- Vimeo Launches Video Lead-Generation Tool For Use In Email Platforms
Inside Performance, Laurie Sullivan - Wednesday, January 27, 2021
The integration with launch partners HubSpot, Mailchimp, and Constant Contact, among others, allows small businesses to drive results from their email marketing by embedding videos into their email campaigns ...
- Acquia Debuts Platform To Unify Data And Drive Omnichannel Experiences
Email Marketing Daily, Ray Schultz - Friday, January 22, 2021
Acquia Digital Commerce allows brands to deliver a positive customer experience across the customer lifecycle, the company says. ...
- Dyspatch Offers AMP For Email Service
Email Marketing Daily, Ray Schultz - Thursday, January 21, 2021
The firm's new tool, Lightning, enables brands to send interactive content via accelerated mobile pages (AMPs). ...
- Namogoo Debuts Online Personalization Tool
Email Marketing Daily, Ray Schultz - Tuesday, January 19, 2021
Brands can use the new service to target individual promotions for every site visit, the company says. ...
- Asian Firm Offers Email Phishing Detection Tool
Email Marketing Daily, Ray Schultz - Friday, January 15, 2021
Even people without specialized IT training can use the AI-driven service, the company claims. ...
- Salesforce Launches Platform To Help Brands Manage Loyalty
Email Marketing Daily, Ray Schultz - Thursday, January 14, 2021
The new tool can be utilized by both B2B and B2C brands across several industries, the company says. ...
- eTargetMedia Combines Display Retargeting Platform With Email List Service
Email Marketing Daily, Ray Schultz - Tuesday, January 12, 2021
The new tool allows marketers to follow email campaigns with digital ad retargeting. ...
- Microsoft Teams Video Conferencing Lands On Dell Monitors As CES 2021 Goes Virtual
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, January 5, 2021
Dell announced three new monitors set to launch in February, dubbed the "world's first video conferencing monitors." Certified for Microsoft Teams, they will offer rapid access to the video-conferencing platf ...
- Helpmonks Debuts Combined Live Chat-Email Platform
Email Marketing Daily, Ray Schultz - Tuesday, January 5, 2021
The new software toolkit allows firms to react more quickly to actions within the sales funnel, the company says. ...
- Google Question Hub Launches In U.S.
Inside Performance, Laurie Sullivan - Tuesday, January 5, 2021
The Google Question Hub feature collects unanswered questions from users, allowing content creators and writers to create content that answers them. ...
- Peppermonkey Offers Digital Tools To HVAC Firms
Email Marketing Daily, Ray Schultz - Wednesday, December 30, 2020
The services include email and website design, and search engine optimization (SEO). ...
- Amazon Rescues Small, Medium-Sized Businesses From COVID-19 Lockdowns In 2020
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, December 29, 2020
Amidst in-store shopping restrictions in some states, during the holiday season U.S. small and medium-sized businesses sold nearly 1 billion products in Amazon's store. ...
- KnowBe4 Debuts Tool To Help Email Security Teams Assign Roles To Members
Email Marketing Daily, Ray Schultz - Friday, December 18, 2020
The new solution allows firms to assign permissions based on a person's skill set, the company says. ...
- Google Creates Augmented Reality Beauty Experiences That Connect Customers, Brands
Inside Performance, Laurie Sullivan - Thursday, December 17, 2020
Augmented reality is behind Google's new beauty feature for mobile phones. L'Oreal, MAC Cosmetics, Black Opal and Charlotte Tilbury are participating in the rollout. ...
- Mediafly Debuts Tool To Track Performance Of B2B Seller-Generated Content
Email Marketing Daily, Ray Schultz - Wednesday, December 16, 2020
Mediafly, a provider of sales technology, says companies need to send the right content at the right time or they will lose sales. ...
- Iterable Debuts Tool To Measure Consumer Sentiment Through Email Clicks, Mobile Push Opens
Email Marketing Daily, Ray Schultz - Friday, December 11, 2020
The new solution, Brand Affinity, is powered by Iterable AI, the company says. ...
- Google, YouTube To Let Users Opt Out Of Gambling, Alcohol Ads
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, December 10, 2020
The feature will begin in Ad Settings in the U.S. with YouTube Ads, then in Google Ads and YouTube globally in early 2021. Countries with legal restrictions against serving gambli ...
- Netline Debuts B2B Intent Data Service
Email Marketing Daily, Ray Schultz - Thursday, December 10, 2020
Intent Discovery is based on B2B content consumption behavior, the company says. ...
- Exclaimer, Email Signature Firm, Pulls In GBP100 Million Investment
Email Marketing Daily, Ray Schultz - Monday, December 7, 2020
Exclaimer will use the new funding to accelerate its sales growth and product development, the company says. ...
- Mediaocean Launches Cross-Media Reach & Frequency Tool, De-Dupes Audiences
Television News Daily, Wayne Friedman - Wednesday, December 2, 2020
Mediaocean says it is first-to market with a "reach" enhancement extending linear TV to CTV and social media that will identify "deduplicated" audiences, giving marketers a new tool to mana ...
- Seismic Acquires Grapevine6, Launches New Social Tool
Email Marketing Daily, Ray Schultz - Tuesday, December 1, 2020
The purchase will allow sales teams to engage buyers across multiple social platforms, Seismic says. ...
- Mirabel Technologies Offers New Email Verification Tool
Email Marketing Daily, Ray Schultz - Wednesday, November 25, 2020
Clean Your List is a solution that identifies valid, invalid, and unknown email addresses, the company says. ...
- Lead Liaison Offers Widget For Accessing B2B Data
Email Marketing Daily, Ray Schultz - Tuesday, November 24, 2020
The DataSpring module offers access to almost 10 million company profiles and 400 million contacts for use in email and other campaigns. ...
- Jornaya Upgrades Its Behavioral Data Tool
Email Marketing Daily, Ray Schultz - Thursday, November 19, 2020
Jornaya has updated its Activate 3.0 tool. Users can now determine who is actively shopping, the time of day and the frequency of shopping. ...
- Mediaocean Automates Local TV Pre-, Post-Buys
Television News Daily, Wayne Friedman - Tuesday, November 17, 2020
Mediaocean is automating local TV media-planning and media-buying tools, improving workflow to better compete with digital and other media platforms. New automated features for pre- and post-buy media tasks wi ...
- Dynamic Yield Offers Compliant Cookie-Consent Tool
Email Marketing Daily, Ray Schultz - Thursday, November 12, 2020
No data can be collected with cookies without affirmative permission, the company says. ...
- Cheetah Digital Unveils Personalization Suite
Email Marketing Daily, Ray Schultz - Tuesday, November 10, 2020
The new tools help brands provide a value exchange for customers, the company says. ...
- Pinterest Launches Commerce Tools With Automated Bidding
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, October 27, 2020
Rather than entering a cost-per-click or cost-per-action bid, or maximum bid, automatic bidding manages bids for advertisers dynamically, Pinterest product marketing lead Stephanie Johnson says. ...
- StoneShot Offers Email Benchmarking Tool For Financial Services Brands
Email Marketing Daily, Ray Schultz - Monday, October 26, 2020
Firms can use open and click rates and other metrics to gauge the effectiveness of their email marketing, the company says. ...
- New App To Help SMBs Send Email Campaigns Unveiled By Really Simple Systems
Email Marketing Daily, Ray Schultz - Thursday, October 22, 2020
The new email marketing tool can be integrated with CRM systems, the company reports. ...
