- Papa John's Keeps The Pizza Party Going
QSR Land, Sarah Mahoney - Tuesday, November 10, 2020
America's still not sick of pandemic pizza. Papa John's just announced a 24% increase in same-store sales in its third quarter. ...
- Mellow Mushroom Launches Largest Digital Campaign To Date
MAD, Larissa Faw - Friday, October 23, 2020
The "Art of Mellow" brand campaign designed by Fitzco promotes the chain's new online delivery system by allowing customers to opt-in to enter a sweepstakes to win a piece ...
- In A Pizza-Driven World, Domino's Keeps Dominating
QSR Land, Sarah Mahoney - Tuesday, October 13, 2020
America continues to rely on pepperoni's magical powers to get through the pandemic, with Domino's U.S. sales rising 17.5%. ...
- Domino's Dials Into Garbage Guilt
QSR Land, Sarah Mahoney - Tuesday, September 29, 2020
The pizza giant is introducing local details on pizza-box recycling. ...
- Disney's Exodus From Facebook Benefited Amazon
Inside Performance, Laurie Sullivan - Thursday, August 6, 2020
Pathmatics estimates 180 brands joined the boycott, halting Facebook spend as early as late June to show their solidarity with the #stophateforprofit campaign. Here's what the data looks like. ...
- NHL Preps Return With Little Caesars, Pepsi
Marketing Daily, Tanya Gazdik - Wednesday, July 29, 2020
The NHL receives more than $5 billion in annual revenues and partnerships, with more than 40 blue-chip corporate sponsors. ...
- Domino's Angered By CMA Approval Of Amazon's Purchase Of Deliveroo
Around the Net In MAD London, Sean Hargrave - Friday, May 15, 2020
Pizza delivery chain Domino's has blasted the CMA's decision to allow Amazon to buy Deliveroo. "The Telegraph" reports the pizza business believes the decision will just "reinforce the dominance ...
- Domino's Automates Pizza Pickup
AI & IoT Daily, Chuck Martin - Monday, February 17, 2020
After ordering through the Domino's app, customers can check in using the Domino's Tracker, which notifies the store to make sure order is ready. ...
- Papa John's Uses Snapchat For Another Valentine's Day Campaign
Digital News Daily, Gavin O'Malley - Tuesday, February 11, 2020
The pizza company got a big boost in ad awareness, along with sizable pizza sales, last year. It hopes to repeat its ad success. ...
- Pizza Hut Looks At Plant-Based Everything
Around the Net In Brand Marketing, Tanya Gazdik - Thursday, October 24, 2019
Pizza Hut has begun testing plant-based substitutions. On Oct. 23 at a single Phoenix location, Pizza Hut debuted the Garden Specialty Pizza, which swaps Italian sausage for an Incogmeato equivalen ...
- Domino's Wants Supreme Court To Limit Disabilities' Rights Law
PolicyBlog, Wendy Davis - Thursday, August 15, 2019
"Companies across every industry are battling website-accessibility lawsuits, with no consistent message from the courts on whether or how to comply," Domino's writes. ...
- Domino's Adds Pizza Order Location Tracking
Connected Thinking, Chuck Martin - Monday, April 29, 2019
Domino's is testing GPS driver tracking in 27 corporate-owned stores throughout Phoenix. ...
- Domino's Creates AI Pizza Identifier For Super Bowl Campaign Launch
AI & IoT Daily, Chuck Martin - Wednesday, January 30, 2019
Domino's is launching a pizza identifier enabled by artificial intelligence so consumers can receive rewards leading to free pizza. Rather than advertising on the Super Bowl, Domino's decided to crea ...
- Domino's Adds Virtual Dinner Bell To Ring When Pizza Is On The Way
AI & IoT Daily, Chuck Martin - Wednesday, September 26, 2018
When the Domino's Tracker determines an order is out for delivery, it will automatically ring a bell on its app. ...
- With Schnatter Out Of The Picture, New Papa John's Campaign Arrives
Mediapsssst, Richard Whitman - Tuesday, September 18, 2018
It's quite a contrast to the megalomaniacal Schnatter and the ads he did over the years, which were all about him and his fabled ability to sell. ...
- Pizza Hut Rolls Out Its First NFL Sponsorship Season Blitz
Marketing Daily, Karlene Lukovitz - Tuesday, September 4, 2018
In addition to ads featuring Steelers' Antonio Brown and JuJu Smith-Schuster, the brand is rolling out an NFL prize platform within its rewards program. ...
