- Hulu Drama 'Dopesick' Tells Story Of Nation's Oxycontin Crisis
TVBlog, Adam Buckman - Tuesday, October 12, 2021
Among various qualities of this new limited series is the way it tells a complicated story. ...
- Streaming Subscribers' Cancellations At Low 6% Churn Rate In Q2
Television News Daily, Wayne Friedman - Wednesday, October 6, 2021
Total "churn" was 6% in the second quarter of this year, down from 8%, according to Kantar Entertainment on Demand. ...
- Former Hulu Executive Kelly Campbell Named Peacock President
Television News Daily, Wayne Friedman - Wednesday, October 6, 2021
In July, Peacock claimed 54 million subscribers and 20 million monthly active users. ...
- Hulu President Exits, Could Be Headed For NBCU's Peacock
Digital News Daily, Karlene Lukovitz - Tuesday, October 5, 2021
Kelly Campbell is reportedly in talks for a leadership role at Peacock. ...
- Hulu's Ad Revenues Forecast To Grow 18% In 2022, Subscriber Rates Improve
Television News Daily, Wayne Friedman - Thursday, September 30, 2021
MoffettNathanson Research projects ad revenue from its SVOD services will hit $2.6 billion, and $662 million for its Hulu Live TV service, this year. ...
- Video Streamers Go Big On Social Media -- Disney, HBO Max And Hulu Up Spend
Television News Daily, Wayne Friedman - Friday, September 24, 2021
Hulu placed 94% of its social impressions on YouTube. Peacock put 49% of all its sponsored impressions on Twitter. ...
- Chromosome Apocalypse Is TV's Newest End-Of-The-World Scenario
TVBlog, Adam Buckman - Monday, September 13, 2021
In "Y: The Last Man," a mysterious virus kills every man on Earth except one guy. ...
- Premium Streamers Boost National Marketing For Pre-TV Season
Television News Daily, Wayne Friedman - Friday, September 3, 2021
From August 4-September 2, Hulu, Discovery+, Disney+, Paramount+ and Peacock TV have placed TV spots amounting to 15 billion impressions -- up 56% over a year ago. ...
- Hulu Series Reveals Dark Side Of Social Media Fame
TVBlog, Adam Buckman - Friday, September 3, 2021
"The D'Amelio Show" traces sisters Charli and Dixie's rise in the social media ranks, where they have attracted tens of millions of followers. ...
- New Hulu Drama is Tailor-Made For An Anxious Age
TVBlog, Adam Buckman - Monday, August 30, 2021
The wellness-spa concept gets taken to unpredictable extremes in "Nine Perfect Strangers," a new Hulu drama series that seems tailor-made for our current age of anxiety. ...
- TV Network Scheduling Executives Calculate New Episode Math
TV Watch, Wayne Friedman - Tuesday, August 17, 2021
Broadcast TV network executives compete with premium streaming platforms -- including those owned by their own holding companies. ...
- New Hulu Drama Is Tailor-made For An Anxious Age
TVBlog, Adam Buckman - Tuesday, August 17, 2021
The wellness-spa concept gets taken to unpredictable extremes in "Nine Perfect Strangers," a new Hulu drama series streaming this week. ...
- Disney's Hulu Sees Unexpected Gains In Ad Revenue, Disney+ Outperforms
Television News Daily, Wayne Friedman - Friday, August 13, 2021
Disney's D2C business, which Hulu and Disney+ are a major part of, was up 57% to $4.3 billion in revenue, largely due to higher Hulu subscription revenue and a De ...
- On Hulu, McCartney And His Music, In Black And White
TVBlog, Adam Buckman - Friday, July 9, 2021
One gets the feeling that the stories Paul tells have been told many times before. ...
- Beatlemania Is Alive And Well In Two Docuseries
TVBlog, Adam Buckman - Tuesday, June 29, 2021
Before the Beatles get back to where they once belonged in a new Disney+ documentary, Hulu will present Paul McCartney. ...
- Prime Day Deal: Free Disney Bundle With Amazon Fire TV Sticks, Tablets
Digital News Daily, Karlene Lukovitz - Tuesday, June 22, 2021
Shoppers who buy sale-priced Fire TV devices can also get three free months of the Disney Bundle -- a promotion designed to give a supersized boost to Amazon's device us ...
