- Mailchimp To Move Into Larger Space In Atlanta
Email Marketing Daily, Ray Schultz - Thursday, September 10, 2020
The future headquarters includes 300,000 square feet of office space as part of the Fourth Ward Project. ...
- Phishing Artists Use Microsoft Logo and Dotloop Boilerplate, Retarus Says
Email Marketing Daily, Ray Schultz - Wednesday, September 2, 2020
The emails contain links to fake real estate contracts, with the object of getting victims to surrender their passwords. ...
- Zillow Opens A World Of Possibilities In TV Ad Campaign That Pulls In Search Data
Search & Performance Marketing Daily, Laurie Sullivan - Monday, August 31, 2020
The campaign by agency FIG takes people on a virtual journey of homes from various geographical regions, drawing from Zillow's Urban-Suburban Market Report that shows search trends on the s ...
- Google Launches Home Buying, Refinance Tools, Resources
Around the Net in Search Marketing, Laurie Sullivan - Wednesday, July 22, 2020
The most searched mortgage-related questions in the past year in the U.S. are thing like what is a mortgage, what is PMI, should I refinance, what is APR, what is ...
- ActivePipe Debuts Tool to Help Real Estate Teams Email Property Matches
Email Marketing Daily, Ray Schultz - Wednesday, July 22, 2020
Smart Match curates emails based on prior interactions, preferences and survey results. ...
- Blizzard Internet Marketing Is Acquired Again
Around the Net in Email, Ray Schultz - Monday, June 29, 2020
Beyond Pricing has acquired Blizzard Internet Marketing two years after was acquired by RedAwning. Beyond Pricing, which serves the short-term rental market, will integrate Blizzard’s suite of service into its ...
- Search Marketers Focusing More On Conversion And Revenue, Less On Ranking
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, June 16, 2020
About 10% more marketers are paying for higher visibility on Google this year vs. last. They're paying for Google Ads, Local Service Ads, and other programs, according to data released ...
- McClatchy Closes Newsrooms In 7 Markets
Publishers Daily, Melynda Fuller - Thursday, June 11, 2020
The pandemic accelerated the company's need to work remotely. It's now becoming a permanent reality. ...
- Massive New Global Phishing Scam Detected
Email Marketing Daily, Ray Schultz - Friday, June 5, 2020
Spoofed voicemail emails appear to be coming from a PBX integration. And other schemes are on the rise. ...
- Realtor's Email Blast Provokes Death Threat: Report
Email Marketing Daily, Ray Schultz - Monday, May 18, 2020
A Corcoran Group agent reportedly sent a mass email to a rented list, and received "written threats to kill." ...
- 'Curbed' To Fold Into 'New York' Magazine
Publishers Daily, Sara Guaglione - Wednesday, April 29, 2020
'Curbed' will maintain its own URL, but also appear on the 'New York' homepage and site navigation, similar to other standalone publications, like 'The Cut' and 'Vulture.' ...
- Ellie Mae Unveils Email, Texting Tool For Mortgage Lenders
Email Marketing Daily, Ray Schultz - Tuesday, April 14, 2020
LeadManager Essentials allows lenders to follow up on leads and abandoned applications, the company says. ...
- Five Email Trends That Real Estate Agents Should Be Aware Of
Around the Net in Email, Ray Schultz - Thursday, April 9, 2020
Real estate agents rely heavily on email marketing. But they need to stay on top of email trends. Here are five developments that they should be aware of, including interactivity ...
- In Crisis Mode: Real Estate Pros Seek Tech And Are Using Email During COVID-19 Outbreak
Email Insider, Ray Schultz - Friday, March 27, 2020
Many agents are making greater use of personalization because they now have time to do it, a study by ActivePipe finds. ...
- Study Tells Real Estate Agents: Use Email, It Works
Email Marketing Daily, Ray Schultz - Thursday, March 19, 2020
ActivePipe says email produces $42 in ROI for every dollar spent, versus $2 for social. ...
