- Guest-Host Stunt, Trebek Tributes Putting 'Jeopardy' In Jeopardy
TVBlog, Adam Buckman - Friday, January 15, 2021
Let this "TV Blog" serve as an alarm: Our national TV treasure known as "Jeopardy!" is under threat. ...
- Fakers Beware: Social Media Can -- And Should -- Knock Out Lies Quickly
Social Media Insider, Fern Siegel - Wednesday, January 6, 2021
In a digital age, appropriating a false identity, as Hilaria Baldwin did, is risky. But for any celebrity, deceptions are now easier to find. ...
- Discovery Inc. Takes Bigger Stake In OWN, Winfrey Swaps Shares For Parent Co.
Television News Daily, Wayne Friedman - Thursday, December 24, 2020
Discovery, which launched the Oprah Winfrey Network in 2011, now owns 95% of the network -- up from a 74% stake. ...
- Who Was Alex Trebek? One Of The Legends We Lost In 2020
TVBlog, Adam Buckman - Monday, December 28, 2020
The legends we lost in 2020 included top stars, unforgettable supporting players, talk show hosts, newsmen, writers, executives, producers and more. ...
- SingleCare Brings Back Martin Sheen, Adds John Leguizamo
Marketing Daily, Tanya Gazdik - Tuesday, December 22, 2020
Latinos are nearly three times more likely to be uninsured than non-Hispanic whites, according to research. ...
- Actors Union Backs News Anchor Hepp In Battle Against Facebook
Digital News Daily, Wendy Davis - Sunday, December 20, 2020
News anchor Karen Hepp is getting some support from the actors' union in her battle with Facebook and other tech companies over the display of her photo in dating a ...
- Shipt Enlists Gabrielle Union, Snoop Dogg For Holiday Effort
Marketing Daily, Tanya Gazdik - Sunday, December 13, 2020
The company conducted a survey recently and found that contactless shopping is important to 83% of people this year. ...
- News Anchor Seeks To Revive Claims Over Photo Against Facebook, Other Web Companies
Digital News Daily, Wendy Davis - Tuesday, December 8, 2020
Philadelphia news anchor Karen Hepp has asked a federal appellate court to revive claims that Facebook and other companies violated her right to control the commercial use of her ima ...
- Just In Time To Battle COVID, CBS Sets 'Equalizer' Debut Date
TVBlog, Adam Buckman - Tuesday, December 8, 2020
Of all of the new shows announced last May, "The Equalizer" starring Queen Latifah immediately generated the most excitement. ...
- Appreciating Conan O'Brien, Well-Known Comic
TVBlog, Adam Buckman - Thursday, November 19, 2020
It seems like only yesterday that Conan O'Brien was plucked from obscurity to replace David Letterman as host of "Late Night" on NBC. ...
- Atlanta Heats Up Brand Image Via Social Video Storytelling
The MediaPost Cases, Lisa Singer - Monday, November 9, 2020
How does a legendary Southern city change long-ingrained stereotypes? The Atlanta Convention & Visitors Bureau (ACVB) met that challenge head on with a social-first campaign. The destination marketing organization soug ...
- DieHard Battery Returns To TV After 10-Year Hiatus
Marketing Daily, Tanya Gazdik - Monday, October 19, 2020
Themed "DieHard is back," the action-packed two-minute film features Bruce Willis as John McClane from the "Die Hard" movie series. ...
- Verizon Measures Campaign Success Without Asking For Personal Information
Inside Performance, Laurie Sullivan - Monday, October 19, 2020
A mix of ad units and placements, programmed on a weekly schedule to drive program awareness, generated tune-in demand for live events, and invoked social awareness and participation from Bra ...
- Infiniti Enlists 'Hamilton' Actor For Instagram Test Drive
Marketing Daily, Tanya Gazdik - Saturday, October 10, 2020
Daveed Diggs "has a "multi-faceted, yet relatable personality," which is a good fit for the brand, says Infiniti's Jeff Pope. ...
- Buick Partners With Reese Witherspoon
Marketing Daily, Tanya Gazdik - Saturday, October 10, 2020
The partnership also includes Buick vehicle placements into Hello Sunshine TV and film projects. ...
