- Competition, Price Hike, 'Cuties' Blowback Impact Netflix's U.S. New-Subs Share
Video Insider, Karlene Lukovitz - Tuesday, January 19, 2021
The largest and most established streamers' share of new U.S. SVOD subscriptions was down to 7.4% in Q4, while Amazon Prime Video and newbie HBO Max had 18.2% and 19. ...
- FTC Urged To Investigate Amazon Prime Over Cancellation Hurdles
Digital News Daily, Wendy Davis - Thursday, January 14, 2021
Amazon uses "dark patterns" to manipulate people from canceling their Prime memberships, advocacy groups allege in a letter to the Federal Trade Commission. ...
- Amazon, Twitch Score Highest Viewing For Streaming NFL Game -- 4.8M 'Average Minute' Viewers: NFL
Television News Daily, Wayne Friedman - Tuesday, December 29, 2020
Saturday's NFL regular-season game posted 4.8 million "average minute" viewers on Amazon Prime Video and Twitch -- the highest ever for a streaming digital NFL game, based on estimated viewe ...
- Amazon Prime Video Trumps National TV With 'Exclusive' For NFL Cards, 49ers Game
Digital News Daily, Karlene Lukovitz - Tuesday, December 1, 2020
The Dec. 26 game won't be on national TV -- although it will be aired on local TV affiliates in the teams' home markets, and be accessible through mobile ...
- Amazon Set To Shake Up Pharma's $1.3 Trillion Universe
Marketing Daily - Top of the News, Sarah Mahoney - Thursday, November 19, 2020
Still, "similar to its foray into food, Amazon will find itself facing formidable, deeply embedded competitors with voluminous store networks," says an analyst. ...
- Big SVODs' Subs Projected To Grow 62%, Reach 678M, By 2025, With Disney+ At 194M
Digital News Daily, Karlene Lukovitz - Wednesday, November 18, 2020
Disney+ will add 112 million subscribers (+58%) worldwide, while No. 1 Netflix will add 73 million (+36%), to reach 274,000, projects Digital TV Research. ...
- Even Without Prime Day, Amazon Sales Up 37%
Marketing Daily - Top of the News, Sarah Mahoney - Friday, October 30, 2020
Easily beating Wall Street estimates, company says net income rose to $6.3 billion in Q3, compared with net income of $2.1 billion in same period last year. ...
- 'Borat' Streams Hit 1.6 Million TV Homes, National TV Ad Spend At $20.4 Million
Television News Daily, Wayne Friedman - Tuesday, October 27, 2020
Amazon Prime Video's "Borat Subsequent Moviefilm" has now bested "Mulan" as the top theatrical movie shifted to premium streaming distribution. For its opening weekend, Samba TV says, 1.6 million U. ...
- Amazon Prime Video Is H1 Top Streamer Marketer At $170M, Quibi At $41M
Television News Daily, Wayne Friedman - Thursday, October 22, 2020
Hulu, Disney+ and Apple TV+ were right behind Amazon Prime Video at $144.6 million, $135.3 million and $104.7 million, respectively. Now-defunct Quibi was sharply lower at $40.8 million. ...
- Amazon Expands NFL Streaming With 2021 Wild Card Game Rights
Digital News Daily, Karlene Lukovitz - Thursday, October 15, 2020
Amazon Prime Video, which already has rights to stream 11 "Thursday Night Football" games, will now also livestream one of two new NFL postseason playoff games. ...
- NBCU's Peacock, Amazon Prime Video See Major Gains In New Q3 Subscribers
Television News Daily, Wayne Friedman - Wednesday, October 14, 2020
From July-September, Peacock took 17.2% of new premium streaming subscribers with Amazon Prime Video at 16%, according to Kantar, followed by HBO Max at an 11.3% share. ...
- A Very Merry COVID Christmas? Pandemic Will Permanently Change Consumer Behavior: Analysts
Inside Performance, Laurie Sullivan - Tuesday, October 13, 2020
Capital Markets Analysts believe the impact of COVID-19 will extend into 2021 and "almost certainly solidify the permanent changes in consumer behavior brought about by this pandemic." ...
- Amazon Prime: Buy Today, Pay Tomorrow?
Media Insider, Gord Hotchkiss - Tuesday, October 13, 2020
As I give in to the siren call of Bezos and Co., I wonder what forces I might be unleashing. ...
- Analyst: National CineMedia Upfront 'Sold Out,' Albeit Lower Ad $
MediaDailyNews, Wayne Friedman - Monday, October 12, 2020
Even with advertising remaining "strong" since the movie theater industry's restart, National CineMedia is projected to see lower revenue this year and next, according to a new analyst estimate ...
