- Hello Marketers -- Voice Still Frustrates Users
Inside Performance, Laurie Sullivan - Tuesday, June 30, 2020
Voice search has a long way to go before it will replace traditional search methods on a smartphone or smart speaker hub. Perficient's fourth annual study, released Tuesday, shows less ...
- AI Concierge Platform Integrates Into Google Search, Maps, Allows Businesses To Receive Calls, Texts
Search & Performance Marketing Daily, Laurie Sullivan - Monday, June 29, 2020
Concierge platform Numa, built on AI technology, can coordinate curbside pickup, answer missed calls, and collect contact information in an opt-in format from customers so they can be notified. ...
- Do Black Lives Matter? Absolutely, Says Alexa, Siri, Google Assistant
Marketing Daily, P.J. Bednarski - Tuesday, June 9, 2020
The answers from all the virtual assistants are new or updated, with answers to "Do all lives matter?" as well. ...
- Alexa, How Did Red Roof Inn Happen Upon The Idea Of Marketing By Voice?
Show Daily, Nina Lentini - Tuesday, June 9, 2020
A dinner argument led one person to pull out a phone to Google the answer, while the other simply asked Alexa. "It was instant recognition." ...
- Performance Marketing, Advertising Blazes New Trails In Search, Digital
Inside Performance, Laurie Sullivan - Friday, May 15, 2020
Welcome to the first edition of "Search & Performance Marketing Daily." While the emphasis remains on search advertising and marketing, you also will read and learn about how to prove ...
- Brands Should 'Embrace The Opportunity For A Mindset Shift'
Inside Performance, Laurie Sullivan - Thursday, May 14, 2020
Leo Burnett Chief Strategy Officer Aki Spicer told Google that "brands with solid foundations -- a strong sense of purpose and point of view -- can weather this shift with ...
- Google Picks Ex-Microsoft Exec Javier Soltero To Lead Communication Products
Around the Net in Search Marketing, Laurie Sullivan - Friday, May 8, 2020
Google told Thurrott that former Microsoft executive Javier Soltero will lead its communications products division as it pulls together all of these types of devices under one group. Soltero co-founded Accompli ...
- Google Can't Shake Privacy Lawsuit Over Voice-Activated Assistant
Digital News Daily, Wendy Davis - Thursday, May 7, 2020
U.S. District Court Judge Beth Labson Freeman ruled that Google must face a claim that it violated a federal privacy by disclosing snippets of conversations to outside contractors. ...
- Voice Assistant Usage Seen Growing To 8.4 Billion Devices
Connected Thinking, Chuck Martin - Tuesday, April 28, 2020
As use of voice assistants continues to skyrocket, the companies behind those assistants look for business models to monetize all that voice. Consumers will interact with voice assistants on 8.4 ...
- 'Hey Google' Sensitivity Modified
Around the Net in IoT, Chuck Martin - Wednesday, April 22, 2020
Following earlier announced plans, Google is rolling out new sensitivity settings for Google Assistant. ...
- Amazon's Alexa Learns Long-Form Speaking Style
AI & IoT Daily, Chuck Martin - Friday, April 17, 2020
Amazon is adding three new Alexa speaking capabilities, including a long-form speaking style. The Long-Form Speaking Style can be used by developers to create more natural experiences for content, such ...
- Alexa Voice Added To Smart Camera
Around the Net in IoT, Chuck Martin - Wednesday, April 15, 2020
Ecobee, maker of smart thermostats, is introducing its first indoor security camera, which can double as an Alexa speaker. ...
- Samsung Ending S Voice Assistant
Around the Net in IoT, Chuck Martin - Monday, April 13, 2020
The Samsung S. Voice assistant, the attempted Siri competitor that never caught on, is being discontinued. ...
- Comcast Launches Voice-Based Easter Eggs
AI & IoT Daily, Chuck Martin - Friday, April 10, 2020
Comcast is introducing a series of hidden Easter eggs via its Xfinity Voice Remote targeted to consumers spending more time at home. Certain words spoken can trigger serving up movies ...
- Amazon's Alexa Can Now Help With COVID-19 Diagnosis
AI & IoT Daily, Chuck Martin - Friday, March 27, 2020
Using CDC guidance, Amazon lets consumers check their risk level for COVID-19 by answering Alexa's questions. ...
