- 'Axios' Shows How Publishers Are Testing New Revenue Sources
Publishing Insider, Rob Williams - Monday, January 18, 2021
The publisher will launch a software-as-a-service platform called AxiosHQ to help companies with their internal communications. ...
- Hootsuite Acquires Sparkcentral, Integrates Messaging Channels
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, January 6, 2021
Sparkcentral brings advanced customer conversations to the Hootsuite platform, allowing marketers to automate communications with customers across social media and messaging channels. ...
- AutoVitals Acquires BayIQ, Provider Of Loyalty, Email Tools To Auto Repair Market
Email Marketing Daily, Ray Schultz - Tuesday, January 5, 2021
BayIQ is AutoVitals' first acquisition since it received a major growth investment in 2019 from Tritium Partners. ...
- Contract Suit Between Email On Acid And 250ok Drags On
Email Marketing Daily, Ray Schultz - Tuesday, December 22, 2020
Did 250ok abuse its license agreement with Email On Acid? A pretrial conference is not scheduled until May of next year. ...
- How SMBs Have Realigned Tech Priorities
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, November 19, 2020
How are businesses faring during COVID-19? Smaller firms with less than 500 employees in retail, home, professional and personal services and automation continue to struggle. ...
- Wunderkind To Acquire SmarterHQ, Segmentation Firm
Email Marketing Daily, Ray Schultz - Tuesday, November 17, 2020
The firms have such clients as Sam's Club, DSW, Bloomingdale's and HelloFresh. ...
- Campaign-Genius Unveils Plug-In For Sending Real-Time Email Content
Email Marketing Daily, Ray Schultz - Thursday, October 15, 2020
The new tool, offered in partnership with BEE, helps firms get around the high cost of real-time email, the company claims. ...
- Text-Messaging Firm Attentive Raises $230 Million in Funding
Digital News Daily, Ray Schultz - Thursday, September 24, 2020
Text-messaging SMS platform Attentive will use the funds to build products and staff. This is its second funding round since April. ...
- Agari Adds Several Tools To Email Security Suite
Email Marketing Daily, Ray Schultz - Wednesday, September 30, 2020
The new features are designed to help chief information security officers block phishing attacks. ...
- Viral Nation Launches Cross-Platform Influencer Marketing Tool
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, September 15, 2020
The platform combines analytics and campaign management tools to give marketers support for campaigns running in YouTube, Facebook, Twitch, and Twitter. The platform launches with brand partners that include Activisi ...
- Blaze Verify Integrates With Intercom App Partner Program
Email Marketing Daily, Ray Schultz - Tuesday, September 15, 2020
Blaze Verify's email validation tool is now available to Intercom users, the company says. ...
- New Streaming Services Will Emerge - But Not In Traditional Forms
TV Watch, Wayne Friedman - Tuesday, September 15, 2020
Premium video platforms are still in their nascent phase. Is Peloton a viable option? ...
- Astute Acquires Socialbakers, Combining SaaS Customer Tools
Email Marketing Daily, Ray Schultz - Friday, September 11, 2020
The acquisition of social media marketing firm Socialbakers by customer engagement platform Astute will allow brands to manage several customer-related functions in one SaaS platform, Astute says. ...
- Steve Tzikakis Appointed As CEO Of Sitecore
Email Marketing Daily, Ray Schultz - Tuesday, September 1, 2020
Former CEO Mark Frost will remain as an advisor to the digital experience firm. ...
- Cloud Conventions Integrates Convey's Email Tool
Email Marketing Daily, Ray Schultz - Wednesday, July 29, 2020
Conduct Campaign supports a variety of email formats, including reminders and newsletters, the company says. ...
- Cybersecurity Firm CHEQ Enters PPC Market To Protect Against Fraud
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, July 1, 2020
CHEQ PPC provides invalid click prevention across all major paid-search platforms for Google, Bing, Yahoo, Yandex and Baidu and major paid social channels such as Facebook, Twitter, Instagram, LinkedIn, Pinteres ...
- Banzai Offers New Tool For Partner Event And Webinar Marketing
Email Marketing Daily, Ray Schultz - Thursday, June 25, 2020
Banzai Reach for Partners allows brands to send invites via email, LinkedIn InMail and other channels, the firm says. ...
- Kenshoo, Profitero Form Targeting Partnership
Digital News Daily, Ray Schultz - Monday, June 22, 2020
The strategic partnership will enable brands to use multi-retailer analytics to drive their ad and media campaigns, especially on Amazon and Walmart. ...
- Software Startup Acquire Raises $6.4 Million In Funding
Around the Net in Email, Ray Schultz - Friday, June 19, 2020
Acquire, a startup developing a customer communications software platform, has raised $6.4 million in Series A funding. The round was led by Base10 partners. ...
- Contract Suit Between Email On Acid and 250ok Enters A New Stage
Email Marketing Daily, Ray Schultz - Monday, June 1, 2020
Email on Acid charges that 250ok used its email preview service to create a competing product. ...
- BounceX Adds SMS To Its Channel Mix
Email Marketing Daily, Ray Schultz - Wednesday, May 20, 2020
BounceX enterprise clients can deploy SMS for use with email and the web, the company says. ...
- Kustomer To Acquire Reply, Spain-Based Machine-Learning Firm
Email Marketing Daily, Ray Schultz - Friday, May 15, 2020
Reply offers deflection widgets that can be embedded in email. The team will remain in place. ...
- Signpost Names Former Return Path Exec George Bilbrey As CEO
Email Marketing Daily, Ray Schultz - Friday, April 24, 2020
Bilbrey, who served as president of Return Path, will oversee Signpost's cloud-based SaaS marketing platform. ...
- Me And My Home: Consumers Turn To The Basics During COVID-19 Confinement
Email Insider, Ray Schultz - Wednesday, April 22, 2020
Home retailers and health/beauty brands are enjoying robust online sales and engagement, Namogoo reports. ...
- CleverTouch Adds B2B Email Workflow Service Tied To Salesforce
Email Marketing Daily, Ray Schultz - Friday, April 10, 2020
Momentum for Salesforce Marketing facilitates email creation within controlled environments, the company says. ...
- The Pandemic Barometer: Email Opens Are Up, But Revenue Down In Some Sectors
Email Insider, Ray Schultz - Wednesday, March 25, 2020
Food is by far the number one shopping category, with non-essential items trailing in the distance, BounceX reports. ...
- Lifesize To Merge With Serenova In Move To Grow Communications Market
Email Marketing Daily, Ray Schultz - Tuesday, March 10, 2020
Serenova is a contact center-as-a-service provider that helps firms utilize email and other channels. ...
- BounceX Is Rebranding As Wunderkind
Email Marketing Daily, Ray Schultz - Wednesday, February 26, 2020
The name change comes as the firm has reached $100 million in recurring revenue, it says. ...
- Trustifi Adds Tool That Encrypts Email Attachments
Email Marketing Daily, Ray Schultz - Monday, February 24, 2020
An AI-powered feature scans and encrypts sensitive images and PDF files, the company says. ...
- What Is Rio SEO's Suggestion Engine?
Inside Performance, Laurie Sullivan - Wednesday, February 19, 2020
Rio SEO added a Suggestion Engine to its Local Manager platform. Don't be confused by thinking it's a "recommendation engine." ...
