As location-based social networks like Foursquare gain traction, Facebook is getting ready to jump into the game by allowing users to share their location with friends. According to a FourWhere Art Thou?
Keep an eye on FourWhere -- a deceptively simple "mashup" of comments and venues from location-based social network Foursquare on Google Maps. With it, users can search by city and ...Google Awarded Critical Location-Based Advertising Patent
The U.S. Patent and Trademark Office just awarded Google a patent for using location in an advertising system -- "which," according to VentureBeat, "is the emerging business model for most ...Google's Geolocation Tools Useful When Real-Life Needs Trump Privacy
Some privacy advocates have voiced concerns (rightfully so) about developing tools and technologies that pinpoint the whereabouts of people who use them. Most technology provides benefits as well as problems, ...Google 'Nearby' Search Not Yet On Target
Doubling down on local search and discovery services, Google just launched a 'Nearby' search option, which refines search results to one's nearby surroundings. The tool -- located in the 'Search ...Foursquare Gets Its Close-Up
As anyone who watched Bravo last night may already know, up-and-coming location-based social network Foursquare just ran its first TV spot. It apparently appeared alongside the always riveting docu-drama "Sheer ...For Foursquare, Social Media Challenges are Fourfold
I hate the word "buzz," especially when it's being stoked by a calculated PR push, so I'm going to start using a new word, "puzz" (publicity + buzz) to describe ...PleaseRobMe.com -- Wise Or Witless
Dutch website PleaseRobMe.com is getting some bad press for publishing a stream of away-from-home Twitter users -- which its dubs "opportunities" -- and their present geographic locations. Rather than criminal ...Geolocating Local Businesses
Leach Betancourt tells small businesses how to adopt online geographic location to help consumers find them while on the go. She provides insight into a few ways companies can become ...Local 3D Search Company EveryScape Lands $6 Million
EveryScape, a startup that has created 3D photorealistic streetscapes for 20 cities, has secured $6 million in third-round venture funding led by SK Telecom Americas, a division of South Korean ...Please Rob Me (Of My Common Sense)
Today the social media feathers are flying about Please Rob Me, a snarky Web service snatching the functionality of Foursquare to alert lazy kleptos of vacant homes when a Foursquare ...A Buzz And A Shrug: Why Should Google Kill Anything?
Are Facebook and Google rivals? No, not really. During Tuesday's event announcing Buzz, Google execs kept shrugging at suggestions that they were competing directly with Facebook and Twitter, and presented ...Foursquare Friends Big Media
Foursquare's partnership with Bravo Media is yesterday's news amid reports that Zagat, Warner Bros., HBO, the History Channel and ExploreChicago have all been added to the location-based social network roster ...Loopt Launches Local Advertising
Competition is heating up in the social location space, with companies like Yelp, Gowalla and Foursquare recently raising fresh capital and adding new features and partners. And then there's Google, ...Is Apple Outlawing Location-Based Ads?
Threatening marketers' ability to target consumers by locality, Apple is warning iPhone app developers not to user location data "primarily" for targeting ads. "Many mobile developers are planning on monetizing ...Is Apple Out To Control In-App Advertising?
A warning from Apple it will ban iPhone applications with advertising linked to a user's location is rippling through the tech blogosphere in light of the company's recent acquisition of ...Social: The Location-Based Gender Divide
One of the most interesting aspects of the new wave of location-based social networks is the wide disparity in adoption rates by men and women: in November a survey by ...