- Huawei Intros Voice Assistant 'Celia'
AI & IoT Daily, Chuck Martin - Friday, March 27, 2020
The voice agent is being added to Huawei's latest P40 phone series in U.K., France, Spain, Chile, Columbia and Mexico. ...
- Voice-Activated Ads Are Hear -- Er, Here
Marketing Insider, Kathy Sheehan - Tuesday, March 10, 2020
DiGiorno's pizza told a joke in its Pandora ad - but to hear the punchline, listeners had to say "yes." ...
- Progressive Disclosure In Voice-First Technology: What Marketers Need To Know
Search & Performance Marketing Daily, Dustin Coates - Thursday, March 5, 2020
Progressive disclosure -- gradually revealing more information at just the right time -- is an effective approach to guide users on the voice journey. ...
- KidKraft Toy Kitchen Taps Alexa Voice
Around the Net in IoT, Chuck Martin - Friday, February 28, 2020
The KidKraft new toy kitchen can tap into an Amazon Alexa smart speaker to instruct children on how to ‘cook’ things, such as fake hot dogs. ...
- Voice Commerce Declines In 2020: Report
Inside Performance, Laurie Sullivan - Tuesday, February 25, 2020
Some 33% of consumers surveyed say a lack of security features stops them from making more purchases via voice-enabled devices like Amazon Alexa and Google Home. ...
- Facebook Reportedly Will Offer Compensation To Users For Digital Voice Data
Digital News Daily, Laurie Sullivan - Friday, February 21, 2020
As smart speakers come under fire for sharing data without consent, Facebook said it will pay users for their voice recordings. The goal is to train Facebook's speech recognition system ...
- One Third of Smart Device Owners Struggle To Use Them: Report
Marketing Daily, P.J. Bednarski - Thursday, February 13, 2020
While that's not great news, manufacturers have an opportunity to launch new "support strategies that can secure new business and loyal customers." ...
- SoundHound, Wcities Team To Add Location To AI Voice
AI & IoT Daily, Chuck Martin - Thursday, February 13, 2020
Wcities, publisher of city guides, is partnering with SoundHound to add location and event data to the Houndify voice artificial intelligence platform. ...
- eMarketer Predicts 83 Million Smart Speaker Users This Year
AI & IoT Daily, Chuck Martin - Monday, February 10, 2020
Amazon, with its Echo line of smart speakers, will account for 70% of users, with 32% using Google-branded devices and 18% using other brands. ...
- Amazon, KFC Create 'Brand Voice' Via Alexa
Connected Thinking, Chuck Martin - Wednesday, February 5, 2020
The KFC voice sports a Southern U.S. accent for Colonel Sanders. ...
- Forecast Lowered For Purchases Via Smart Speaker
Connected Thinking, Chuck Martin - Tuesday, February 4, 2020
Just because smart speaker owners can make purchases using their devices doesn't mean they will. ...
- Privacy Concerns Hamper Smart Speaker Growth
Connected Thinking, Chuck Martin - Tuesday, January 21, 2020
Two-thirds (66%) of consumers who don't have a smart speaker and do not intend to get one cite privacy as an important concern. ...
- Rothenberg Talks IAB ALM 2020, White House Visits, Gets Personal With Customer Experience
Digital News Daily, Laurie Sullivan - Monday, January 20, 2020
The IAB ALM 2020 Leadership Summit focuses on what Rothenberg calls The New Alphabet of Consumer Experience, ranging from emerging devices and infrastructure to technology like artificial intelligence, and voice ...
- Amazon: 'Common Sense' Requires Dismissal Of Alexa Privacy Suit
Digital News Daily, Wendy Davis - Friday, January 10, 2020
"The Alexa service works -- and performs the helpful, valuable, and entertaining functions that plaintiffs' access and enjoy every day -- because a recording is created that converts voice into ...
- Personal Values Top List Of Brand Loyalty, IBM Reports
Search & Performance Marketing Daily, Laurie Sullivan - Friday, January 10, 2020
A third of consumers stop buying their preferred products if they lose trust in a brand, and a third stopped purchasing their longtime favorites in 2019, an IBM study fi ...
