- Media.Monks Merges With Salesforce Specialist To Expand Data, CRM
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, December 1, 2021
S4 Capital on Wednesday announced a merger between Maverick Digital and Media.Monks that augments its global Salesforce capabilities and expands the capabilities of its data, digital media and tech servi ...
- Black Shop Friday Expands With Target Partnership And 25% Boost In Store Participation
Mediapsssst, Steve McClellan - Wednesday, November 24, 2021
Target will provide additional media support and training opportunities to diverse businesses in Chicago. Over 700 businesses are participating this year, up 25% versus 2020.. ...
- Slama Joins Aisle Rocket As EVP, Media
People on the Move, Steve McClellan - Monday, November 15, 2021
Chicago-based digital marketing agency Aisle Rocket has hired Greg Slama as executive vice president of media. Most recently the 20-year agency veteran served as vice president media & digital operatio ...
- DDB Chicago Taps Horizon's Alfaro For Top Biz Dev Role
MAD, Steve McClellan - Friday, November 5, 2021
At Horizon Media she was the first leader of the culture-first creative agency 305 Worldwide, a joint venture with global artist Pitbull. ...
- Don't Call It An Office: Doner Opens Chicago 'Talent Hub'
Mediapsssst, Richard Whitman - Thursday, November 4, 2021
The Southfield, MI-based agency has quietly added 12 staffers in Chicago where they are housed within space leased by parent company Stagwell Inc. ...
- Second Generation Takes Creative Helm At Laughlin Constable
MAD, Steve McClellan - Friday, September 10, 2021
Jon and Pat Laughlin, sons of Founder Steve Laughlin have been named Co-Chief Creative Officers at the agency, which has offices in Chicago and Milwaukee. ...
- Cramer-Krasselt Elevates Estes To Lead Its Chicago Headquarters Operations
People on the Move, Steve McClellan - Thursday, September 9, 2021
Ad agency Cramer-Krasselt has promoted Stephani Estes to executive vice president, general manager of the agency’s Chicago headquarters. Estes was promoted to associate general manager in January and will ta ...
- Blue Chip Reorganizes Around 'Collaborative C-Suite,' Says It Makes It 'Nimbler'
MAD, Joe Mandese - Thursday, August 19, 2021
The timing was prompted by a combination of factors -- "omnichannel marketing, agile resourcing and technology innovation" -- that have reshaped the agency world, the agency said. ...
- Empower Promotes Locker To Lead Chicago Office
MAD, Steve McClellan - Tuesday, July 6, 2021
Emily Locker has been with the agency for a total of a decade, returning in 2018 to lead the agency's Ashley HomeStore media account while embedded in the client's offi ...
- New Campaign Promotes Chicago As Burgeoning Tech And Innovation Mecca
MAD, Steve McClellan - Sunday, May 30, 2021
The "Come Back To Move Forward" campaign is designed to recruit 10,000 tech professionals to the region over the next two years. ...
- Labelium Launches New Entertainment-Focused Media Planning And Buying Service
Mediapsssst, Richard Whitman - Tuesday, May 25, 2021
Labelium Play is designed to integrate brands into video, audio and gaming platforms such as YouTube, Spotify and Twitch. ...
- Kantar To Acquire Chicago-Based Numerator For $1.5 Billion
MAD, Steve McClellan - Thursday, April 22, 2021
According to the companies, the combined data assets will provide insights into the shopping habits of almost five billion consumers globally. The acquisition is also complementary to Kantar's U.S. ...
- Tegna Starts Twist, Lifestyle Local Digital-Based TV Network
Television News Daily, Wayne Friedman - Monday, April 5, 2021
Twist's programming includes leading off-cable TV network reality and unscripted TV shows, such as "Dance Moms," "Tabatha Takes Over," and "Flipping Out." ...
- OKRP Says Sleep Well And Work Less When DST Kicks In
MAD, Larissa Faw - Friday, March 12, 2021
The agency has filed a petition at Change.org to move the official DST time change to 4pm on the second Friday of March instead of 2 am on the seco ...
- OKRP Taps Robinson As Its New Production Leader
MAD, Larissa Faw - Monday, March 1, 2021
Elena Robinson joins as head of production to redefine and expand the firm's production capabilities. ...
