- IAB Analyzes World's Privacy Legislation, Finds Half Lack 'Affirmative Consent' Mandates
Digital News Daily, Joe Mandese - Thursday, July 22, 2021
Two-thirds of the world has enacted legislation to protect consumer data privacy, but at least half of the jurisdictions have not mandated some form of affirmative consent to digital advertisin ...
- China's New Privacy Law Could Result In Tough Fines For Firms
Email Marketing Daily, Ray Schultz - Wednesday, July 21, 2021
The data protection authority can impose penalties of up to U.S. $7.8 million. ...
- Zoom To Acquire Five9 In Bid To Surpass Growth Of Google Meet, Microsoft Teams
Search & Performance Marketing Daily, Laurie Sullivan - Monday, July 19, 2021
The deal, which is likely to close in first-half 2022, gives publishers and media companies a stronger way to communicate with brands as they work through and collaborate in t ...
- Facebook, Twitter, Google Threaten To Leave Hong Kong Over Proposed Data Laws
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, July 6, 2021
Big tech companies threatened to leave Hong Kong Tuesday after the Chinese government released new guidelines that focus on data security, cross-border data flow and other confidential information
management. ...
- The COVID Shadow: Shoppers Are Upbeat, But Remain Wary Of Catching COVID-19 In Stores
Email Insider, Ray Schultz - Thursday, July 1, 2021
BOPIS and online shopping in general are popular, Mood:Media reports, while 48% of worldwide shoppers worry about catching COVID-19 in stores -- only a slight decline from 49% in 2 ...
- Apple Search Ads Expand To Mainland China
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, June 24, 2021
Apple launched search ads in the U.S. about five years ago. This week the company launched search ads in mainland China. ...
- GroupM: Top 25 Media Suppliers Now Control Two-Thirds Of All Ad Spending
MediaDailyNews, Joe Mandese - Monday, June 21, 2021
While Google and Facebook remain the world's biggest advertising behemoths, four of China's media companies now rank among the world's top 10, including TikTok owner Bytedance, which barely even exist ...
- Magna Boosts 2021 U.S. Ad Forecast To +15%, Strongest Growth Rate In 40 Years
Digital News Daily, Karlene Lukovitz - Monday, June 14, 2021
Magna now projects 15% U.S. advertising growth this year, to $259 billion, and 14% growth globally, to $657 billion -- both record-setting. ...
- Google Cloud Chief Joins Federal Task Force Researching AI
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, June 10, 2021
Moore has joined a task force to help the government determine how it can use data on U.S. citizens to train and support AI models, helping the U.S. better compe ...
- Biden Revokes Ban On TikTok And WeChat
Digital News Daily, Wendy Davis - Wednesday, June 9, 2021
The White House Wednesday rescinded executive orders issued by former President Donald Trump that aimed to ban Chinese-owned apps TikTok and WeChat from operating in the U.S. ...
- Facebook Ends Ban On Covid-19 Posts Asserting Virus Man-Made
Around the Net in Search Marketing, Laurie Sullivan - Thursday, May 27, 2021
Facebook ended its ban on posts asserting Covid-19 was man-made or manufactured, a shift in policy as experts continue the debate as to whether or not the virus was man-ma ...
- Global AVOD Ad Revenue To Grow 144% By 2026, With U.S. Contributing Nearly Half
Video Insider, Karlene Lukovitz - Tuesday, May 25, 2021
The U.S. -- the world's largest AVOD market by ad revenues as of 2019 -- is on track to exceed $31 billion by 2026, accounting for 47% of the $ ...
- GroupM: In A 'Transformed World,' Ecommerce Approaches 20% Of All Retail Sales
MediaDailyNews, Joe Mandese - Wednesday, May 19, 2021
Thanks largely to the acceleration of digital transformation and the need to sell to consumers in safer, more socially distanced ways, ecommerce has surged, but it remains a fraction ...
- Facebook Could Lose Ability To Send EU Data To U.S.
Search & Performance Marketing Daily, Laurie Sullivan - Friday, May 14, 2021
Facebook failed to block an EU privacy decision that could suspend its ability to send data about European users to U.S. computer servers, something the ad industry has been struggli ...
- SVOD Subscriptions To Increase 65%, To Nearly 1.5B, By 2026
Video Insider, Karlene Lukovitz - Tuesday, May 11, 2021
The average subscriber will pay for 2.14 SVOD services, according to a forecast by Digital TV Research. Subscription growth peaked last year, with the addition of 201 million subscriptions. ...
