- Match My Email Offers New Tools To Salesforce Users
Email Marketing Daily, Ray Schultz - Tuesday, October 20, 2020
Match My Email claims it is a substitute for Einstein, the Salesforce AI capability. ...
- Ekata Debuts API For Account Onboarding
Digital News Daily, Ray Schultz - Friday, October 16, 2020
The new tool provides an identity risk score, based on email, name, phone and IP address, the company says. ...
- New Tool Can Analyze Google Footprint Based On Gmail Address: Report
Email Marketing Daily, Ray Schultz - Friday, October 16, 2020
GHunt analyzes a person's name, Google ID, YouTube channel and services like Photos and Maps. ...
- Microsoft Moves Bing To Xbox, Rewrites Site Explorer For Webmaster Tools
Inside Performance, Laurie Sullivan - Friday, October 16, 2020
Microsoft Bing's re-launch of Bing Site Explorer in Webmaster Tools and Bing's app for Xbox give advertisers another way to reach out to consumers from the console. ...
- Algolia Creates Google-Like Site, App Search To Rank, Answer Complex Queries
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, October 15, 2020
The tools help retailers avoid the complexity of a custom search experience that requires consumers to navigate their site when searching for information or making a purchase. ...
- Campaign-Genius Unveils Plug-In For Sending Real-Time Email Content
Email Marketing Daily, Ray Schultz - Thursday, October 15, 2020
The new tool, offered in partnership with BEE, helps firms get around the high cost of real-time email, the company claims. ...
- Privacy Advocates Unveil CCPA Do-Not-Sell Tool
Digital News Daily, Wendy Davis - Wednesday, October 7, 2020
Privacy advocates have developed a browser extension that could function as a universal opt-out mechanism for California residents. ...
- AppsFlyer Launches Linking Tool On Salesforce AppExchange
Email Marketing Daily, Ray Schultz - Wednesday, October 7, 2020
OneLink helps brands track the mobile journey post-email, AppsFlyer says. ...
- Triblio Offers New Tool For Automating ABM Campaigns
Email Marketing Daily, Ray Schultz - Tuesday, October 6, 2020
The new service helps brands unify the buyer across sales and marketing channels, the company says. ...
- Email Tech Stacks Up: Brands Evaluate Tools Prior To Holiday Shopping Peak
Email Insider, Ray Schultz - Monday, October 5, 2020
Email and SEO solutions are the tools being most evaluated for purchase, ClickZ reports. ...
- ActiveCampaign Debuts Customer Experience Tool That Draws Data From Several Channels
Email Marketing Daily, Ray Schultz - Tuesday, September 29, 2020
CXA For Service pulls in insights from past engagements to support current conversations. ...
- Microsoft Takes On Deepfakes
Inside Performance, Laurie Sullivan - Friday, September 25, 2020
Microsoft's partnership with the AI Foundation makes the tools available to organizations involved in the news process and political campaigns. ...
- Yelp To Add Heat Maps, Keyword Blocking For Advertisers
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, September 24, 2020
Yelp on Thursday launched ad tools to improve local advertisers' campaign management and performance. Future plans include a heat map for advertisers, showing where consumers have seen their ads. ...
- Salesforce Debuts CDP And Payment Service In Digital 360 Launch
Email Marketing Daily, Ray Schultz - Wednesday, September 23, 2020
Digital 360 combines new and existing tools being offered by Salesforce. ...
- Agari Adds Several Tools To Email Security Suite
Email Marketing Daily, Ray Schultz - Wednesday, September 30, 2020
The new features are designed to help chief information security officers block phishing attacks. ...
- Mailchimp Adds And Upgrades Ecommerce Tools For SMBs
Email Marketing Daily, Ray Schultz - Tuesday, September 22, 2020
In addition to several email features and tools, Mailchimp is offering payment processing with Stripe. ...
- New Tool Supports Personalization Across Owned And Paid Media, Company Says
Email Marketing Daily, Ray Schultz - Monday, September 21, 2020
RevTrax is offering a product that helps brands determine whether consumers are -- or are not -- price sensitive. ...
- LiquidPixels Integrates Graphic Inbox Tool With HubSpot, Constant Contact And Mailchimp
Email Marketing Daily, Ray Schultz - Thursday, September 17, 2020
Real Time Inbox delivers personalized images on demand when the email is opened, LiquidPixels says. ...
- Valimail Tools Now Offered Through Microsoft Azure Marketplace
Email Marketing Daily, Ray Schultz - Wednesday, September 16, 2020
Email authentication solutions will be provided via the Microsoft Azure cloud platform, the company says. ...
- Viral Nation Launches Cross-Platform Influencer Marketing Tool
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, September 15, 2020
The platform combines analytics and campaign management tools to give marketers support for campaigns running in YouTube, Facebook, Twitch, and Twitter. The platform launches with brand partners that include Activision ...
- Google Display & Video 360, Campaign Tools Improve Forecasting, Measurement For CTV, Video Ads
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, September 16, 2020
Google on Wednesday introduced a series of tools in Display & Video 360 and Campaign Manager to help advertisers increase awareness, improve forecasting and measurement on TV and video ad ...
- Blaze Verify Integrates With Intercom App Partner Program
Email Marketing Daily, Ray Schultz - Tuesday, September 15, 2020
Blaze Verify's email validation tool is now available to Intercom users, the company says. ...
- Torrid Builds Location Map Clicks With LiveMap Tool
Email Marketing Daily, Ray Schultz - Tuesday, September 15, 2020
Real-time emails alert customers to store closings and curbside pickup options, Liveclicker says. ...
- Campaign Monitor Adds Features To Its Email Marketing Platform
Email Marketing Daily, Ray Schultz - Thursday, September 10, 2020
One new Campaign Monitor tool helps brands determine why customers have unsubscribed. ...
- Jetpack Debuts Email Marketing Tool For Use In WordPress And Woocommerce
Email Marketing Daily, Ray Schultz - Wednesday, September 9, 2020
Creative Mail helps ecommerce brands send abandoned cart emails and post-purchase follow-ups, the company says. ...
- DoubleVerify's Custom Contextual Targeting Moves Into Beta
Search & Performance Marketing Daily, Laurie Sullivan - Friday, September 4, 2020
Recent measures taken by Google Chrome and Apple Safari browsers prompted DoubleVerify to launch a contextual targeting solution that advertisers can run in campaigns. ...
- Apple Delays Debut Of Anti-Tracking Tool Until Early Next Year
Search & Performance Marketing Daily, Laurie Sullivan - Friday, September 4, 2020
Apple's decision to delay the debut of its anti-tracking feature in the next operating system should be interpreted as forgoing its plans. ...
- Edison Mail Unveils New Email Inbox Control Tool For Consumers
Email Marketing Daily, Ray Schultz - Friday, September 4, 2020
OnMail is designed to help users keep unwanted senders out of their mailboxes, the company says. ...
- Microsoft Takes On Deepfakes
Inside Performance, Laurie Sullivan - Thursday, September 3, 2020
Microsoft's partnership with the AI Foundation makes the tools available to organizations involved in the news process and political campaigns. ...
- 3D Search, Physna Readies A Google Ads Auction-Based Model
Search & Performance Marketing Daily, Laurie Sullivan - Friday, August 21, 2020
Developers are working to implement an advertising model where brands can participate in a bidding auction, similar to Google Ads, to advertise their parts, from car to printer. ...
