- Budweiser Teams With Ad Council On COVID-19 Campaign
MAD, Larissa Faw - Wednesday, April 7, 2021
The brewer passed on the Super Bowl this year and earmarked the funds for a public service effort raising awareness about vaccinations. ...
- Ad Council Names First Equity Officer
MAD, Larissa Faw - Monday, April 5, 2021
This new position follows the Ad Council's earlier commitment to accelerate its existing DEI initiatives as well as explore new actions, programs and processes. ...
- Ad Council Enlists Pharmacies In Latest Vaccine Awareness Spots
MAD, Larissa Faw - Friday, March 19, 2021
Creative direction was driven by research revealing Americans find pharmacists to be among most trusted messengers on COVID-19 vaccines. ...
- Presidents, First Ladies Team Up For Ad Council Campaign
MAD, Larissa Faw - Thursday, March 11, 2021
Four former presidents and their wives are seen encouraging Americans to get COVID-19 vaccines in new PSAs. ...
- Ad Council and StoryCorps Find 'Love' In Sharing Stories
MAD, Larissa Faw - Tuesday, March 2, 2021
Creative features animated videos of people who have participated in One Small Step, the program that aims to bring together opposing political views. ...
- Ad Council Unites 300+ Participants For Largest PSA Campaign In U.S. History
MAD, Larissa Faw - Thursday, February 25, 2021
The "It's Up To You" platform focuses on COVID-19 vaccine education. ...
- Bogie, Wonder Woman Promote Mask Wearing In New Ad Council Campaign
MAD, Larissa Faw - Thursday, February 11, 2021
Characters from the WarnerMedia library of films are reimagined in memorable scenes observing the COVID-19 mask-wearing protocol. ...
- New Ad Council Autism Campaign Focuses On Detecting Early Signs
MAD, Larissa Faw - Tuesday, February 2, 2021
The PSAs, developed with BBDO, provide examples of how those with autism may respond differently in day-to-day situations. ...
- NBC's Linda Yaccarino Tapped As Ad Council Chair
MAD, Larissa Faw - Wednesday, January 6, 2021
Linda Yaccarino, Chairman, Global Advertising and Partnerships, NBCUniversal, has been named Chair of the Ad Council's Board of Directors, succeeding David Fischer, CRO of Facebook. ...
- Latest Ad Council COVID-19 Campaign Aimed At Black Americans
MAD, Larissa Faw - Wednesday, December 9, 2020
Ad Council worked with Complex Networks to develop the work based on research and testing to ensure that it would be culturally relevant to Black audiences. ...
- Ad Council Launches Massive Vaccine-Focused Campaign
MAD, Larissa Faw - Monday, November 23, 2020
It's one of the largest public education campaigns in history to encourage vaccinations, says Council. Also, two mental health-focused initiatives are being launched. ...
- Ad Council Finds That 40% Of Millennials Are Lonely
MAD, Larissa Faw - Tuesday, October 20, 2020
The study defines loneliness as "occurring when there is a difference between the trusted, quality relationships you have and those you want." ...
- Who's Your Daddy: Ad Council, Campbell Ewald Urge Dads To Embrace Family Life
MAD, Larissa Faw - Thursday, September 24, 2020
New ads are based on research that looked at how dads are portrayed in popular culture, in order to dispel myths. ...
- Ad Council, ViacomCBS Launch Campaign To Get Out The Youth Vote
MAD, Larissa Faw - Thursday, September 17, 2020
The campaign is designed to address concerns of voters aged 18-30 by highlighting issues of jobs, security and justice. ...
- Ad Council Campaign Takes Aim At 'Family Fire'
MAD, Larissa Faw - Wednesday, September 16, 2020
The new suite of anti-suicide PSAs, created pro bono by ad agency McKinney, includes TV and social video spots ...
