- Amazon Asks Judge To Dismiss Claims Over 'Misleading' Ads
Digital News Daily, Wendy Davis - Wednesday, February 6, 2019
Williams-Sonoma has no grounds to sue Amazon over allegedly "misleading" search ads and email promotions for Williams-Sonoma products, Amazon argues in new court papers. ...
- Netflix Sued Over 'Black Mirror: Bandersnatch'
Digital News Daily, Wendy Davis - Friday, January 11, 2019
The "Choose Your Own Adventure" book series publisher alleges that its trademark was infringed by Netflix. ...
- Competitor Not Defending Their Trademark? Then Exploit It
Search & Performance Marketing Daily, Jonathan Kagan - Wednesday, January 9, 2019
Bidding on competitors' names is common practice in any search marketing strategy, but a frequent challenge is a low quality score leading to high CPC, which often makes it ...
- Williams-Sonoma Accuses Amazon Of Misleading Customers
Digital News Daily, Wendy Davis - Friday, December 21, 2018
Amazon's search ads and email promotions confuse consumers, Williams-Sonoma alleges in a new lawsuit. ...
- 1-800 Contacts Seeks To Nix Order Stemming From Battle Over Search Ads
Digital News Daily, Wendy Davis - Thursday, December 13, 2018
Contact lens retailer 1-800 Contacts is asking the Federal Trade Commission to stay part of a recent order that requires the company to stop engaging in some efforts to poli ...
- FTC Rules Against 1-800 Contacts In Battle Over Search Ads
Digital News Daily, Wendy Davis - Wednesday, November 14, 2018
Contact lens retailer 1-800 Contacts violated the law by entering into agreements with rivals that prevented them from using the trademarked term "1-800 Contacts" to trigger search ads, the Feder ...
- Google Ads Trademark Rules Change Giving Agencies A Headache
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, October 23, 2018
Google has updated its Ads Trademarks policy and stated in a letter that the changes will likely influence how it investigates the trademarks brands own and have on file. The ...
- Court Sides With Amazon In Battle Over Search Marketing
Digital News Daily, Wendy Davis - Tuesday, August 7, 2018
A federal appellate court on Monday refused to revive a lawsuit accusing Amazon of trademark infringement and false advertising. ...
- Nike Banned From Using LDNR In London Campaigns
Around the Net In MAD London, Sean Hargrave - Friday, July 27, 2018
Nike has been permanently barred from using the LNDR shorthand tag for its "Nothing Beats A Londoner" campaign. It follows legal action from a company called LNDR which claimed t ...
- Judge Sends Edible Arrangements' Suit Against Google To Arbitration
Digital News Daily, Wendy Davis - Monday, July 16, 2018
Edible Arrangements alleged that Google dupes customers who search for the phrase "Edible Arrangements" by showing them ads for competing companies. ...
- Amazon Faces New Suit Over Search Engine
Digital News Daily, Wendy Davis - Tuesday, July 10, 2018
Amazon is being sued by luxury bedding company The Comphy for allegedly infringing its trademark by returning links to "inferior third-party sheets" when consumers search for terms like "comph" a ...
- German Court Says GDPR Outweighs ICANN Need For Domain Data
Email Marketing Daily, Ray Schultz - Friday, June 1, 2018
Only days after it was filed, the court has rejected ICANN's motion to force EPAG to collect certain data on domain registrants. ...
- Judge Sides With Contact Lens Purchasers In Antitrust Suit Over Search Campaigns
Digital News Daily, Wendy Davis - Friday, May 18, 2018
Contact lens purchasers can proceed with an antitrust lawsuit alleging that 1-800 Contacts and other online retailers wrongly agreed to limit their search ad campaigns, a judge has ruled. ...
- Google Presses Judge To Send Edible Arrangements' Suit To Arbitration
Digital News Daily, Wendy Davis - Thursday, May 10, 2018
Google says in papers filed this week that its terms of service "expressly require arbitration of 'all disputes and claims'" that "relate in any way" to its ad programs. ...
- Edible Arrangements Fights To Keep Battle With Google In Court
Digital News Daily, Wendy Davis - Friday, April 27, 2018
Edible Arrangements, which is suing Google over the way it displays ads for rival gift companies, is fighting the company's attempt to send the case arbitration. ...