- Biden Administration Still Weighing TikTok And WeChat Bans
Digital News Daily, Wendy Davis - Wednesday, April 14, 2021
"New and incoming leadership at the Department of Commerce and other interested agencies need additional time to consider potential options," lawyers for the Dept. of Justice wrote in reports fil ...
- In First Post-Pandemic Comp, Publicis Continues To Lag
MediaDailyNews, Joe Mandese - Thursday, April 15, 2021
In its first quarter to reflect the year-over-year impact of the pandemic, albeit partially, Publicis Groupe reported a moderate decline in net revenues, but actually posted organic growth. ...
- Alibaba Group Co-Founder's Ant Group Expected To See Slower Growth
Around the Net in Search Marketing, Laurie Sullivan - Tuesday, April 13, 2021
Beijing is forcing Jack Ma's financial-technology giant, Ant Group, to scale back its activities and dismantle the company that have given it a big advantage over rivals and China's ban ...
- GroupM: China Now Accounts For 5% Of World's Biggest Marketers, But Tensions Abound
MediaDailyNews, Joe Mandese - Tuesday, April 13, 2021
As trade tensions with China continue, a new report from GroupM's Business Intelligence unit indicates the nation currently accounts for about 5% of the revenue for the world's biggest marketer ...
- P&G Tests Workaround To Apple's Data Privacy Rules With China Trade Groups
Search & Performance Marketing Daily, Laurie Sullivan - Friday, April 9, 2021
One of the world's largest CPG companies that depends on data is looking into other ways to target ads to consumers. TikTok's parent company ByteDance, Deloitte, and PricewaterhouseCoopers also a ...
- ByteDance Buys Gaming Studio For $4B In Move Toward Ecommerce, Less Reliance On Ads
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, March 24, 2021
ByteDance's push into gaming will diversify its business model away from advertising toward ecommerce and other forms of monetization. ByteDance spent a reported $4 billion this week to buy Shanghai-bas ...
- Microsoft's LinkedIn Pauses Sign-Ups In China
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, March 9, 2021
Microsoft's networking site LinkedIn will pause new member sign-ups for its service in China, while it works to ensure it is complying with local law. ...
- Huawei Readies New Email Service Provider: Petal Mail
Email Marketing Daily, Ray Schultz - Monday, March 8, 2021
A report says Chinese firm Huawei can no longer use Gmail, and is testing its own ESP. ...
- White House Is Concerned As Microsoft Email Breach Spreads
Email Marketing Daily, Ray Schultz - Friday, March 5, 2021
A hack of Microsoft's email server was apparently caused by China-based hackers and is being monitored by the White House even as it spreads to Europe. Microsoft attributes the atta ...
- TAG Rolls Out Anti-Fraud And Brand-Safety Certifications In China
Digital News Daily, Wendy Davis - Monday, March 1, 2021
The Trustworthy Accountability Group and China Advertising Association will begin issuing certifications immediately to companies that meet the groups' anti-fraud and brand-safety standards. ...
- TikTok Violates EU Privacy And Consumer Protection Laws, Watchdog Says
Digital News Daily, Wendy Davis - Wednesday, February 17, 2021
Social video app TikTok violates the rights of European consumers, fails to protect children from "hidden advertising and inappropriate content" and doesn't clearly inform users about its data practices, ...
- ByteDance Reportedly Calls Off Oracle, Walmart Deal
Search & Performance Marketing Daily, Laurie Sullivan - Monday, February 15, 2021
TikTok's parent company ByteDance reportedly shelved its deal with Oracle and Walmart now that former President Donald Trump is no longer in office. ...
- Court Grants Biden Administration Request To Delay Decision About WeChat
Digital News Daily, Wendy Davis - Thursday, February 11, 2021
At the request of the Biden administration, the 9th Circuit Court of Appeals on Thursday agreed to hold off on deciding a battle over the former administration's attempt to b ...
- TikTok Sale On Hold As Biden Admin Reviews Global Tech Security
Digital News Daily, Karlene Lukovitz - Wednesday, February 10, 2021
TikTok's deal to sell its U.S. operations to Oracle and Walmart has been shelved indefinitely, awaiting a resolution based on the Biden administration's in-process review of security issues surrounding technolo ...
- Dentsu Finds 'Social Good' Branding Attitudes Index High Among Most Nations, Less So In Japan
MediaDailyNews, Joe Mandese - Wednesday, February 10, 2021
An overwhelming majority of consumers have a "positive" attitude toward brands that promote social good, according to a multinational survey released today by Dentsu. The study, conducted among social med ...
