229 search results for
  • Tips On Using Google's Disavow Links Tool
    Sujan Patel points to a few weaknesses in Google's Disavow Links tool that should make search marketers rethink the option of using it. Patel guides us through some safeguards after ...
  • Stop Link-Building; Start Earning Links
    Rand Fishkin looks at old link-building practices and link-earning strategies to help marketers move into new tactics that could help sites remain relevant in the search engine results pages to drive traffic. ...
  • Google Disavow Swings Doors Open To Trouble
    Todd McDonald explains an "unexpected side effect" from Google's Disavow Link tool. One comment suggests that bad-hat SEOs could buy and use links until they are caught and then ask ...
  • Local Link-Building Tips
    Think about localizing organic search results for desktop and mobile devices. Matt Green serves up link-building tactics to best serve local SEO efforts. He suggests adding value to the communities; making ...
  • Defining Trust In Search, Links
    Eric Ward believes trusted links don't exist, but they can gain worthiness by people, which in turn looks more favorable to Google's bots. He reminds us that "worthiness" remains dependent ...
  • Tips On Sourcing Links From Directories
    David Harry analyzes whether general or niche Web directories are still good for building links after seeing a post on Facebook asking that very question. He tells us why a ...
  • Link-Building Resources
    Kristi Hines gives us 79 link-building resources. She runs down changes in the industry to Google's algorithm. Hines explains the nuances of a post-Penguin era, and provides advice to support ...
  • Link-building Tips In Less Than 8 Minutes
    Paddy Moogan serves up eight link-building techniques that search marketers can do in eight minutes. He describes how to mine competitors' backlinks and pull out good links, search for the word "blogger" ...
  • A Template To Create Search-Friendly Web Content
    Duane Forrester provides a list of questions that search marketers should ask themselves before creating search-friendly content. Building a templete provides a repeatable process that removes the guesswork. Keyword research and ...
  • The Importance Of Local Links
    Don't ignore local link strategies simply because your business might be online. Julie Joyce tells us about the importance of local links, the available types, how to get started finding ...
  • Link Building Internally
    John Doherty explores the potential effects that Google's Penguin algorithm has had on internal links. He tells marketers how to target important pages to rank better for competitive terms, yet ...
  • How To Acquire Links
    James Agate built a public Trello board to help marketers visualize the acquisition and optimization of links, as well as content for links. He divided the steps into the elements of content tasks, ...
  • How To Tackle Google's Spammy Link Warning
    Google Webmaster Tools last week identified "unnatural links" on SEOmoz, much to the surprise of Ruth Burr. The site has built what she calls an "SEO's dream," putting hours into ...
  • The Answer To Link-Building Questions
    Link popularity has three parts and one influencing factor: link quantity, link quality, relevance and anchor text, according to Debra Mastaler, who takes us through each in a series of insights ...
  • Finding Information Through PHP Errors
    Eugene Krall, who specializes in link-building search engine optimization, provides some tips on finding a variety of sites with problems. He takes us through notifications, common PHP error messages, and ...
  • Bitly Lands $15 Mil For Expansion
    Link-shortening service Bitly raised $15 million in new funding led by Vinod Khosla at Khosla Ventures. The company said it will use the additional capital to hire staff and expand ...
  • Meet Link Tech Startup LinkSmart
    After several quiet years, link technology startup LinkSmart is stepping into the spotlight. Founded by former DailyCandy CEO Pete Sheinbaum back in 2009, the company has a plan to use ...
  • How To Use Events For Link-Building
    Kane Jamison tells us that hosting an event can become one of the best link-building strategies. The lengthy post guides us through the strategy of how to structure event pages, ...
  • Templates To Help Build Links
    Competitive analysis isn't the best way to build a link profile, but it can help identify patterns and give marketers ideas on where to start building connections. Julie Joyce gives marketers ...
  • Paid Links Exposed
    Chris Crum tells us that Google de-indexed iAcquire from its search results for engaging in paid links for clients. The company openly admits to receiving financial compensation from developing custom ...
  • How To Ease Stress From SEO Myths
    Rand Fishkin identifies 10 SEO myths, from keyword density to reciprocal links, that might scare even experts but shouldn't. He tells marketers not to stress the small stuff like keyword ...
  • Is There An Afterlife?
    According to Bitly research studies and analysis, different social networks have their own distinct personalities. The report shows how content propagates (or "goes viral") through social networks, particularly how the ...
  • Backup Plan For Backlinks
    Marketers who built a back-end Web site structure on exact match anchor text may have a problem when considering Google Penguin. Jennifer Van Iderstyne provides insight into identifying bad vs. ...
  • Link-Building Strategies By Number
    Linking strategies vary widely and become complex. Ted Ives makes it simple by creating step-by-step instructions on tips for everything from characterizing links to linking strategies worth considering. Some of ...
  • Taking The Best From Two Link-Building Guides
    Following separate link-building guides from Oli Gardner and iAcquire will help marketers identify their Web site audience, build a list of prospects, plan and execute successful pieces of content, and ...
  • How To Put Trust Back In SEO Links
    Google is beginning to suffer from trust issues after more than a decade of the SEO community manipulating links, according to Tom Anthony. He gives us a quick review on ...
  • Defining An Over-Optimized Site
    Erik Freeman sits down with The Search Agency to discuss recent changes to Google's linking algorithm and the future of search engine optimization and brand-building. While the two talk about ...
  • How To Adjust To Link-Building Changes
    Jim Boykin, link-building guru, sits down with Aaron Wall to talk about search engine optimization strategies. He still views links as a key driver to optimize sites. The two talk ...
  • Defining Google's Link-Building Changes
    The days of using blog and syndication networks to build links are coming to an end, as Google recently announced the de-indexing of the industry’s major blog networks, leaving some ...
  • New Link-Building Ideas, Techniques
    Todd McDonald analyzes a post where Mike King writes about the responsibilities of SEO experts, and a new process that he believes allows professionals to improve the effectiveness of all ...