- Ad Council Finds That 40% Of Millennials Are Lonely
MAD, Larissa Faw - Tuesday, October 20, 2020
The study defines loneliness as "occurring when there is a difference between the trusted, quality relationships you have and those you want." ...
- Who's Your Daddy: Ad Council, Campbell Ewald Urge Dads To Embrace Family Life
MAD, Larissa Faw - Thursday, September 24, 2020
New ads are based on research that looked at how dads are portrayed in popular culture, in order to dispel myths. ...
- Ad Council, ViacomCBS Launch Campaign To Get Out The Youth Vote
MAD, Larissa Faw - Thursday, September 17, 2020
The campaign is designed to address concerns of voters aged 18-30 by highlighting issues of jobs, security and justice. ...
- Ad Council Campaign Takes Aim At 'Family Fire'
MAD, Larissa Faw - Wednesday, September 16, 2020
The new suite of anti-suicide PSAs, created pro bono by ad agency McKinney, includes TV and social video spots ...
- Ad Council Hosts First Virtual Minecraft Concert For STEM Girls
MAD, Larissa Faw - Thursday, September 3, 2020
The Ad Council is attempting to teach girls how science, technology, engineering and math (STEM) can be fun by encouraging them to help build a concert "world" within Minecraft. The ...
- Viola Davis, Others Featured In New Campaign Stressing Importance Of Wearing Face Masks
MAD, Larissa Faw - Thursday, August 20, 2020
Their part of a new Ad Council campaign, "You Will See Me," that is supported by several government agencies and media companies with creative from 3AM. ...
- Ad Council, Holler Roll Out Emojis For Youth Mental Health Awareness
MAD, Larissa Faw - Friday, July 17, 2020
The campaign builds introduces Goldie & Mo, two characters designed to become social media conversation starters. ...
- 'Find Something New' Campaign Targets Nation's Unemployed
MAD, Larissa Faw - Tuesday, July 14, 2020
The Ad Council is spearheading the new national campaign designed to inspire unemployed Americans with stories of individuals who successfully managed career shifts. ...
- Meredith, Ad Council Partner To Donate Ad Inventory To Social-Justice Groups
Publishers Daily, Melynda Fuller - Wednesday, July 8, 2020
Meredith and the Ad Council will donate $2 million in ad inventory through the "Love has no Labels" campaign. Meredith will also launch its own initiative. ...
- Correction: Meredith Donates $2 Million In Inventory To "Love has No Labels" Campaign
Publishers Daily, Melynda Fuller - Thursday, July 9, 2020
Meredith Corp, not the Ad Council, is donating ad inventory to the Ad Council's campaign "Love has No Labels." ...
- Ad Council Adds Members To Public Issues Advisory Committee
People on the Move, Larissa Faw - Friday, June 26, 2020
The Ad Council is tapping new members to the group’s Advisory Committee on public Issues, Shamina Singh, Founder & President of the Center for Inclusive Growth and executive vice president ...
- Ad Council 'Labels' Campaign Shines Its Love On The Black Community
MAD, Larissa Faw - Wednesday, June 17, 2020
The "Fight for Freedom" PSA, created pro bono by R/GA, features a voiceover pointing out that many freedoms so many take for granted - such as watching birds in the ...
- Ciara Teams With Ad Council For Feeding America PSA
MAD, Larissa Faw - Thursday, May 28, 2020
The Ad Council expects its multitude of agency media partners will support this PSA, likely making the timely spot one of the more popular platforms of this year. ...
- Ad Council Uses New Alicia Keys Tune For COVID-19 PSA
MAD, Larissa Faw - Monday, April 27, 2020
Developed pro bono by creative agency R/GA, the OOH and video assets thank essential workers in specific professions. ...
- Ad Council Appoints New Board Members
MAD, Larissa Faw - Monday, April 27, 2020
The Ad Council is adding several new faces to its Board of Directors following the group's spring meeting on Tuesday. ...
