- Volkswagen Expected To Show Connected Car
Around the Net in IoT, Chuck Martin - Monday, January 4, 2016
This week, Volkswagen will show off its all-electric concept car as it tries to distance itself from the
diesel emissions cheating scandal that has
eviscerated sales and forced the company to restructur ...
- Samsung To Show Smartbelt At CES
Around the Net in IoT, Chuck Martin - Monday, January 4, 2016
For the next Consumer Electronics Show (CES), Samsung has been preparing a number of devices to win the spotlight. So far it has confirmed to showcase three of its innovati ...
- LG To Market Hub To Connect Smart Home Devices
Around the Net in IoT, Chuck Martin - Monday, January 4, 2016
Ahead of CES 2016, LG is hopping on the smart speaker bandwagon with a new device that looks somewhat familiar. The company announced its SmartThinq Hub today, a smart ho ...
- CES Meets The Internet Of Things; Many Consumers Ready
Connected Thinking, Chuck Martin - Monday, January 4, 2016
CES International this year could easily be mistaken for a mega show about The Internet of Things. Over the last two annual events, always held here in Las Vegas ...
- What 'Downton Abbey' Can Teach You About CES
Online Spin, Maarten Albarda - Monday, January 4, 2016
Are you in Vegas (baby)? I understand why CES is one of the annual "pilgrimages" we, the industry, must make. But to be honest, I believe we should agree th ...
- CES Countdown -- And Then The Marketing Begins
Connected Thinking, Chuck Martin - Monday, December 28, 2015
While predictions around The Internet of Things for 2016 come fast and furious, one of the most accurate predictors is just around the corner. It comes in the form ...
- What To Expect At CES 2016
MediaDailyNews, Gavin O'Malley - Monday, December 28, 2015
Consumers and tech industry watchers can expect a slew of potentially disruptive devices and gadgets, but nothing "earth shattering" at the Consumer Electronics Show in Las Vegas next month, accordi ...
- CES 2015: How Does It Translate For Marketing Exploitation?
MediaDailyNews, Mitch Oscar - Monday, January 26, 2015
CES 2014 marked the first time that media mandarins questioned the exhibition's value to justify the hefty cost (time and money) for those sent as emissaries. Having knowledge of the ...
- Scouting Report: Why Cookies Were CES' Next Big Thing
MediaPost Weekend, Joe Mandese - Sunday, January 25, 2015
LAS VEGAS -- "This is going to be the biggest thing here," David Meeker, head of innovation for Isobar, said to me while walking the floor at the recent C ...
- How Technology is Driving Transformation
MAD, Jonathan Tatlow - Thursday, January 15, 2015
It's happening in several ways. Technology is transforming the Internet into a Web of Utility while enhancing the power of people to understand people. It's also changing the nature ...
- Forget The Distractions - What Marketers Really Need To Take From CES
MediaDailyNews, Tom Goodwin - Monday, January 12, 2015
The biggest mistake we've made thus far is to mindlessly apply old advertising techniques to new platforms. We have to establish new behaviors and best practices toward opportunities that ari ...
- SpotXchange CEO Shehan On Why Broadcast TV Is Attracted To Programmatic
Around the Net in Real-Time, Tyler Loechner - Friday, January 9, 2015
"Programmatic video is attractive to the incumbent broadcast industry because audience dynamics are changing," writes Beet.TV, citing Mike Shehan, CEO of programmatic video ad platform SpotXchange. ...
- Millennials: Big On Streaming, But Still Watch Trad TV
MediaDailyNews, Wayne Friedman - Friday, January 9, 2015
LAS VEGAS - A breakdown of younger TV-media consumer behavior shows some differences when it comes to streaming and time-shifted programming. Millennials -- those age 13-34 -- are among t ...
- Five Things From CES That Could Change Advertising
Mediapsssst, Richard Whitman - Sunday, January 11, 2015
Did you go to CES last week? Were you one of the sea of 150,000 people who descended upon Las Vegas for a week-long technology-fueled orgiastic experience of epic releas ...
- 'Belty' For TV: Looking To Close One More Loop
TV Watch, Wayne Friedman - Friday, January 9, 2015
LAS VEGAS -- Buckle up your new media engagement issues. The Belty -- an electronic belt buckle (yes, that's right) -- was a curious favorite at the Consumer Electronics Sho ...
