email Marketing Daily, Ray Schultz - Tuesday, March 23, 2021
TheChecker was acquired in January by Blaze Verify owner Cache Ventures. ...
- Optimizely, Formerly Episerver, Acquires Zaius
Email Marketing Daily, Ray Schultz - Monday, March 22, 2021
The purchase, the firm's second in a year, will provide brands with insights on customer journeys, the company says. ...
- French Email Provider Sarbacane Group Acquires A Competitor
Email Marketing Daily, Ray Schultz - Friday, March 19, 2021
Sarbacane has purchased rapidmail, a German rival to its company Mailify in a purchase that could affect U.S. brands emailing in Europe. ...
- Maropost Acquires Ecommerce Firm Neto For $60 Million
Email Marketing Daily, Ray Schultz - Thursday, March 18, 2021
Maropost, an email and SMS automation firm, adds the ecommerce capabilities of Australia-based Neto. ...
- Identity Industry Vet Gets Behind Next Generation Of Ad Targeting
Inside Performance, Laurie Sullivan - Monday, March 15, 2021
The key is to help publishers take advantage of their first-party data, to "build the next generation of identity when cookies are gone," said Mano Pillai, LiveIntent chief product offi ...