- Real Estate Platform StreetEasy Paints NYC With Pulp-Noir OOH Blitz
Marketing Daily, Steve Ellwanger - Monday, March 2, 2020
Desired but often hard-to-find home amenities like washers, dryers and bathtubs star in StreetEasy's latest campaign, titled "It's Okay To Look." ...
- How Airbnb Eliminates 'Positional Bias' In Search Results
Inside Performance, Laurie Sullivan - Friday, February 14, 2020
Airbnb eliminates positional bias in search results on its site by following the lead of users, according to a paper submitted to Cornell University by Airbnb engineers. Here's how they ...
- Email Video Messaging Tool Offered To Real Estate Sellers
Email Marketing Daily, Ray Schultz - Friday, January 31, 2020
Real estate agents and teams can send videos via email and text from desktop and mobile, CINC says. ...
- Three Email Marketing Tips For Real Estate Agents
Around the Net in Email, Ray Schultz - Monday, January 20, 2020
On the one hand, real estate agents can engage clients and improve their results with email marketing. But they can also alienate clients with emails that miss the mark. Here ...
- A Guide To Email Marketing For Realtors
Around the Net in Email, Ray Schultz - Friday, January 10, 2020
The real estate business could boom in 2020 between a millennial housing boom and a strong economy. But it needs a marketing backup. Here is a guide to why and ...
- EU Gives Airbnb And Facebook An Early Christmas Present
London Blog, Sean Hargrave - Friday, December 20, 2019
Uber will be wondering why it's a cab company but Airbnb isn't a real estate agent. ...
- Vox Media Shutters 'Curbed' Sites In Several Cities
Publishing Insider, Rob Williams - Tuesday, December 3, 2019
'Curbed,' which focuses on real estate and urban design, will cease publishing its city-focused sites for Philadelphia, New Orleans, Seattle and Washington. ...
- Here's The Story Of A Very Worthwhile 'Brady Renovation'
TVBlog, Adam Buckman - Friday, September 6, 2019
HGTV has successfully produced a show that evolves into a made-for-television project that remains true to HGTV's DNA. ...
- Agari Builds Presence In Raleigh, Adds Real Estate
Email Marketing Daily, Ray Schultz - Thursday, September 5, 2019
Security company Agari expects to hire 10 more people in the area by the end of this year. ...
- The Nigerian Prince Lives: Feds Indict 80 In Massive International Email Fraud
Email Insider, Ray Schultz - Friday, August 23, 2019
The alleged conspirators purchased a list of real estate agents in New York to distribute malicious software, the indictment states. ...
- Out-of-Home Ad Spending Accelerates In Q2
MediaDailyNews, Joe Mandese - Thursday, August 22, 2019
Out-of-home ad spending rose 7.7% during Q2 2019, according to an analysis of data from Kantar Media released Wednesday by the Out-of-Home Advertising Association of America. The second quarter signals ...
- Mortgage Lenders Stingy With Marketing Technology
Email Insider, Ray Schultz - Friday, June 7, 2019
Only a few lenders utilize email marketing platforms, NestReady reports. ...
- The End Game To A Means
Show Daily, Nina Lentini - Wednesday, May 1, 2019
Grant Simmons, VP, performance marketing, Homes.com, startled any sleepyheads when he named competitors Realtor, Trulia, Zillow and proclaimed, "We're above them ... in the alphabet." ...
- Why Real Capital Markets Upgraded Its Email Service
Around the Net in Email, Ray Schultz - Tuesday, April 23, 2019
Real Capital Markets has upgraded its email marketing service to include access across all devices. The objective is to connect buyers and sellers of commercial properties. Here’s why that link ...
- Firm Offers Email Flyers For Real Estate Agents
Email Marketing Daily, Ray Schultz - Friday, April 5, 2019
The flyers contain automatic movement to allow for an agent's real estate listings, the firm says. ...