- Email Comes In Third In Driving Online Purchases, Study Finds
Email Marketing Daily, Ray Schultz - Tuesday, September 15, 2020
Word of mouth is first, and online ads come in second, Bluecore reports. Celebrities are way down on the list. ...
- Drew Barrymore Makes High-Energy Daytime Debut
TVBlog, Adam Buckman - Tuesday, September 15, 2020
"The Drew Barrymore Show" is a new offering from the undisputed titans of national first-run syndication, CBS Television Distribution. ...
- Actor Criticizes Disney For Mishandling Introduction Of Black 'Star Wars' Character
Around the Net In Brand Marketing, Tanya Gazdik - Friday, September 4, 2020
Actor John Boyega is critical of Disney’s handling of introducing a Black stormtrooper in "The Force Awakens,” a Star Wars movie released in 2015. "What I would say to Disn ...
- McDonald's To Offer Travis Scott Meal
Around the Net In Brand Marketing, Tanya Gazdik - Friday, September 4, 2020
McDonald's is offering its first celebrity meal in nearly 30 years with the founder of Cactus Jack Records. Through October. 4, the fast food company will sell the Travis Sco ...
- TikTok Breeds Ad Scams, Pyramid Schemes, Fraudulent Celebrity Endorsements, Study Shows
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, September 3, 2020
TikTok's #ForYou page has become a haven for scammers selling fake mobile applications, diet pills, drop-shipped goods, fake gift cards and more, according to data released Thursday. ...
- Taylor Swift Could Teach Marketing 101
Around the Net In Brand Marketing, Tanya Gazdik - Saturday, August 29, 2020
Musician Taylor Swift has accumulated her wealth partly through her music and partly by building a global brand. The singer and songwriter has worked with major brands including Coca-Cola, CapitalOn ...
- Chrysler Partners With 'Jimmy Kimmel Live' For Giveaway
Marketing Daily, Tanya Gazdik - Thursday, August 27, 2020
Jimmy Kimmel's "Health Care Hero" segment pays tribute to those on the front lines of the COVID-19 crisis. ...
- 'National Enquirer' Needs Investment To Rebound From Pecker Era
Publishing Insider, Rob Williams - Thursday, August 27, 2020
The publication has faced steeped drops in circulation to less than 100,000 issues from more than 4 million two decades ago. ...
- 'O, The Oprah Magazine' To Print 4 Yearly Issues, Expand Digital
Publishers Daily, Melynda Fuller - Thursday, August 20, 2020
The last month of regular publication for the print magazine will be the December issue. ...
- Royal Canin Partners With PetSmart, Chewy, Banfield For #Cat2Vet
Marketing Daily, Tanya Gazdik - Monday, August 17, 2020
Consumers who purchase Royal Canin cat food from a participating Petsmart will receive a free vet visit to Banfield Pet Hospital. ...
- Not Canceled: Ellen, Nick Cannon Still Working Despite Scandals
TVBlog, Adam Buckman - Thursday, August 13, 2020
Some people get canceled for the things they say or do, while others do not. ...
- Former New York Journalist Pete Hamill Dies At 85
Publishers Daily, Melynda Fuller - Wednesday, August 5, 2020
His 50-plus year-long career spanned stints at New York's daily newspapers, including the 'New York Post' and "New York Newsday.' ...
- Heat From Negative Spotlight Could Burn 'Ellen'
TVBlog, Adam Buckman - Monday, August 3, 2020
Even if the end did not officially come over the weekend, it is hard to envision a scenario in which the show survives the turmoil swirling around it. ...
- Instacart Enlists Serena Williams For Feeding America Initiative
Marketing Daily, Tanya Gazdik - Thursday, July 16, 2020
The tennis icon kicked off the challenge by donating 50,000 meals and sharing her "grocery heart" on Instagram ...
- A Phone Call With Charlie Daniels: A July Fourth Memory
TVBlog, Adam Buckman - Wednesday, July 8, 2020
Charlie Daniels did not mince words. He was not a "prepared statement" kind of guy. ...
