- 6sense Data To Drive LinkedIn Ads In New Integration
Digital News Daily, Ray Schultz - Thursday, May 21, 2020
Joint clients can leverage 6sense segments to reach audiences on the global LinkedIn network. ...
- Supreme Court Wrestles With Text-Messaging Law
PolicyBlog, Wendy Davis - Thursday, May 7, 2020
The Supreme Court heard arguments about whether to strike down the Telephone Consumer Protection Act, which prohibits companies from robotexting and robocalling cell phones without consumers' consent. ...
- Email Delivery, Rain Or Shine: Getting Your Emails Into The Inbox
Email Insider, Ray Schultz - Wednesday, April 29, 2020
Twilio SendGrid provides tips for marketers on how to maintain their reputation and improve email deliverability. ...
- Facebook To Take On Zoom With Large Video Chat Rooms
Around the Net In MAD London, Sean Hargrave - Monday, April 27, 2020
Facebook is rolling out a new feature on Messenger from today that allows video chats to feature up to 50 people, "The Independent" reports. ...
- Facebook Takes On Zoom With Messenger Rooms
Digital News Daily, Gavin O'Malley - Friday, April 24, 2020
Designed to serve as a virtual space for people to connect and hang out for free, Rooms can accommodate groups of up to 50 people at a time. People won't ...
- Sharing Feelings And Cutting Prices: Consumers Want Bargains And Empathy In Ads
Email Insider, Ray Schultz - Tuesday, April 21, 2020
Many shoppers say ads are relevant. Among channels, email ranks fifth in effectiveness, RevJet reports. ...
- Braze Enhances Platform, Partners With Movable Ink
Email Marketing Daily, Ray Schultz - Tuesday, April 21, 2020
Braze has also expanded its partnership with Snowflake to provide a unified view of the customer, the company says. ...
- Should Pharma Brands Go Dark, Stop Advertising And Marketing During COVID-19 Pandemic?
Search & Performance Marketing Daily, Laurie Sullivan - Monday, April 20, 2020
A recent survey found 74% of consumers agreed it was appropriate for the pharma industry to keep providing branded and sponsored information and advertising related to their products during the ...
- MessageGears Debuts Tool To Help Brands Build Audiences In Email, Other Channels
Email Marketing Daily, Ray Schultz - Monday, April 13, 2020
MessageGears has debuted Segment, a tool that allows companies to use their own data to create audiences. ...
- New Tool Combines SMS And Email Marketing
Email Marketing Daily, Ray Schultz - Wednesday, April 8, 2020
DojoMojo brings together its brand partnership network and mobile messaging platform. ...
- Riding Out COVID-19: Retailers Change Email Tactics To Engage Customers
Email Insider, Ray Schultz - Monday, April 6, 2020
All retailers changed their messaging based on customer behaviors during the COVID-19 pandemic, SmarterHQ finds in a snapshot poll. ...
- ANA: Most Brands Have Adjusted Their Creative Since COVID-19 Named A Pandemic
Marketing Daily, Ray Schultz - Monday, April 6, 2020
The changes have been substantial for many marketers, as they face challenges in adjusting creative messaging, the ANA reports. ...
- ANA Becomes 'A N A' To Support Ad Council's Pandemic Response
MediaDailyNews, Joe Mandese - Wednesday, April 1, 2020
The Association of National Advertisers is putting some space between the initials of its trademark ANA acronym to show support for the Ad Council's #AloneTogether pandemic crisis messaging. In a ...
- Slack Adds Users, Driven By Pandemic
Digital News Daily, Gavin O'Malley - Thursday, March 26, 2020
While its fiscal first quarter isn't over, the messaging software maker has already added about 9,000 paying customers during the period. ...
- Email Is Top Communication Tool For Associations: Study
Email Marketing Daily, Ray Schultz - Friday, March 27, 2020
Most organization members like or love email, with phone calls/texts a distant second, Personify reports. ...
