- 'Architectural Digest,' Black Interior Designers Network Team To Create Shoppable Virtual Show House
Publishers Daily, Sara Guaglione - Thursday, September 10, 2020
"The Iconic Home," as the 360-degree, virtual show house will be called, will feature all-Black designers. ...
- Hair Care Brand Curls Makes Waves During Crisis
Show Daily, Nina Lentini - Wednesday, August 19, 2020
Reliant on live events, Curls Beauty Brands pivoted quickly to virtual, doing six events a month, including classes on how to recreate hair styles with their products. ...
- Case Study: Waking Up To Gaming
Show Daily, Nina Lentini - Wednesday, August 19, 2020
In a category that is "growing like crazy," the brand has taken advantage of the current pandemic, with few sports in play and everyone stuck at home, to dig deeper ...
- Then And Now: How The Pivot To Virtual Insider Summits Is Working Out
MediaPost Connect, Nina Lentini - Friday, August 14, 2020
Seth Oilman, our VP of Sales & Marketing, has overseen and attended hundreds of our summits. We sat down with him to discuss how the company has pivoted to create ...
- Zoom's Popularity Soars, Racks Up Nearly 94 Million iOS Installs
Digital News Daily, Gavin O'Malley - Friday, July 17, 2020
No other non-game app has previously surpassed 50 million iOS downloads in a single quarter. Zoom crushed existing App Store app-install records during the second quarter of the year. ...
- Seasoned Execs Explain How Volatility Can Strengthen Business
Search & Performance Marketing Daily, Laurie Sullivan - Friday, June 12, 2020
Businesses need to start adapting as the economy reopens. Top executives virtually discussed ways to calm volatility and emerge successfully from pandemic closures. ...
- Facebook Makes Oculus For Business Readily Available, Commercial VR Spend Up
Digital News Daily, Gavin O'Malley - Friday, May 22, 2020
IDC estimates that worldwide spending on commercial VR will increase from $4.5 billion in 2019 to $7.1 billion this year. ...
- Facebook Reports $100 Million In VR Content Sold YOY
Digital News Daily, Gavin O'Malley - Monday, May 18, 2020
Painting a clearer picture of its VR business, Facebook is now saying that Moss, Pistol Whip, and 10 other titles have generated over $2 million in revenue on the platf ...
- Apple Buys NextVR, Heads In Virtual Reality Direction
Digital News Daily, Gavin O'Malley - Friday, May 15, 2020
NextVR has specialized in turning live events, like NBA basketball games and musical performances, into VR content. ...
- LinkedIn Accelerates Product Development, Launches Live Streaming Events Platform
Digital News Daily, Laurie Sullivan - Tuesday, May 12, 2020
LinkedIn on Tuesday launched a live streaming events platform that combines existing resources such as Pages, Events, and Live to help companies reconnect with their customers and communities. The tool ...
- Brands Turn To VR Shopping
Around the Net in IoT, Chuck Martin - Thursday, April 23, 2020
To offset losses from physical store closings, some brands are turning to virtual reality commerce. ...
- Magic Leap Cuts Half Of Workforce
Around the Net in IoT, Chuck Martin - Thursday, April 23, 2020
Magic Leap is restructuring in the face of the COVID-19 pandemic, resulting in the layoff of 1,000 of its employees. ...
- Searches For 'Virtual' Skyrocket As Online Media Takes On Virtual Reality
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, April 22, 2020
The keyword "virtual" related to Mother's Day queries appeared for the first time this year on March 22, according to Microsoft Advertising. Queries were related to experiences such as baby ...
- Doctors, Nurses Tap VR For COVID-19 Treatment Skills
Around the Net in IoT, Chuck Martin - Tuesday, April 21, 2020
Some hospitals are turning to virtual reality to teach skills such as how to perform CPR while wearing protective gear. ...
- Apple Nears VR Company Acquisition: Report
Around the Net in IoT, Chuck Martin - Monday, April 6, 2020
Apple is in the process of acquiring a virtual reality company as it continues work on its headset, according to a new report.. ...
