- Judge Dismisses Challenge To Trump's Social Media Order
Digital News Daily, Wendy Davis - Friday, October 30, 2020
A judged ruled that voter advocacy groups didn't show that social media platforms curbed fact-checking efforts as a result of Trump's executive order regarding social media. ...
- Record $8.15 Billion Spent In Political Ads, Election Day Nears
MediaDailyNews, Wayne Friedman - Friday, October 30, 2020
Total political ad spending -- TV, radio, and digital -- is now at a massive $8.15 billion, with the Democratic candidates and party commanding the bulk of that spend, according ...
- New Ad Campaign Urges, 'Don't Let Your Vote Go To Shit'
Mediapsssst, Richard Whitman - Friday, October 30, 2020
To help sort out any confusion about voting by mail, Interpublic agencies MullenLowe and Mediahub are out with a new campaign anchored by a funny infomercial-style video called "Gone2Shit", which ...
- Founding Editor Glenn Greenwald Leaves 'The Intercept,' Claims Censorship
Publishers Daily, Sara Guaglione - Friday, October 30, 2020
Greenwald claims suppression, based on an article critical of former Veep Joe Biden. Editors accused the reporter of distortions and inaccuracies. ...
- Election Is Big Opportunity For M&E Industry
Television News Daily, Mark McCaffrey - Friday, October 30, 2020
And as head into the final election stretch, media companies can focus on content and audience retention. ...
- What Boycott? Facebook Ad Revenue Up 22% In Q3, Active Advertisers Up By 1M Since July
Digital News Daily, Karlene Lukovitz - Friday, October 30, 2020
Further, Facebook expects its Q4 ad revenue growth rate to exceed Q3's. ...
- Mailchimp Says It Will Delete 'Misleading' Content: Report
Email Marketing Daily, Ray Schultz - Friday, October 30, 2020
Email provider Mailchimp reportedly says it will suspend or terminate accounts that violate its policy. ...
- Gut Research Finds More 'Positives' For Biden, 'Negatives' For The Other Guy
Marketing Politics Weekly, Joe Mandese - Friday, October 30, 2020
Using a novel technique known as "intuitive research" capable of understanding what people feel vs. what they think of a brand -- or in this case, a candidate -- Kantar ...
- It's In Your Hands Now
MediaDailyNews, George Simpson - Thursday, October 29, 2020
This is your chance to make a difference. Please take the time to vote out That Idiot in The White House. ...
- While Ad Spending Crashed For Most News Media During Pandemic, Fox News Rallied 41%
MediaDailyNews, Joe Mandese - Thursday, October 29, 2020
With the exception of Fox News Channel, ad sales for major cable news networks plummeted. And while overall cable news network ad revenues rose, it was entirely due to gains ...
- Biden Earns 119 Press Endorsements, Including 'The Economist,' Trump Gets 6
Publishers Daily, Sara Guaglione - Thursday, October 29, 2020
This is the ninth time 'The Economist' has endorsed a U.S. presidential candidate. ...
- This Just In From The Mars News Channel...
Red, White & Blog, Joe Mandese - Friday, October 30, 2020
A startling insight from Ipsos suggests many Americans won't accept the outcome of next week's election and that it's because they come from another planet. That planet is called Fox ...
- Search Guru: Google Still Allowing Political Ad Disinformation
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, October 29, 2020
Berlin SEM President Patrick Berlinquette ran ads to test the spread of misinformation in July and October. The loophole still exists now, with less than a week to go until ...
- Senators Question Tech CEOs About Online 'Censorship'
Digital News Daily, Wendy Davis - Wednesday, October 28, 2020
Republican lawmakers at a Senate hearing Wednesday criticized tech company CEOs for supposedly suppressing conservative speech, while Senate Democrats denounced the hearing as a "sham." ...
- A Billion Emails For Change: How Change.org Helps Causes With Its Marketing
Email Insider, Ray Schultz - Thursday, October 29, 2020
The global tech platform thought it was doing well with its email. Then COVID-19 hit, driving its metrics to a whole new level. ...
- Magic Johnson, Other Celebs Urge Voter Turnout In Color Of Change Spot
MAD, Steve McClellan - Wednesday, October 28, 2020
The PSA was developed with agency Walton Isaacson and tells viewers to "vote for elected officials who will work for you." ...
