- Millions Of Consumers Uses Pets' Names As Passwords
Around the Net in Email, Ray Schultz - Friday, April 9, 2021
British shoppers, probably much like their American counterparts, are using their pets’ names as passwords, more than those of family members or notable dates. But 40% claim they never u ...
- UK's 'Telegraph' Adds Newsroom Jobs As Subscriptions Grow 39%
Publishing Insider, Rob Williams - Wednesday, April 7, 2021
The newspaper's paid digital circulation jumped 82% from a year earlier to about 402,000 by the end of February, according to its latest data. ...
- Facebook Hacked, Zuckerberg's Phone Number Leaked To Web
Around the Net in Search Marketing, Laurie Sullivan - Monday, April 5, 2021
A hacker on Saturday published the phone numbers and personal data of Facebook users, exposing personal information of more than 533 million users from 106 countries, including over 32 milli ...
- Court Says GDPR's Territorial Scope Is Limited
Around the Net in Email, Ray Schultz - Friday, April 2, 2021
The High Court of England & Wales, in the first case of its kind, ruled that GDPR did not apply to a U.S. publication that didn’t target UK or ...
- Pinterest Launches Its First B2B Ad Campaign
Inside Performance, Laurie Sullivan - Thursday, April 1, 2021
Pinterest launched its first B2B campaign Thursday in 6 global markets to help brands reach the 83% of weekly users who make purchases based on content on the site. ...
- B2B Email Marketing Software Unveiled By UK Firm
Email Marketing Daily, Ray Schultz - Wednesday, March 31, 2021
Spotler's new software allows firms to email purchased data, and says such data is useful in email campaigns. ...
- Study Shows What Consumers Understand About Changing Ad Preferences, Data Regulations
Inside Performance, Laurie Sullivan - Wednesday, March 31, 2021
The ad industry continues to roll out new protocols around online data and consumer privacy. LoopMe surveyed consumers to find out if they're really aware of the changes, and wh ...
- Brand Recall Outpaces Subject-Line Content In Driving Email Opens: UK DMA
Email Marketing Daily, Ray Schultz - Monday, March 29, 2021
Most consumers say email is their preferred way of engaging with brands, and half use their inbox to file brand information. ...
- YouTube To Ban Animal Cruelty Videos, Major Brands Unknowingly Run Ads Alongside Content
Search & Performance Marketing Daily, Laurie Sullivan - Monday, March 29, 2021
Staged animal rescues depicting cruelty are being banned on YouTube after several media outlets identified this growing trend. ...
- Former Havas Media Chief Kinsella Joins Board Of Programmatic Startup
MediaDailyNews, Joe Mandese - Wednesday, March 24, 2021
London-based Fenestra bills itself as an independent, "enterprise-grade" platform providing full transparency for programmatic media trading between advertisers and media suppliers. ...
- South African Email Vendor Seeks To Expand Partnerships In Africa And Europe
Around the Net in Email, Ray Schultz - Wednesday, March 24, 2021
Everlytic, a South Africa-based provider of email messaging and other services, is seeking to partner with other businesses and agencies throughout Africa, the UK, Western Europe and
Scandinavia. ...
- Zenith: After Falling Nearly 9% In 2020, Telecom Ad Spending Poised To Expand Through 2023
Research Intelligencer, Joe Mandese - Monday, March 22, 2021
Fueled by demand for new smartphones, as well as the rollout of 5G spectrum, telecommunications industry ad spending is expected to expand an average of 4.5% annually through 2023, accordi ...
- Staff Cuts Expected At HuffPost's London Office
Publishers Daily, Ray Schultz - Monday, March 15, 2021
The news follows the announcement of 47 layoffs in the U.S. as parent 'BuzzFeed' seeks profit. ...
- Facebook Australia News Ban Fiasco Missed The Mark
Digital News Daily, Andrew Mason - Monday, March 15, 2021
Facebook and the Australian government have reached an agreement to restore news sharing, but a compromised one, highlighting misunderstandings and misconceptions in online media. ...
- GDPR Rules Could Be Tweaked In The UK: Report
Email Marketing Daily, Ray Schultz - Friday, March 12, 2021
The UK could diverge slightly from the EU in an effort to drive growth. ...
