- What Wall Street Sees In Twitter
Around the Net In Online Marketing, Gavin O'Malley - Thursday, November 7, 2013
Amid an avalanche of analysis set off by Twitter’s IPO, The New York Times’ Peter Eavis makes this all important point: The social giant’s valuation of about $18 billion sho ...
- Marketers, Analysts All A Twitter With IPO
Online Media Daily, Laurie Sullivan - Wednesday, November 6, 2013
Analysts expect Twitter's stock to price above $23 per share when the company goes public Thursday, but the real question becomes how the company going public will influence advertising servic ...
- Twitter Shares, Set At $26, Skyrocket To $46
Raw, Tyler Loechner - Thursday, November 7, 2013
Twitter set its IPO price at $26 a share, but when the trading began, demand was higher than expected. At presstime, the shares were trading at around $46, or 7 ...
- Twitter Stock Soars in IPO
The Social Graf, Erik Sass - Thursday, November 7, 2013
Any fears that Twitter might replicate Facebook's "busted IPO" with a debacle on the first day of trading were dispelled today when the stock soared above its opening price. T ...
- Twitter Raises IPO Price
The Social Graf, Erik Sass - Monday, November 4, 2013
If you were hoping to cash in on the Twitter craze when the company goes public on Thursday of this week, the price tag just got a little richer: t ...
- Twitter Sets Pre-Market IPO Price, Focuses On Mobile, Content
Online Media Daily, Laurie Sullivan - Friday, October 25, 2013
Following several Twitter registration statement filings with the U.S. Securities and Exchange Commission for an initial public offering, Twitter filed papers setting the public stock price at between $17 a ...
- Outbrain Financing Puts IPO In Doubt
Around the Net In Online Marketing, Gavin O'Malley - Wednesday, October 23, 2013
Outbrain just raised another $35 million, the native ad startup said this week. “The funding announcement comes as something of a surprise in light of media reports in September stati ...
- NYSE Vows Smooth Twitter IPO
Around the Net In Online Marketing, Gavin O'Malley - Friday, October 18, 2013
With Twitter’s IPO looming, The New York Stock Exchange appears bent on avoiding the technical glitches that spoiled Facebook’s debut on Nasdaq. “The exchange … will let firms test the ...
- RadiumOne Gearing Up For IPO
Around the Net in Real-Time, Tyler Loechner - Friday, October 4, 2013
TechCrunch reported earlier this week, citing a source of theirs, that ad tech company "RadiumOne is completing the selection of which bankers will underwrite its IPO, which it plans ...
- 47, Or The Number Of Real-Times In Twitter's File
RTBlog, Tyler Loechner - Friday, October 4, 2013
"Real-time" is cited 47 times in Twitter's S-1 filing. You can bump it up to 69 times when the dash is removed between real and time. On top of tha ...
- Twitter's Problem Of More
SearchBlog, Laurie Sullivan - Friday, October 4, 2013
Brands and companies struggle with scale. Each want to build campaigns that grow, as as fast or as slow as potential or existing customers are added. The Harvard Business Revi ...
- When Twitter Makes Its IPO Filing Public
Around the Net in Search Marketing, Laurie Sullivan - Monday, September 30, 2013
Twitter plans to file for an IPO this week, reports Quartz. The post runs down specifics on events that brought the company to this point, and what happens next, su ...
- Desmond Resigns From Tremor Board
MAD, Steve McClellan - Friday, September 27, 2013
Starcom MediaVest Group CEO Laura Desmond has resigned from the board of directors of Tremor Video, the company confirmed Friday. The SMG Global CEO sparked an industry debate earlier th ...
- Twitter Picks NYSE For $1.5B IPO
Around the Net In Online Marketing, Gavin O'Malley - Tuesday, September 24, 2013
Snubbing Nasdaq, Twitter reportedly plans to list on the New York Stock Exchange in an IPO that some expect to reach roughly $1.5 billion. “Twitter … is looking to avo ...
- Flurry CEO Simon Khalaf: IPO Is Inevitable
Around the Net in Real-Time, Tyler Loechner - Friday, September 20, 2013
Business Insider has reported that Simon Khalaf, CEO of mobile ad tech company Flurry, believes that an IPO is inevitable because of how large the business has become. This ...