- Agencies Unleash Election Projects
MAD, Larissa Faw - Wednesday, October 28, 2020
Efforts involve Election Day "war rooms," and custom client strategies, coordination with state government agencies and get-out-the-vote messaging. ...
- Republican Voters Most Keen On Brand Role In Politics: Independents, Not So Much
Marketing Politics Weekly, Joe Mandese - Thursday, October 29, 2020
A majority of Americans believe brands have an important role to play in politics -- including endorsing presidential and/or local candidates in the election -- especially Republicans.That's the finding from ...
- Ipsos Forecast Model Predicts 'Narrow' Biden Win: Cites Pandemic, Other Key Issues
Marketing Politics Weekly, Joe Mandese - Thursday, October 29, 2020
With the COVID-19 pandemic remaining the No. 1 issue influencing American voters, Democratic challenger Joe Biden continues to lead the incumbent heading into next week's presidential election, according to the ...
- On Eve Of Election, Brand Interest Increases For 'Social Media'
MediaDailyNews, Michael McLaren - Thursday, October 29, 2020
As we near the final days of a blistering election cycle, brand marketer interest in "social media" is piquing, suggesting that while mired in seemingly never-ending controversy, social will remain ...
- Agency Campaign Aims To Boost Turnout By Urging Younger Voters To Select Mail-In Option
Mediapsssst, Richard Whitman - Wednesday, October 28, 2020
Vancouver, WA-based agency AHA is stepping up with a big social-media campaign encouraging people, especially younger ones-who tend to vote less than older population segments, to vote by mail. ...
- 'Atlantic,' Radical Media To Co-Produce Docuseries About Conspiracy Theories
Publishers Daily, Fern Siegel - Wednesday, October 28, 2020
The "Shadowlands" docuseries is based on the magazine's June cover story, "The Prophecies of Q," about the dangerous power of QAnon. ...
- TikTok's Election Fact-Checking Plan With AP Was Perhaps Inevitable
Publishing Insider, Rob Williams - Thursday, October 29, 2020
To prevent people from seeing misleading information about election results, such as premature victory claims, AP will verify final results. ...
- Cable TV News Network Ratings Soar On Strong Election Interest
Television News Daily, Wayne Friedman - Wednesday, October 28, 2020
Collectively, the top three cable TV news networks' average prime-time viewership spiked 71% to 10.1 million Nielsen-measured viewers in live program-plus-same day time-shifted viewing. Fox News Channel was up 139% ...
- QAnon Members Sue YouTube Over Takedowns
Digital News Daily, Wendy Davis - Tuesday, October 27, 2020
"YouTube's massive de-platforming, which occurred just three weeks before the 2020 Presidential election, worked to the severe detriment of both conservative content creators and American voters who seek out their ...
- When The Business Of Politics Ends Up In Business
Marketing Insider, Hinda Mitchell - Wednesday, October 28, 2020
Taking political stands puts brands at risk. Here's how to lessen that risk. ...
- Digital Political Ad Fraud Climbing To $377 Million: Study
MediaDailyNews, Wayne Friedman - Tuesday, October 27, 2020
Thirteen percent of digital political media ad spend could be subject to ad fraud, and "one in five invalid clicks is not from U.S. voters," according to a study by ...
- 'Borat' Streams Hit 1.6 Million TV Homes, National TV Ad Spend At $20.4 Million
Television News Daily, Wayne Friedman - Tuesday, October 27, 2020
Amazon Prime Video's "Borat Subsequent Moviefilm" has now bested "Mulan" as the top theatrical movie shifted to premium streaming distribution. For its opening weekend, Samba TV says, 1.6 million U.S. ...
- CEO Hit For Sending Pro-Biden Emails To Customers
Around the Net in Email, Ray Schultz - Tuesday, October 27, 2020
Expensify CEO David Barrett sent an Oct. 22 email to up to 10 million customers, urging them to vote for Joe Biden. But critics are calling out Barrett for alleged ...
- Twitter Adds 'Pre-Bunk' Alerts To Preempt False Voting, Election Information
Digital News Daily, Karlene Lukovitz - Tuesday, October 27, 2020
Messages at the top of U.S. users' news feeds will stress that, counter to any false claims they may see, mail-in voting is safe and secure, and election results may ...
