- McCann Health Taps Urhekar To Run Its Americas Operations
MAD, Steve McClellan - Tuesday, January 28, 2014
The appointment comes as the agency's health unit is expanding, partly in response to healthcare insurance reforms and their impact on the healthcare system. ...
- LaVoie Group Names Aurora Krause As Account Supervisor
MAD Boston, Val Brickates Kennedy - Tuesday, January 28, 2014
Healthcare communications firm LaVoie Group has named Aurora Krause as account supervisor for investor relations and corporate communications. Krause was most recently at Synta Pharmaceuticals, where she helped build the ...
- Google Glass Sees Clearly Through VSP Partnership
SearchBlog, Laurie Sullivan - Tuesday, January 28, 2014
Picture a rendition of Johnny Nash's song "I Can See Clearly Now" playing in the background as Google Explorers stand on mountaintops in Yellowstone National Park or overlook the Machu ...
- Most People Willing to Share Health Info on Social Nets
The Social Graf, Erik Sass - Friday, January 24, 2014
Most U.S. social network users would be willing to share information about their health conditions online in order to help improve care, provided that adequate safeguards are in place to ...
- Johnson & Johnson Super Serves Us With Workout App
MoBlog, Steve Smith - Friday, January 10, 2014
A new and robust fitness app from Johnson & Johnson underscores the amazing opportunity that fitness apps and wearable media open up to marketers. The value is unambiguous. ...
- Doximity Reaches a Third of U.S. Docs
The Social Graf, Erik Sass - Friday, January 10, 2014
While some professions took to social media like a duck to water -- journalists immediately recognized Twitter as their forever home -- physicians were understandably reluctant to jump on board, ...
- Health-Related Searches Reveal An Ailing Economy
Around the Net in Search Marketing, Laurie Sullivan - Wednesday, January 8, 2014
Researchers analyzed the top queries for health terms -- abdominal pain, headaches, shoulder pain, migraine and hundreds of others -- and tracked how the numbers of searches for those terms ...