- Rocket Fuel Raises $116M In IPO, Shares To Trade At $29
Real-Time Daily, Tyler Loechner - Friday, September 20, 2013
Rocket Fuel raised $116 million in its initial public offering (IPO), today announcing the availability of four million common stock shares to be traded at $29 per share. The shar ...
- Criteo Files IPO To Lead Ad-Targeting Efforts
Online Media Daily, Laurie Sullivan - Wednesday, September 18, 2013
Retargeting advertising company Criteo filed F-1 registration papers Wednesday to take the company public. At least one analyst puts the valuation between $1 billion and $1.5 billion, above par financial ...
- Criteo Files IPO Docs, Could Be Trading Within A Month
Around the Net in Real-Time, Tyler Loechner - Wednesday, September 18, 2013
AllThingsD has reported that Criteo, a French online retargeting company, has "filed its public IPO documents with the Securities and Exchange Commission, which means the company could be trading ...
- Will Twitter I.P.O. Inspire Tech Start-ups?
Around the Net In Online Marketing, Gavin O'Malley - Monday, September 16, 2013
Will a successful Twitter I.P.O. inspire a new crop of tech start-ups to go public? Investors are certainly hoping so, as The New York Times’ Dealbook blog reports. “Investors a ...
- Twitter Files 'Confidential' IPO
Online Media Daily, Laurie Sullivan - Thursday, September 12, 2013
Twitter said Thursday the company took the first step toward going public by submitting to the Securities and Exchange Commission a confidential S-1 filing -- an admission of generating le ...
- Four Reasons Why Twitter's Going Public Doesn't Make It Facebook
Social Media Insider, Catharine P. Taylor - Friday, September 13, 2013
Once again, it's time for the Social Media Insider to give out investment advice, which pretty much means you should click away from this column as fast as your finge ...
- Of Course They Tweeted Their IPO: Twitter Files
Mobile Marketing Daily, Steve Smith - Thursday, September 12, 2013
With a 5 p.m. Tweet, Twitter finally announced its intention to make an initial public offering. Its S-1 filing is confidential -- so for now the company's exact finances rema ...
- Rocket Fuel Files For $100 Million IP0, Discloses Impressive Growth, Losses Too
Online Media Daily, Joe Mandese - Monday, August 19, 2013
Programmatic media-buying technologies have begun to fuel Wall Street's public marketplace, and it looks like Madison Avenue's next big IPO may even utilize some rocket fuel. In a filing ...
- YuMe Closes IPO
Online Media Daily, Fern Siegel - Monday, August 12, 2013
YuMe, a provider of digital video brand advertising solutions, announced the closing of its IPO of approximately 5 million shares of common stock at a price to the public ...
- YuMe's IPO Happens Wednesday Morning, Priced at $9 a Share
Online Video Daily, P.J. Bednarski - Tuesday, August 6, 2013
Like Tremor Video before them this summer, YuMe on Wednesday morning takes itself public, priced at $9 a share, lower than the $12-$14 once expected. ...
- Analysts Stumped By YuMe's Decision To Go Public
Online Media Daily, Gavin O'Malley - Wednesday, July 3, 2013
While analysts speak well of YuMe and its management team, many were left scratching their heads over the video ad network's decision to go public, this week. A Pivotal analy ...
- Neiman Marcus May Ride High-End Surge To IPO
Marketing Daily - Top of the News, Thom Forbes - Tuesday, June 25, 2013
In a sign that prospects for the luxury market are rosy as a $3,495 Embroidered Feather-Skirt Dress, Neiman Marcus said yesterday it wants to raise $100 million or more ...
- Tremor Video Files For IPO
Online Media Daily, Fern Siegel - Friday, May 24, 2013
Tremor Video, Inc., a tech-driven video advertising solutions company, has filed a registration statement on Form S-1 with the U.S. Securities and Exchange Commission for a proposed IPO of i ...
- Facebook Fights Lawsuit
Around the Net In Online Marketing, Gavin O'Malley - Thursday, May 2, 2013
Along with a band of banks, Facebook is asking a federal judge to throw out a lawsuit accusing the social network of misleading investors about its financial state prior ...
- RMG Uses IPO To Consolidate Digital OOH Media Networks
Online Media Daily, Laurie Sullivan - Monday, April 8, 2013
RMG Networks, the digital out-of-home media company backed by Kleiner Perkins Caufield & Byers and National Cinemedia, completed its reverse merger Monday. It went public on NASDAQ in the she ...