- Nielsen's New 'Gauge' Metric Shows Streaming Tops Broadcast For Viewers 2 And Up
Television News Daily, Wayne Friedman - Friday, June 18, 2021
Streaming has a 26% share for total day usage of TV for viewers 2 and up, with broadcast at 25%. But streaming "ad-supported" platforms only comprise a 4% share, sa ...
- Comcast Stops Funding Hulu: Report
Digital News Daily, Karlene Lukovitz - Thursday, June 10, 2021
Tensions between Comcast and Disney over Disney's international streaming strategy have led to Comcast suspending its funding of Hulu, the streaming service co-owned by the companies, according to The Informat ...
- Disney's Q2 D2C Revenues Spike 60%, Disney+ At 104M Subs
Television News Daily, Wayne Friedman - Friday, May 14, 2021
Walt Disney's D2C business witnessed a 59% rise in revenue in fiscal Q2 to $4 billion and an increase in Disney+ global subscribers to 103.6 million. Total, company-wide Disney reven ...
- Netflix Leads 'Average Time' Share For Q1, Competitors' Movie Content Gains
Television News Daily, Wayne Friedman - Friday, April 23, 2021
In the first quarter of 2021, Netflix had a 23% share of average time spent on any subscription VOD service. ...
- 60% Of Consumers Are Good With Limited Ads For Cheaper Video Services: Deloitte
Digital News Daily, Karlene Lukovitz - Monday, April 19, 2021
But when it comes to music, 45% of consumers overall -- and 67% of Millennials -- say they would rather pay than have ads on their streaming service. ...
- Hulu Starts New On-Air Campaign: 'Start With Hulu'
Television News Daily, Wayne Friedman - Wednesday, April 7, 2021
The campaign, which will run through the fall, features characters who realize their favorite shows are on Hulu and a fantasy montage where people ask: "Everything I love is ...
- Hulu Unveils Brand Redesign, Marketing Campaign Aimed At Consumers, Advertisers
Digital News Daily, Karlene Lukovitz - Wednesday, April 7, 2021
A cross-media campaign, including TV, urges streaming consumers to "Start With Hulu." The new design system aims to unify branding, marketing and product experience. ...
- Hulu's 870+ Advertisers In Jan/Feb Ranged From DraftKings To GM
Digital News Daily, Karlene Lukovitz - Thursday, March 25, 2021
About 35% of ads on the Disney-owned SVOD in February were from the entertainment and media category, but other big brands included Pepsi, Taco Bell, Hello Fresh, Geico, Facebook a ...
- Disney TV Networks Land 7-Year NHL Deal
Television News Daily, Wayne Friedman - Wednesday, March 10, 2021
The NHL is coming back to Disney TV networks, with a deal as the first major sports franchise to offer exclusive, live sports rights to a streamer: Hulu. Games wi ...
- Disney Ad Platform Boosts Data-Driven, Addressable Deals
Television News Daily, Wayne Friedman - Tuesday, March 2, 2021
This new way of doing business will be optimizable in real-time through the company's programmatic offerings. ...
- Disney+ Hits 95M Subs In 14 Months, Though ARPU Down 28%
Digital News Daily, Karlene Lukovitz - Friday, February 12, 2021
Combined with sibling streamers Hulu and ESPN+, Disney now has 146.4 million global OTT subscribers. ...
- Competition, Price Hike, 'Cuties' Blowback Impact Netflix's U.S. New-Subs Share
Video Insider, Karlene Lukovitz - Tuesday, January 19, 2021
The largest and most established streamers' share of new U.S. SVOD subscriptions was down to 7.4% in Q4, while Amazon Prime Video and newbie HBO Max had 18.2% and 19. ...
- vMVPDs Are A Bad Media Business To Be In: Analyst
Television News Daily, Wayne Friedman - Tuesday, January 5, 2021
vMVPDs don't have much to offer consumers, don't drive big profits and are "looking more like their predecessors," says LightShed Partners analyst Richard Greenfield in a recent report -- a ...
- ViacomCBS Strikes Cable Network Carriage Deal With Hulu + Live TV
Television News Daily, Wayne Friedman - Monday, January 4, 2021
ViacomCBS' 14 cable TV networks got a major boost thanks to a multi-year deal to be carried on Hulu + Live TV -- the biggest virtual multichannel video programmer serv ...