- Ad Council Hosts First Virtual Minecraft Concert For STEM Girls
MAD, Larissa Faw - Thursday, September 3, 2020
The Ad Council is attempting to teach girls how science, technology, engineering and math (STEM) can be fun by encouraging them to help build a concert "world" within Minecraft. T ...
- Viola Davis, Others Featured In New Campaign Stressing Importance Of Wearing Face Masks
MAD, Larissa Faw - Thursday, August 20, 2020
Their part of a new Ad Council campaign, "You Will See Me," that is supported by several government agencies and media companies with creative from 3AM. ...
- Ad Council, Holler Roll Out Emojis For Youth Mental Health Awareness
MAD, Larissa Faw - Friday, July 17, 2020
The campaign builds introduces Goldie & Mo, two characters designed to become social media conversation starters. ...
- 'Find Something New' Campaign Targets Nation's Unemployed
MAD, Larissa Faw - Tuesday, July 14, 2020
The Ad Council is spearheading the new national campaign designed to inspire unemployed Americans with stories of individuals who successfully managed career shifts. ...
- Meredith, Ad Council Partner To Donate Ad Inventory To Social-Justice Groups
Publishers Daily, Melynda Fuller - Wednesday, July 8, 2020
Meredith and the Ad Council will donate $2 million in ad inventory through the "Love has no Labels" campaign. Meredith will also launch its own initiative. ...
- Correction: Meredith Donates $2 Million In Inventory To "Love has No Labels" Campaign
Publishers Daily, Melynda Fuller - Thursday, July 9, 2020
Meredith Corp, not the Ad Council, is donating ad inventory to the Ad Council's campaign "Love has No Labels." ...
- Ad Council Adds Members To Public Issues Advisory Committee
People on the Move, Larissa Faw - Friday, June 26, 2020
The Ad Council is tapping new members to the group’s Advisory Committee on public Issues, Shamina Singh, Founder & President of the Center for Inclusive Growth and executive vice preside ...
- Ad Council 'Labels' Campaign Shines Its Love On The Black Community
MAD, Larissa Faw - Wednesday, June 17, 2020
The "Fight for Freedom" PSA, created pro bono by R/GA, features a voiceover pointing out that many freedoms so many take for granted - such as watching birds in t ...
- Ciara Teams With Ad Council For Feeding America PSA
MAD, Larissa Faw - Thursday, May 28, 2020
The Ad Council expects its multitude of agency media partners will support this PSA, likely making the timely spot one of the more popular platforms of this year. ...
- Ad Council Uses New Alicia Keys Tune For COVID-19 PSA
MAD, Larissa Faw - Monday, April 27, 2020
Developed pro bono by creative agency R/GA, the OOH and video assets thank essential workers in specific professions. ...
- Ad Council Appoints New Board Members
MAD, Larissa Faw - Monday, April 27, 2020
The Ad Council is adding several new faces to its Board of Directors following the group's spring meeting on Tuesday. ...
- Ad Council's COVID-19 Initiative Unveils Mental Health Phase
MAD, Larissa Faw - Tuesday, April 21, 2020
The PSAs developed for broadcast, print, digital and social media, direct help-seeking audiences to AloneTogether.com. ...
- Ad Council, Partners Set Up Pro Bono PMP
MAD, Larissa Faw - Thursday, April 16, 2020
Partners The Trade Desk, Cadreon and EMX are responsible for setting up the "pipes" of the PMP, while IPG's Acxiom and media partners, including TripleLift, Bustle, the New York Pos ...
- Americans Express More Hope As COVID-19 Crisis Drags On
MAD, Larissa Faw - Wednesday, April 15, 2020
A sense of hopefulness is growing, which could mean positive things for the nation's mental health during the crisis, according to Ad Council research. ...
- Government, Adland Unite Under 'One Roof' In Stay Home Campaign
MAD, Larissa Faw - Wednesday, April 8, 2020
Major media companies, brands, and agencies are integrating a newly-designed "roof" icon into their logos and will promote PSAs that focus on social distancing. ...