- TV/Digital Convergence Lags, But Key To Future
MediaDailyNews, Wayne Friedman - Thursday, January 8, 2015
LAS VEGAS - Convergence of traditional TV and digital media is still hard to come by. "We are not dealing with convergence anywhere that we should," says Irwin Gotlieb, glob ...
- CES & the Future of the Mobile Wallet
MobileShopTalk, Chuck Martin - Friday, January 9, 2015
There are mobile wallets and then there are mobile wallets. At CES this week, I came across several different approaches to mobile wallets. The general idea of a mobile walle ...
- Media/Tech Deals Dollar Volume Rises
MediaDailyNews, Wayne Friedman - Wednesday, January 7, 2015
The number of media-marketing-technology deals remained much the same in 2014 versus the year before, but total deal volume nearly doubled, due to major transactions. The Jordan, Edmiston Group In ...
- Digital-Only Reps Push Uptick In Local Media Sales
MediaDailyNews, Wayne Friedman - Wednesday, January 7, 2015
New research suggests that traditional local media does drive substantially higher digital sales revenues -- four times as much -- when they have dedicated digital account ad executives, as oppos ...
- CES And The Short Chevy Intro
MediaDailyNews, Chuck Martin - Thursday, January 8, 2015
What a difference a year can make in the world of CES and at least one connected car. At last year's CES opening eve, Chevrolet wowed media from around t ...
- Moonves: Big TV Networks Can Help Marketers Drive Consumers To Digital Platforms
MediaDailyNews, Wayne Friedman - Wednesday, January 7, 2015
LAS VEGAS - Les Moonves is optimistic that the TV mass scale platform can work well with the new one-to-one marketing efforts of the digital age. Speaking at the Consum ...
- On Finding the Hidden Beacon Network at CES
MobileShopTalk, Chuck Martin - Thursday, January 8, 2015
Two sets of beacons were at CES this year, one in a big way and one not. The one in a big way was the beaconing of parts of t ...
- HTC Camera Allows Live Streaming To YouTube
The Social Graf, Erik Sass - Thursday, January 8, 2015
This year's CES in Las Vegas is overflowing with all kinds of new gadgets that promise to feed our addiction to social media, including cameras. On Thursday HTC announced th ...
- At CES, Automakers Offer Huge Menu Of Technology, Real And Experimental
Marketing Daily, Karl Greenberg - Tuesday, January 6, 2015
As vehicles move toward both autonomous function and greater entertainment-connected integration, CES is becoming as big a stage for automakers' ambitions as the show in the frozen north. Yes, eve ...
- Automakers Dazzle In Las Vegas; Are Consumers Watching?
Marketing Daily, Karl Greenberg - Tuesday, January 6, 2015
Fifty percent of the 1,033 respondents to the AutoTrader.com's Car Tech Impact Study said they were willing to wait up to just about a year to get next-generation features, a ...
- Kimberly-Clark Explores The Next Big - And Smallest - Things In Consumer Tech
MediaDailyNews, Joe Mandese - Tuesday, January 6, 2015
LAS VEGAS -- Many brand marketers make the annual pilgrimage to CES in search of the next big thing. On Monday, a team from CPG giant Kimberly-Clark and its agen ...
- New iHeartRadio Integrations Unveiled At CES
MediaDailyNews, Erik Sass - Tuesday, January 6, 2015
This year's Consumer Electronics Show in Las Vegas brought a number of new product and service integrations for the digital iHeartRadio platform, formerly known as Clear Channel Radio, including partnershi ...
- UHD Alliance Launches: TV Makers Enlist TV Producers
MediaDailyNews, Wayne Friedman - Tuesday, January 6, 2015
LAS VEGAS -- Want to sell more 4K TVs, lure in major TV producers, and most importantly, strike some strong consumer interest? Forming an alliance to establish some standards ...
- Bluetooth at CES Gives Beaconing a Boost
MobileShopTalk, Chuck Martin - Wednesday, January 7, 2015
One of the issues along the trajectory of beacons has been for consumers to have Bluetooth on their phones turned on. There are other obstacles, of course, such as needi ...
- GPS Watch Lets You Keep Tabs On Your Kids
MoBlog, Erik Sass - Wednesday, January 7, 2015
As the father of a six-month-old baby girl, I am only now beginning to grasp the vast vistas of anxiety that open out before you when you cross the thresho ...