- Virtual Reality Is Growing In Importance: Study
Marketing Daily, Ray Schultz - Monday, March 30, 2020
Mobile is also changing the retail business as brands put it first, PYMNTS reports in a study. ...
- COVID-19 Drives AR, VR Headset Shipments Down 11%: IDC
AI & IoT Daily, Chuck Martin - Monday, March 23, 2020
Worldwide shipments of augmented and virtual reality headsets are estimated to decline 11% in the first quarter and 24% in the second quarter, according to the International Data Corporation (IDC). ...
- AR, VR Investments Slide For Year
Connected Thinking, Chuck Martin - Monday, March 16, 2020
Virtual and augmented reality live in a state of future potential. After cardboard VR viewers and failed consumer AR glasses, the technologies just aren't catching on. ...
- Facebook Buys Sanzaru Games, Boosts VR Content
Digital News Daily, Gavin O'Malley - Wednesday, February 26, 2020
Sanzaru Games is the maker of the role-playing epic "Asgard's Wrath," which is popular in the gaming community. Although technically part of Facebook's Oculus Studios, Sanzaru is expected to operate ...
- 'Time' Releases Special Issue, VR Experience Commemorates 1963 March on Washington
Publishers Daily, Melynda Fuller - Thursday, February 20, 2020
Immersive project The March blends VR, AI, film-production processes and machine-learning techniques to bring King's speech and the events in Washington to life. ...
- 64% Of Consumers Look To 5G For Better VR, AR: Study
AI & IoT Daily, Chuck Martin - Thursday, February 13, 2020
A majority of consumers are interested in using the new 5G cellular speeds to gain a better augmented and virtual reality experience, according to a new study. More than half ...
- How Humanizing Virtual Assistants Earns Consumer Trust
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, January 2, 2020
Giving virtual assistants human qualities could prompt people to reveal more personal information to brands, according to a study led by researchers in computer science and mathematics. It also could ...
- Google Patent Describes How Virtual Assistants Show Empathy
Search & Performance Marketing Daily, Laurie Sullivan - Friday, December 27, 2019
The patent developers believe that the more human a chatbot seems, the more likely a user will converse with it in the future. The idea is for chatbots to "achieve ...
- Google Creates View Santa In 3D, Demonstrates Importance Of Timing
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, December 24, 2019
Some believe Santa warps time to deliver all the gifts worldwide in 24 hours. Google Maps knows different. ...
- Paramount Hit Movies Moving To Home VR
Connected Thinking, Chuck Martin - Tuesday, December 17, 2019
Paramount just signed a multiyear deal with Bigscreen so people can watch hit movies together in 2D and 3D virtual reality. ...
- Walking The Innovation Talk At The Infinity Festival In Hollywood
MediaDailyNews, Sarah Ivey - Monday, December 9, 2019
The Infinity Festival, billed as the premiere festival for Hollywood and Silicon Valley, provides an intimate look at how Hollywood is actually using technology, with a wide range of experiments, ...
- VR, Future TV, Robotics Among 'Best Inventions Of 2019'
Connected Thinking, Chuck Martin - Thursday, November 21, 2019
The list of 100 top inventions includes devices for hearing and seeing, navigating and learning. ...
- Nissan Puts Drivers In The Virtual Reality Seat
MediaPost Connect, Nina Lentini - Sunday, November 10, 2019
Critical Mass Agency created Tech Drive VR, which allows users to test out Nissan's high-tech safety features in situations that replicate real-life dangers-hazards and near misses of all kinds. ...
- Google Open-Sources Its Cardboard Augmented Reality Project
Inside Performance, Laurie Sullivan - Thursday, November 7, 2019
Google is allowing developers to create experiences for Android and iOS devices to entice them to build apps for its Cardboard augmented reality project, but will they provide Search experien ...
- Virtual, Augmented Reality Startups Valued At $45 Billion
Connected Thinking, Chuck Martin - Wednesday, October 30, 2019
While virtual and augmented reality may not be creating as much market buzz as a few years back, there still is plenty of money flowing around the space. While VR ...