- Ad Council's COVID-19 Initiative Unveils Mental Health Phase
MAD, Larissa Faw - Tuesday, April 21, 2020
The PSAs developed for broadcast, print, digital and social media, direct help-seeking audiences to AloneTogether.com. ...
- Ad Council, Partners Set Up Pro Bono PMP
MAD, Larissa Faw - Thursday, April 16, 2020
Partners The Trade Desk, Cadreon and EMX are responsible for setting up the "pipes" of the PMP, while IPG's Acxiom and media partners, including TripleLift, Bustle, the New York Post, ...
- Americans Express More Hope As COVID-19 Crisis Drags On
MAD, Larissa Faw - Wednesday, April 15, 2020
A sense of hopefulness is growing, which could mean positive things for the nation's mental health during the crisis, according to Ad Council research. ...
- Government, Adland Unite Under 'One Roof' In Stay Home Campaign
MAD, Larissa Faw - Wednesday, April 8, 2020
Major media companies, brands, and agencies are integrating a newly-designed "roof" icon into their logos and will promote PSAs that focus on social distancing. ...
- Americans Worried About Economy, Health Of Others And Misinformation
MAD, Larissa Faw - Wednesday, April 8, 2020
That's according to a new study by the Ad Council and C&R Research. Nearly 70% of Americans are most worried about the economy with four in five sayings they have ...
- Ad Council COVID-19 #AloneTogether Campaign Backstory, How Dozens Of Companies Collaborated
Digital News Daily, Laurie Sullivan - Wednesday, April 1, 2020
The Idea for a private marketplace was already in the works at least a week before the COVID-19 crisis hit the U.S. ...
- DoubleVerify Makes Rare Move With Ad Council, Recommends How To Address COVID-19
Digital News Daily, Laurie Sullivan - Wednesday, March 25, 2020
DoubleVerify will use its media authentication technology to extend the reach and impact of critical COVID-19 messages being developed by the Ad Council. The idea is to inform and connect ...
- Dollar General Foundation, Ad Council Launch Bilingual Diploma Push
MAD, Larissa Faw - Friday, October 18, 2019
The campaign showcases stories of adults who have taken the step to finish their education. The new PSAs were produced pro bono by advertising agency NGL Collective and are available ...
- Ad Council Elects New Board, Names DAN's Kelley Vice Chair
MAD, Larissa Faw - Wednesday, October 16, 2019
Jacki Kelley, President and Chief Client Officer U.S. of Dentsu Aegis Network, is named Vice Chair of the Board. ...
- Ad Council Launches New Consultancy
Mediapsssst, Richard Whitman - Monday, July 22, 2019
The new unit will advise nonprofits, foundations and corporations on areas including research, strategy development and training. ...
- Facebook's David Fischer Appointed Ad Council Chair
MAD, Larissa Faw - Monday, July 1, 2019
For the next 12 months, Fischer will work in collaboration with the Executive Committee, the governing body of the Ad Council's Board, and Ad Council leadership to support the organization's ...
- The Ad Council Inducts New Board Members
MAD, Larissa Faw - Tuesday, April 16, 2019
The Ad Council member election brings the total number of executives sitting on its board to 150. ...
- Celebs Support New Smokey Bear Fire Prevention Campaign
MAD, Larissa Faw - Thursday, April 4, 2019
The iconic bear turns 75 this year and is expanding his fire prevention message with help from celebrities like Stephen Colbert and Al Roker. ...
- Ad Council Adds Law, Weisman, Others To Its Board
MAD, Larissa Faw - Thursday, October 18, 2018
Linda Boff, CMO of General Electric (GE) is currently the organization's chairperson. Board members are appointed to an initial three-year term that can be extended. ...
- Ad Council Undergoes Massive Makeover
MAD, Larissa Faw - Monday, September 24, 2018
The organization is expanding its own internal production capabilities and content creation model to complement the group's traditional ad agency partnership model. ...
