- NBA Finals Lose Ground Over 2-Year Period, While Streaming Rises
Television News Daily, Wayne Friedman - Friday, July 23, 2021
NBA Finals viewing grew 32% to average a Nielsen-measured 9.9 million vs. 2020 for the live-program-plus-same-day metric, but was down 35% from 2019. ...
- Will Movie Marketing Spend Be Up Or Down Going Forward?
TV Watch, Wayne Friedman - Monday, July 26, 2021
Movies studios marketing may never be the same, due to rising streaming platforms and viewer options. ...
- Warner Bros. To Produce 10 Films Exclusively For HBO Max In 2022
Digital News Daily, Karlene Lukovitz - Friday, July 23, 2021
While some movies will bow in theaters for 45 days prior to going to HBO Max, others will continue to bow simultaneously in the two channels, said WarnerMedia CEO Jas ...
- How Marketers Can Save Millions Of Dollars In CTV: 3 Lessons From Paid Search, Programmatic
Search & Performance Marketing Daily, Jason Fairchild - Wednesday, July 21, 2021
As marketers look toward the brave world of CTV advertising, they can bring lessons from their digital ad experiences -- particularly in the area of search. ...
- WarnerMedia Spikes 49% In Q2 Ad Revenues, Helped By NBA
Television News Daily, Wayne Friedman - Thursday, July 22, 2021
WarnerMedia says advertising revenue also benefited from the new HBO Max ad-option that started up in June. ...
- Stream This: Watching 'Up' Series Is An Experience Like No Other
TVBlog, Adam Buckman - Friday, July 23, 2021
Almost no other work produced for television has been more long-lasting than the English-made "Up" series. ...
- AMC+ Animated Doll Series Is 'Ultra'-Creative
TVBlog, Adam Buckman - Thursday, July 22, 2021
A high level of creativity -- and the astronomical effort that goes along with it -- are evident in every frame of the new animated series called "Ultra City Smit ...
- Movie Theaters Are Cool, But The Parking Sucks
Media Insider, Cory Treffiletti - Wednesday, July 21, 2021
What's the future of the theatrical movie release and the movie theater? ...
- Netflix Global Subscribers Up 1.5 Million, While North American Subs Dip
Television News Daily, Wayne Friedman - Tuesday, July 20, 2021
The company added 3.5 million in the third quarter of this year. Analysts have been anticipating 5.5 million. ...
- Performance Agency Tinuiti Acquires OTT/CTV Buying Firm Bliss Point Media
Digital News Daily, Karlene Lukovitz - Tuesday, July 20, 2021
The deal will enable Tinuiti to reintroduce its OTT division as Streaming+, offering scalable, targetable, data-driven optimization across OTT, linear TV, streaming TV and digital audio. ...
- Comcast, ViacomCBS Chiefs Have Discussed International Streaming Venture: Report
Digital News Daily, Karlene Lukovitz - Tuesday, July 20, 2021
With both companies pushing to expand their respective streaming services outside the U.S. to compete with Netflix, Disney+, Comcast's Brian Roberts and ViacomCBS's Shari Redstone and Bob Bakish met ...
- Theaters Not Happy About 'Black Widow' Box Office Decline, Blame Disney+
Television News Daily, Wayne Friedman - Monday, July 19, 2021
Streaming dollars for "Black Widow" took revenue away from theater owners, the National Association of Theatre Owners says. ...
- Streamer CNN+ To Launch First-Quarter 2022
Television News Daily, Wayne Friedman - Monday, July 19, 2021
CNN+ says it will have original, live, on-demand and interactive programming as a "stand-alone" direct-to-consumer service, separate from CNN branded linear TV channels. ...
- Fast-Growing Public-Space Streaming Platform Atmosphere Adds FITE Channel
Video Insider, Karlene Lukovitz - Tuesday, July 20, 2021
The partnership adds combat sports to the ad-supported B2B streamer's mix of entertainment, lifestyle, nature and other sports short-form video, streamed in 13,000 bars, hotels, QSRs and other venues. ...
- Nielsen's Gauge Metric Shows Slight Gains For Netflix, Disney+ And Cable TV
Television News Daily, Wayne Friedman - Friday, July 16, 2021
Netflix improved one percentage point to a 7% share -- the top streaming platform for total day viewing for persons 2+. Disney also added one point. ...