- 'The New York Times' Acquires Text-To-Audio App Audm
Publishers Daily, Sara Guaglione - Tuesday, March 24, 2020
Audiobook narrators read aloud articles from publications such as 'The New York Times,' 'The New Yorker,' 'Rolling Stone,' 'Vanity Fair,' 'The Atlantic' and 'Texas Monthly,' among others. ...
- Toronto Firm Develops Pandemic-Focused OOH Platform
Mediapsssst, Richard Whitman - Tuesday, March 17, 2020
FrontRunner is turning slackening demand for OOH space into a positive way to get more real-time pandemic updates to the public. ...
- Slack Forecasts Lower Earnings For Fiscal Q1
Digital News Daily, Gavin O'Malley - Friday, March 13, 2020
For the quarter ending in April, the messaging software maker is expecting revenue of $185 million to $188 million. ...
- Court Upholds Facebook Privacy Settlement Over Message Scanning
Digital News Daily, Wendy Davis - Tuesday, March 3, 2020
A federal appeals court has upheld a privacy settlement that requires Facebook to add a 22-word sentence to its help site. ...
- Report: Facebook Preps Redesigned Messenger Interface
Digital News Daily, Gavin O'Malley - Friday, February 28, 2020
According to reports, the new Messenger interface will be greatly simplified. For example, the Discover tab appears to have been removed. ...
- Trump Campaign Urges Judge To Throw Out Robo-Texting Lawsuit
Digital News Daily, Wendy Davis - Thursday, February 27, 2020
Three Minnesota residents who are suing Trump's campaign over unwanted robotexts should not be allowed to proceed with their claims, Trump's campaign argues. ...
- WhatsApp Surpasses 2 Billion Users
Digital News Daily, Gavin O'Malley - Thursday, February 13, 2020
Along with ease of use, WhatsApp says secure communications remain key to its success. ...
- Child Protection Campaigners Urge Facebook To Rethink Encryption
Around the Net In MAD London, Sean Hargrave - Friday, February 7, 2020
Child protection campaigners, led by the NSPCC, have signed an open letter urging Facebook to rethink encrypting messages on Facebook Messenger and Instagram Direct. The BBC reveals that the experts ...
- Email Video Messaging Tool Offered To Real Estate Sellers
Email Marketing Daily, Ray Schultz - Friday, January 31, 2020
Real estate agents and teams can send videos via email and text from desktop and mobile, CINC says. ...
- Attentive, Mobile Messaging Platform, Pulls $70 Million In Series C Funding
Email Marketing Daily, Ray Schultz - Thursday, January 30, 2020
The company will use the money to build new functionalities and expand in new verticals. ...
- Wego Partners With WebEngage On Contextual Messaging
Email Marketing Daily, Ray Schultz - Monday, January 27, 2020
Wego serves travelers in the Middle East and North Africa. It hopes to deliver personalized emails, in-app messages and push notifications. ...
- Before, After And In The Middle: Consumers Cite Retail Message Choices
Email Insider, Ray Schultz - Wednesday, January 22, 2020
A study finds 35% of consumers prefer email before shopping vs. 19% who prefer text, while after purchase 49% prefer email, 24% opt for text and 27% prefer online c ...
- Is Text Next? Automotive Marketing Exec Says It Will Replace Email
Email Insider, Ray Schultz - Friday, January 17, 2020
Brian Pasch says email is an outmoded channel, and that consumers prefer texting. But is it really either-or? ...
- Select Instagram Users Can Access Messages Via Desktop
Digital News Daily, Gavin O'Malley - Tuesday, January 14, 2020
For Facebook, the test appears to be part of a bigger push to connect its messaging services, including Facebook Messenger, WhatsApp and Instagram Direct. ...
- Push Monkey Adds Email Box To Web Capture Platform
Email Marketing Daily, Ray Schultz - Monday, January 13, 2020
Consumers who sign up for push notifications can now enter their email addresses, the company says. ...
