229 search results for
  • Google Changes Algorithms, Sidelines Low-Quality Sites
    Google laid out details on how the search engine will filter results through an algorithmic improvement to its ranking, a change that impacts about 11.8% of its queries. This move ...
  • 404s, Good, Bad And Ugly
    Matthiew Diehl explains the process of fixing 404 errors. First, he provides a definition. "The harmless 404 is when a website visitor mistypes a URL for a page that never ...
  • Link Building 'Down The Rabbit Hole'
    Links can determine a Web site's credibility and ranking in search engine results listings. Finding potential link partners, however, isn't always easy for SEO experts. Jennifer Van Iderstyne shares a ...
  • Backing Link Analysis
    Justin Briggs created a guide to backlink analysis, providing a list of tools, data sets. and tips on breaking into the top 10 listings on page one of search queries. ...
  • How Does Web Site Age Affect SEO?
    Does the age of a Web site or links influence a site's ranking? Rand Fishkin set out to discover the truth. It's always good to keep content on Web sites ...
  • Search Engine Relevance And Why It Matters
    During the past week there's been many articles written about the deteriorating quality of Google's search results. So, Adam Audette tells us why SEO professionals need to quite obsessing about ...
  • Building A Social Link Strategy
    Guillaume Bouchard tells us how to use social media to boost search rankings. However, while social media provide an opportunity to gain links from authoritative domains, there are drawbacks. So, ...
  • Link Copying Tricks
    Ann Smarty tells us about three Firefox add ons that make copying anchor text and links easier. These tools, at the core, allow SEO professionals to quickly copy all or ...
  • Hard To Secure Link Targets
    How do you find creative ways to gain links from reluctant targets after being denied time and time again? Rand Fishkin provides five tips, ranging from how to develop in-person ...
  • Linkscape Web Index Update Now Available
    Rand Fishkin tells us the new link data from the Linkscape Web index for sites and pages are now available. They were crawled at the end of November and processing ...
  • A Little Link-Building Love
    How can you build a little linking love for articles on your site? "One thing you really should not do is specifically aim for the link," writes Bas van den ...
  • Connecting the Dots
    On-site search engines that index every word and phrase have access to a ton of data on consumers who visit Web sites they support. Some also index Twitter streams, Facebook ...
  • Link Building Without Anchor Text
    Kristi Hines gives us four ways to build links without anchor text, but more importantly, tells us how to explain the tactic to clients who expect to see more. For ...
  • Driving Traffic Through Yahoo Answers
    Here's a post on how to drive more traffic to your Web site through Yahoo Answers. The key, of course, is to provide meaningful answers to questions. Yahoo awards points ...
  • Putting A Value On Links
    Jeremy Bencken explains the correlation between links and traffic, assigning a valuation to the links, and building return on investment through link-building. Answering the question of why another site might ...
  • Tips On Building Links Through Blog Posts
    Stephen Chapman serves up some SEO tips related to link building and blog posts. It's become a challenge to find relevant non-spammy blogs to either guest post on or leave ...
  • Searching For Relevant Links
    The Deep Link Engine WordPress plugin released in March is part of Auto Content Cash. In theory it's a simplified version of Zemanta, but has an option to check if ...
  • Swapping Yahoo Linkdomain For Google
    The transition of Yahoo Search to Microsoft Bing removed important functions such as the ability to perform advanced searches using link and linkdomain parameters, according to Justin Briggs. He misses ...
  • Ultimate Guide To Link Building
    Creating a link strategy may seem easy, but a lot of planning goes into the process. Scott McLay runs through the steps, discussing link placement and dofollows and nofollows, to ...
  • Link-Building Tactics
    Finding and building Web site links can prove tedious for SEO professionals. Rand Fishkin details four link-building tactics not talked about too much in SEO circles. Among them: testimonials. Fishkin ...
  • SEO Options To Gain Advanced Link Data
    Rand Fishkin gives us more than six options to replace Yahoo's Link and Linkdomain search commands. He tells us that while Yahoo will maintain the Site Explorer service, the use ...
  • Linking To A Better Reputation
    Quality link building can help generate a positive online reputation, but bad link building can do the opposite. Kristi Hines provides three ways link building campaigns could affect you or ...
  • How A Blog Could Help Convert Site Traffic
    Mark Jackson recommends blogging to many of his search engine optimization clients. Among subjects he discusses are leadership and building depth to the Web site, adding inks, and fresh content. ...
  • Yield And BlueGlass Enter World Of Value-Added Services
    Make it easy for businesses to invest in search engine marketing campaigns. That's the thinking behind two free self-service platforms released Tuesday. Yield Software introduced Yield Web Marketing Suite Lite, ...
  • Link Counts Rule
    Consolidate content into fewer pages by minimizing the number of pages to which they link. Words of wisdom to live by, according to Marta Gryszko, who takes these learnings from ...
  • Video: Six-Step Link-Building Campaign
    Ontolo has published a YouTube video on Link Building Campaign Design. The six-step process steps through defining objectives, defining key results, adiscovering link assets and opportunities, and more. He also ...
  • Building "Link To Me" Links
    Lisa Barone tells us about eight new link types on the Web. She realizes you may know many of them, but provides tongue-and-cheek word play for each, from "The 'I'm ...
  • Know Who Links To Your Content
    Stoney deGeyter steps through a 12-section post on link building, covering everything from not being responsible for those who link to your content, to the idea that everyone violates Google's ...
  • Looking Over David Mihm's Shoulder At Local Search
    Elise Redlin-Cook talks with David Mihm from GetListed.org to find out how the company helps small business owners claim their listings on major search engines. The two cover a variety ...
  • The Infographic: Pictures Create Links
    Well, it's the middle of 2010 -- and for a full-blown, proper SEO campaign we still need to build links. And building links is still about as much fun as ...