- The Email Rainbow: The Business Is Less Diverse Than The U.S., More So Than Advertising
Email Insider, Ray Schultz - Wednesday, March 10, 2021
But there are great disparities in the email leadership suite, Only Influencers reports. ...
- Harry And Meghan In The Dock Of Public Opinion
TVBlog, Adam Buckman - Wednesday, March 10, 2021
If the Duke and Duchess were trying to make their case for being left alone by the world's news media, then mission NOT accomplished. ...
- Oprah's Harry And Meghan Interview Pulls 17.1M Viewers
Digital News Daily, Karlene Lukovitz - Monday, March 8, 2021
The headline-making interview drew the largest prime-time audience for any entertainment special since February 2020's Academy Awards. ...
- Oprah Triumphs With Meghan And Harry Interview
TVBlog, Adam Buckman - Tuesday, March 9, 2021
Sunday night's Oprah Winfrey interview with Meghan and Harry was a triumph for Oprah, but not necessarily for her two subjects. ...
- Consumers Want Personalization, Especially Those With High Incomes, Study Says
Email Marketing Daily, Ray Schultz - Monday, March 8, 2021
Amazon scores highest in customer satisfaction, followed by Etsy and Adidas, Liveclicker and Sailthru report. ...
- Despite What You Think, Brands Have An Eye On Consumer Needs
Inside Performance, Laurie Sullivan - Wednesday, February 24, 2021
Two-thirds of shoppers consider store brands as high-quality as name brands. Another third rank private-label higher. In Bazarvoice's network of more than 11,500 brands and retailers, online ordering rose 3 ...
- Marketing Emails Are Polluting The Environment, Study Claims
Email Marketing Daily, Ray Schultz - Thursday, February 18, 2021
The average UK consumer receives 4,250 promotional emails per year. And this contributes to a carbon footprint of 33kg per person. ...
- News Corp. Strikes Global News Payment Deal With Google, Emphasizes Australia
MediaDailyNews, Joe Mandese - Wednesday, February 17, 2021
News Corp. this morning announced what it described as a "historic" three-year deal with Google, ensuring it will receive "significant payments" from the search giant for its news sites' conte ...
- Moz Hires Expert In Quantitative, Data-Driven Approach
Inside Performance, Laurie Sullivan - Tuesday, February 16, 2021
Tom Capper is known as a thought leader with a penchant for challenging industry norms and developing unique SEO strategies and tactics. ...
- UK Businesses Now Burdened With Two GDPR Laws
Around the Net in Email, Ray Schultz - Monday, February 15, 2021
UK businesses must now adhere to two data privacy laws instead of one following Brexit: UK GDPR covering people in the UK and EU GDPR for consumers in the E ...
- Bidstack, Moat Work With Dentsu To Thwart In-Game Ad Fraud
Search & Performance Marketing Daily, Laurie Sullivan - Friday, February 12, 2021
On Friday Dentsu and Moat shared performance and verified general invalid traffic data from a campaign featured in the video game "Football Manager 21." that ran in the U.K. ...
- Exclaimer Acquires Customer Thermometer, Enhancing Its Survey Capability
Email Marketing Daily, Ray Schultz - Thursday, February 11, 2021
A drag-and-drop tool allows users to place surveys in all corporate and customer emails, the company says. ...
- British Magazine 'Woman & Home' Debuts Digital Soft Launch In U.S.
Publishers Daily, Ray Schultz - Wednesday, February 10, 2021
In the works are email newsletters and events. But the venerable title still has a print presence in the UK. ...
- Dentsu Finds 'Social Good' Branding Attitudes Index High Among Most Nations, Less So In Japan
MediaDailyNews, Joe Mandese - Wednesday, February 10, 2021
An overwhelming majority of consumers have a "positive" attitude toward brands that promote social good, according to a multinational survey released today by Dentsu. The study, conducted among social med ...
- 'The Spectator' Denies Trademark Claims By 'The American Spectator,' Calls Idea 'Absurd'
Publishers Daily, Ray Schultz - Friday, February 5, 2021
The U.S. title alleges the British publication has entered the American market in a way that's legally problematic. The British 'Spectator' is the oldest magazine in the world. ...