- What's AT&T TV? Telecom Giant Seeks A New Trademark
Marketing Daily, P.J. Bednarski - Wednesday, March 14, 2018
The request may explain why AT&T launched its "More for your thing" campaign that tied the AT&T name to its various media and communications enterprises. ...
- FTC Urged To Uphold Finding Against 1-800 Contacts In Battle Over Search Ads
Digital News Daily, Wendy Davis - Wednesday, February 14, 2018
"Consumers are in the dark because 1-800 methodically secured from all of its major competitors commitments to suppress competitive advertising," FTC counsel argues in new legal papers. ...
- Google Sued By Edible Arrangements Over Shopping Ads
Digital News Daily, Wendy Davis - Wednesday, February 7, 2018
Google has been hit with a lawsuit for allegedly duping consumers who search for Edible Arrangements by showing them ads for competitors. ...
- 1-800 Contacts Appeals Decision Over Search Ads
Digital News Daily, Wendy Davis - Wednesday, January 3, 2018
Contact lens seller 1-800 Contacts is appealing a finding that it violated antitrust law by preventing rivals from using its name to trigger search ads. ...
- Google Presses California Judge To Nix Canadian Takedown Order
Digital News Daily, Wendy Davis - Wednesday, November 1, 2017
Google this week asked a federal judge in California to award it a permanent injunction blocking an order obtained in Canada by the tech company Equustek. ...
- Supreme Court Turns Away Challenge To Google's Trademark
Digital News Daily, Wendy Davis - Monday, October 16, 2017
The Supreme Court won't hear an appeal by two entrepreneurs who sought to invalidate Google's trademark on the grounds that people now use the company's name as a verb. ...
- Velcro Reclaims Its Brand Name (In Song)
Marketing Daily, Aaron Baar - Monday, September 25, 2017
"As the range of our products becomes broader and broader, the value of our trademark becomes more and more important," Fraser Cameron, CEO of Velcro Companies tells "Marketing Daily." ...
- Fashion Retailer Drops Trademark Battle With Google Over AdWords
Digital News Daily, Wendy Davis - Friday, September 8, 2017
A New York-based fashion retailer that sued Google over alleged trademark infringement in search ads has withdrawn the complaint, court records reveal. ...
- Supreme Court Urged To Decide Whether Google Can Keep Trademark
Digital News Daily, Wendy Davis - Friday, August 18, 2017
Two entrepreneurs are asking the Supreme Court to decide whether Google should lose its trademark on the grounds that people now use the company's name as a verb. ...
- Booking.com Entitled To Trademark
Digital News Daily, Wendy Davis - Monday, August 14, 2017
In a surprising decision, a federal trial judge has ruled that online hotel reservation service Booking.com is entitled to trademark protection for its name. ...
- Google Supporters Seek To Block 'Dangerous' Canadian Takedown Order
Digital News Daily, Wendy Davis - Tuesday, August 8, 2017
A Canadian court's takedown order "sets a dangerous and unbounded precedent," digital rights groups argue. ...
- 1-800 Contacts Seeks Dismissal Of Antitrust Suit Over Search Ads
Digital News Daily, Wendy Davis - Tuesday, August 8, 2017
Contact lens retailer 1-800 Contacts is asking a federal judge to dismiss a class-action complaint alleging that the company violated antitrust laws by preventing rivals from using its trademarks ...
- Law Firm Drops Lawsuit Against Google Over AdWords
Digital News Daily, Wendy Davis - Wednesday, August 2, 2017
A New York law firm that sued Google for alleged trademark infringement has withdrawn the complaint, according to court records. ...
- Google Facing Two New Trademark Lawsuits Over AdWords
Daily Online Examiner, Wendy Davis - Thursday, June 1, 2017
A law firm and a fashion retailer have brought trademark infringement suits against Google over results in the search ads. ...
- Instagram Stories Hashtag Search Feature Could Increase Trademarks
SearchBlog, Laurie Sullivan - Tuesday, May 23, 2017
Instagram on Tuesday launched the ability to search by location and hashtag, and view related content from shared videos in Instagram posts made public within the past 24 hours. ...