- Netflix Fancies Future Business With Video Games
TV Watch, Wayne Friedman - Monday, July 19, 2021
Netflix was always assumed to have plans to broaden its enterprise. But no one guessed this. ...
- New 'Turner & Hooch' Series Is A Doggone Pleasure
TVBlog, Adam Buckman - Monday, July 19, 2021
The show is adapted from the 1989 movie of the same name that starred Tom Hanks as a police detective with a big, unruly dog. ...
- Amazon, Apple Say Streaming Video Purchasers Have No Right To Sue Over 'Buy' Buttons
Digital News Daily, Wendy Davis - Thursday, July 15, 2021
A California resident shouldn't be able to proceed with allegations that Amazon dupes customers by claiming to "sell" streaming video when it retains the right to revoke access, Amazon argu ...
- Discovery, YouTube Ink European On-Demand Content, Ad Partnership For Tokyo Olympics
Digital News Daily, Karlene Lukovitz - Friday, July 16, 2021
The deal is designed to showcase the games offering on the company's Discovery+ and Eurosport services. ...
- Lionsgate Nabs Weinstein Content Trove For Starz, 20% Stake In Spyglass
Digital News Daily, Karlene Lukovitz - Friday, July 16, 2021
The films will join its existing library of 17,000 movie and TV titles being used to help drive the growth of streaming subs for Starz. ...
- Netflix Plans Push Into Video Games
Digital News Daily, Karlene Lukovitz - Thursday, July 15, 2021
Netflix has hired a Facebook gaming content executive to be its VP of game development, as the giant streamer seeks new ways to maintain existing subscribers and drive growth. ...
- Twilio Unveils Audio, Video Streaming Platform
Email Marketing Daily, Ray Schultz - Thursday, July 15, 2021
Brands seeking to engage customers with video have a new tool to utilize. ...
- Analyst: Hulu's Ad Fortunes Rise, ESPN Ad Revs Should Hold Steady
Television News Daily, Wayne Friedman - Wednesday, July 14, 2021
MoffettNathanson Research projects Hulu will gain 50% in ad revenues in the next quarter. ...
- Disney Was Right About Streaming New Movies
TV Watch, Wayne Friedman - Thursday, July 15, 2021
In addition to the $80 million it grabbed from the first weekend of "Black Widow," it took in $60 million in streaming revs under its Disney+ Premier Access pay-per vi ...
- Netflix Expands Animated Films Deal With Universal
Digital News Daily, Karlene Lukovitz - Wednesday, July 14, 2021
Netflix's streaming rights for UFEG animated films will cover a 10-month window following the four-month Peacock window after UFEG films are in theaters for 120 days. The new Netflix de ...
- Netflix Leads Emmy Noms At 129, Disney Grabs Most For Media Company, 146
Television News Daily, Wayne Friedman - Tuesday, July 13, 2021
Helping to market streaming services TV-movie content with Emmy award recognition -- streaming, traditional and otherwise -- Netflix posted the best results when it came to an individual network/platform, wi ...
- ESPN+ To Hike Sub Prices, Following Sports Rights Binge
Digital News Daily, Karlene Lukovitz - Tuesday, July 13, 2021
Disney is betting that a $1-per-month increase won't hinder its goal of investing in more sports streaming and archive rights so as to drive new subscribers for ESPN+ and t ...
- Samsung Ads Warns Of Linear TV Ad Imbalance
Television News Daily, Wayne Friedman - Tuesday, July 13, 2021
Research from the company suggests unless linear TV marketers shift a massive 40% of linear TV budgets to AVOD services, they will suffer a "state of severe imbalance." ...
- Barry Diller: Movie Business 'Is Finished.' Define Finished.
TV Watch, Wayne Friedman - Tuesday, July 13, 2021
Streaming and Amazon's purchase of MGM are harbingers of the future. ...
- Samsung Makes A Case For 40% AVOD Budget Allocations
Video Insider, Karlene Lukovitz - Tuesday, July 13, 2021
A Samsung Ads analysis of data from its 45-million-plus U.S. smart TVs and third-party data shows that allocating at least 40% of TV budgets to AVOD and the rest ...