- FCB Chicago Names New Strategy Lead
People on the Move, Larissa Faw - Monday, January 18, 2021
FCB Chicago has appointed Nicole Brandell as Chief Strategy Officer. She'll work closely with Kelly Graves, FCB Chicago President, and Andrés Ordóñez, FCB Chicago Chief Creative Officer, to lead t ...
- Leo Burnett Helps Chicagoans Get Their Day Off To A Nutritious Start
MAD, Larissa Faw - Tuesday, December 29, 2020
Burnett signed Chicago's Off the Street Club (OTSC) as the agency's first community partner. The 120-year-old organization provides safe haven and a food pantry for more than 3,000 kids a ...
- Havas Chicago Bolsters Senior Team
People on the Move, Steve McClellan - Friday, December 18, 2020
Havas Chicago has appointed Lilia Arroyo Flores as Chief Strategy Officer and Maisha Pearson joins as Chief Client Officer. Flores will be responsible for developing and leading strategy across Hav ...
- Agencies Join Forces To Support Chicago Organizations
MAD, Larissa Faw - Friday, October 16, 2020
The initiative will serve as a matchmaker to connect organizations with agencies to develop creative campaigns, social media content, marketing materials, integrated media strategies and virtual or live events, amo ...
- SCC Reimagines 'Ferris Bueller's' Iconic Car Crash Scene In New LiftMaster Ad
MAD, Larissa Faw - Wednesday, September 30, 2020
But this time there's no car crash, thanks to new technology in the LiftMaster garage door opening system. ...
- 122 Years After Founding, Cramer-Krasselt Looks To The Past To Guide Its Future
MAD, Larissa Faw - Tuesday, September 8, 2020
C-K formed when two bicycle enthusiasts named Cody Cramer and William Krasselt started printing a pamphlet called "The Wheelman" for their bicycle club in Milwaukee, Wisconsin. ...
- Schafer Condon Carter Acquires TimeZoneOne
MAD, Larissa Faw - Tuesday, September 1, 2020
Chicago-based TZO offers PR and digital services including website design and development, creative, travel trade marketing, video production, and social media strategy. ...
- Former 22nd Century Media Leaders Launch Campaign To Support Chicago-Based Nonprofit Newsroom
Publishers Daily, Melynda Fuller - Thursday, July 9, 2020
'The Record' will serve the communities of Wilmette, Winnetka, Northfield, Kenilworth and Glencoe in the township of New Trier. It replaces the 14 suburban newspapers that were shuttered. ...
- Merge Taps Isobar Veteran For Chief Digital Officer Role
MAD, Steve McClellan - Monday, June 15, 2020
Saurab Bhargava served with Dentsu Aegis Network's Isobar for nearly two decades and will now lead Merge's digital transformation business. ...
- Chicago's Target Data Merges With Aisle Rocket
MAD, Larissa Faw - Monday, June 8, 2020
Aisle Rocket's expertise in creative UX, brand storytelling, and e-commerce will complement Target Data's core capabilities of data and paid media execution. ...
- 43 Chicago Media Outlets Launch Fundraising Campaign
Publishers Daily, Fern Siegel - Friday, May 8, 2020
In Chicago, where revenue has sunk 85%, independent media brands are waging a funding effort through June 5. ...
- 50,000feet Takes Big Picture View Of NYC, Expands There
MAD, Steve McClellan - Thursday, March 19, 2020
The Chicago-based agency has forged a strategic alliance with the Carbone Smolan Agency and opened an office in The Big Apple. ...
- Merge Merges With Sandbox
MAD, Steve McClellan - Tuesday, March 3, 2020
The transaction creates an agency with a staff of 600 across seven offices in U.S. and Canada. Merge CEO Patrick Venetucci will lead the combined entity as CEO. ...
- Laughlin Constable Names Maxham Chief Creative Officer
People on the Move, Steve McClellan - Tuesday, February 25, 2020
Chicago-based independent agency Laughlin Constable has hired John “Max” Maxham as its Chief Creative Officer (CCO). He succeeds Lisa Bennett who left the agency late last year. Maxham joins ...
- SocialDeviant Spreads Kindness Throughout Chicago
MAD, Larissa Faw - Tuesday, February 18, 2020
This year's "Kindness in the Wild" activation centers around a brightly-designed 12' by 6.5' mural painted by local artist Emmy Star Brown. ...