- Domino's Promo Offers Towns Road Repair Funds
Marketing Daily, Karlene Lukovitz - Thursday, June 14, 2018
The pizza brand will give out 20 grants of undisclosed amounts to towns selected from among those "nominated," to promote its Carryout Insurance promise and a new takeout pizza of ...
- Papa John's, Raymour & Flanigan Make Strange Marketing Bedfellows
Marketing Daily, Karlene Lukovitz - Friday, June 1, 2018
To counter mattress-in-a-box competition, the furniture retailer is offering a year of free Papa John's pizza with some in-store mattress buys. ...
- Domino's Adds Artificial Intelligence To Phoned-In Orders
AI & IoT Daily, Chuck Martin - Monday, April 23, 2018
Domino's Pizza is adding artificial intelligence to pizza ordering by way of a voice-recognition application that can take telephone orders. The global pizza chain already has had voice recognition ...
- DiGiorno Taps Periscope For Livestreamed 'Bake-Off'
Marketing Daily, Karlene Lukovitz - Tuesday, April 10, 2018
Broadcast will show 'first-person' experiences of warming up DiGiorno in the oven vs. using an app to order pizza delivery. ...
- Amid Heightened Competition, Domino's Mobile Game Offers Shot At Rewards Points
Marketing Daily, Karlene Lukovitz - Monday, April 2, 2018
The game also helps promote the brand's rewarding points for all order methods: in-store, mobile and online. ...
- Ogilvy Wins Pizza Hut Assignment
Accounts on the Move, Steve McClellan - Monday, February 5, 2018
Ogilvy & Mather has been appointed AOR for Pizza Hut Singapore, a subsidiary of Yum! Brands Inc. The selection followed a competitive pitch. The agency’s remit includes creative strategy, campai ...
- Domino's Taps The Community For U.S. Hispanic AOR Duties
Accounts on the Move, Steve McClellan - Thursday, February 1, 2018
The community has been named U.S. Hispanic agency of record for pizza giant Domino's, following a competitive review. The agency's scope of work: Creating all-encompassing marketing campaigns targeted at U.S. Hispanics, that wi ...
- McCann Worldgroup Wins Pizza Hut Assignment
Accounts on the Move, Steve McClellan - Tuesday, January 16, 2018
McCann Worldgroup has been appointed Pizza Hut’s new creative agency for Latin America and the Caribbean. The selection came after a formal review among seven agencies. McCann will develop integrat ...
- Papa John's Selects Laundry Service For Creative AOR Duties
Accounts on the Move, Steve McClellan - Tuesday, October 31, 2017
Louisville, KY-based pizza chain Papa John's has selected Laundry Service as its new creative agency of record. WPP’s Grey was the incumbent. "We're an e-commerce brand - it's time ...
- BIZ DEV: Domino's, CP+B Extend Partnership Through 2020
Accounts on the Move, Steve McClellan - Tuesday, August 22, 2017
Domino's Pizza, the Ann Arbor, MI-based food chain, has extended its agreement for advertising and related services with MDC Partners’ CP+B through 2020, the client announced Monday. The agency wi ...
- NEW! BooneOakley Creates Trippy New Menus For Mellow Mushroom Pizza
Out to Launch, Larissa Faw - Tuesday, August 8, 2017
BooneOakley is lending its talents to help the Atlanta-based pizza chain Mellow Mushroom (MM) create a promotion—in the form of new menus--that "people would want to steal." Believing that ...
- Digital Engagement Index
Digital News Daily, Erik Sass - Wednesday, July 26, 2017
Pizza Hut uploaded a new commercial to its official YouTube channel on Monday (7/24), featuring actress and comedian Kristen Wiig. Tracking 4.1M views in just 24 hours, the video help ...
- BIZ DEV: HY Connect Awarded Marco's Pizza AOR
Accounts on the Move, Steve McClellan - Friday, June 23, 2017
Chicago-based HY Connect has been named agency of record for Marco’s Pizza, which has more than 800 stores in 34 states and four countries. The client is based in Toled ...
- Pizza Hut 'Spider-Man' Tie-Ins Include TV Ad, Movie Integration
Marketing Daily, Karlene Lukovitz - Friday, June 9, 2017
The QSR is using the exposure to promote the return of its Cheesy Bites pizza through July 7. The TV ad facetiously compares the powers of Spider-Man and Pizza H ...