- Amazon Gains Product Searches, As Google Shares Continue To Fall
Search & Performance Marketing Daily, Laurie Sullivan - Friday, October 2, 2020
COVID-19 is changing ecommerce behavior more than first expected. Raymond James data shows a clear increase in searches on Amazon -- and how search engines lost share in September v ...
- Target, Walmart Look To Poach From Prime
Marketing Daily - Top of the News, Sarah Mahoney - Wednesday, September 30, 2020
Target says its promotional event, called Target Deal Days, will include its largest-ever sale, with Black Friday pricing available throughout November. ...
- Global SVOD Subscriptions, Revenue To Double By 2025, Big Gains For Netflix, Disney+, Amazon: Study
Television News Daily, Wayne Friedman - Monday, September 28, 2020
Netflix, Disney+ and Amazon Prime Video will control half the world's subscription-video on demand users by 2025, according to a new survey. ...
- Priming The Holidays: Amazon Moves Sales Blast To October, And Everyone Else Must Adapt
Email Insider, Ray Schultz - Monday, September 28, 2020
Consumers -- and sellers -- are gearing up, according to a study by Jungle Scout. But that means inboxes will be very crowded. ...
- World Depicted In Amazon's 'Utopia' Is Anything But
TVBlog, Adam Buckman - Wednesday, September 23, 2020
A new drama series coming to Amazon Prime this week touches on important contemporary topics that are top-of-mind for everybody right now. ...
- Amazon Taps Ukonwa Ojo As CMO Of Prime Video, Amazon Studios
Digital News Daily, Karlene Lukovitz - Wednesday, September 9, 2020
Ojo was previously CMO for MAC Cosmetics and Coty. Andy Donkin is moving from his global marketing for video operations position to another, as yet unannounced, role. ...
- Nielsen Finds Most-Watched SVOD Show Is Netflix's 'The Umbrella Academy'
Research Intelligencer, Joe Mandese - Thursday, September 3, 2020
With 3.011 billion gross minutes viewed, the launch of the second season of Netflix original series "The Umbrella Academy" was by far the most-watched program on subscription video-on-demand (SVOD) service ...
- 78% Of U.S. Households Now Have One Leading SVOD Service; 55% Have Two Or More
Video Insider, Karlene Lukovitz - Tuesday, September 1, 2020
In comparison, in 2018, 69% reported subscribing to Netflix, Amazon Prime or Hulu, reports Leichtman Research Group. And 40% of U.S. adults now stream an SVOD daily. ...
- Can Google's Promise Of 2-Day Shipping Compete With Amazon Prime?
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, July 21, 2020
COVID-19 has slowed most retailers and brands, as well as shipments of products. A new feature from Google guarantees better performance when consumers make a purchase, according to Adam Jone ...
- SVODs Amping Up Use Of YouTube, Facebook; Trailers Being Mixed With Other Formats
Video Insider, Karlene Lukovitz - Tuesday, July 14, 2020
SVODs upped their use of the social platforms, looking to grab share of sheltering-at-home consumers' expanded streaming time. Promo format profiles differ by service. ...
- Walmart+ Ready To Take On Amazon Prime
Marketing Daily, Sarah Mahoney - Wednesday, July 8, 2020
Walmart+, the long-rumored challenger to Amazon's Prime service, will launch this month, priced at $98 per year, according to reports. ...
- Amazon Wants To Expand Its Entertainment Options
TV Watch, Wayne Friedman - Thursday, June 25, 2020
The biggest U.S. ecommerce retailer is going to live, linear TV. Yep. Back to the future -- or maybe just the present. ...
- Amazon Prime Video Pursuing Live And Linear Programming: Report
Digital News Daily, Karlene Lukovitz - Wednesday, June 24, 2020
Several recent job listings point to Amazon planning to add linear and 24/7 livestreaming channels to its VOD offerings, though Amazon isn't commenting. ...
- 'Protect the Margins': Spread The Love Masters Amazon CPG Channel With A Simple Mantra
Brand Insider, Steve Smith - Friday, May 29, 2020
Eschewing VC funding and focusing on B2B and a single Amazon consumer channel paid off big for nut butter company company Spread The Love. ...
- Amazon Still First Place Many Consumers Search For Products
Search & Performance Marketing Daily, Laurie Sullivan - Friday, May 22, 2020
Whether it's searching for the elusive Lysol wipes or a black dress to wear during a Google Meet or Zoom dinner video chat with friends, Amazon remains the first pla ...
- Amazon Targets Fall Prime Day As It Tries To Build Inventory
Around the Net in Search Marketing, Laurie Sullivan - Thursday, May 21, 2020
Amazon took steps to return to pre-pandemic business operations, including scheduling its annual Prime Day shopping promotion for the fall and allowing unlimited shipments of nonessential goods to warehouses. So ...
