Regardless of how convenient online shopping is, consumers still like to visualize, try-on, and feel products before purchasing them. ...

Shoppers will take a more omni-channel approach to their grocery shopping in the future according to a study released this week by Momentum Worldwide. ...

This year is projected to be the strongest year for ecommerce, with 22% growth driven by the massive shift from offline to online. ...

Kroger's customer data on 60 million-plus households from its nearly 2,800 supermarkets will give CPGs access to closed-loop attribution. ...

For one, they are seeking to upgrade their homes digitally. And many consumers say they're making more sustainable choices when shopping. ...

Shopify highlighted a significant boost due to the COVID-19 pandemic. Subscription Solutions revenue rose 34% to $187.6 million, primarily driven by monthly recurring revenue and from the increase in the ...

The new unit is tailored to address rapid changes in shopper behavior both online and physical as state and local authorities begin to ease shutdown restrictions. ...

The recent surge in demand for online delivery has fueled the ascent of Instacart. Here's what this means for grocery shoppers and brands. ...

Brands, retailers and manufacturers need to be aware of these sudden shifts as the crisis leads consumers to stockpile necessities while also cutting spending. ...

Chicago-based Blue Chip will be responsible for supporting growth of White Castle's retail business-which was launched in 1987. ...

The platforms allow retailers to configure native ad placements and products and customize programs, targeting and inventory -- and brands to see shopper behavior on the retailer's site and use ...

Meredith just upped its ecommerce efforts. SwearBy works by providing a space for women to crowdsource and share favorite products based on personal experience. ...

Google offers a list of the best places to make purchases -- which means its algorithms not only look for the best item match, but the best prices. Google Shopping ...

The shop will promote female-founded brands and female-focused products ahead of Black Friday and Small Business Saturday. ...

Corvette Collection worked with the Mobile Optimization Initiative, testing five standard tests including simplified card header and autofill to develop an economical model that analyzes overall collaborative community results. ...

Google's efforts to drive more traffic to European shopping rivals have failed, Margrethe Vestager, Europe's Competition Commissioner, told attendees at a conference. ...

YouTube on Tuesday launched Shopping ads in its home feed and in search results. Shoppers may now see a carousel of images with product offerings from merchants based on their ...

The move comes after Catalina emerged from a Chapter 11 bankruptcy reorganization earlier this year. ...

The personalized feature, based on items already purchased from the company, serves subsets of "algorithmically generated items" delivered "in the form of a shoppable styling recommendation," said Stitch Fix CEO ...

The Lens feature will now identify more similar online products to purchase, with more than 2.5 billion objects across home and fashion Pins, according to the company. ...

Microsoft Advertising has released what it is calling a product negative keyword conflicts report for shopping campaigns to ensure ads don't serve up in response to irrelevant search queries. ...

Target's move emphasizes its physical presence, especially its drive-up and order pick-up options. ...

At Cannes Lions, Pinterest announced the expansion of its partner program to support its shoppable ads launched last week. The D2C search-based experience aims to drive purchase transactions to merchants' ...

A staggering 81% of U.S. consumers consider Amazon their go-to retailer. ...

Google Shopping will now provide consumers with a way to discover and compare millions of products from thousands of stores in one location, then check out instantly with their Google ...

Now, TV networks are taking the reins, leaving out the middleman and offering more real-time marketing buying connections. ...

Roundel will still be built around Target's first-party data and will "always be your bridge to our Target guests," says president Kristi Argyilan. ...

In its newfront debut, Walmart used its Vudu brand to formally enter the digital video ad market, rolling out a slate of original programming with a twist. The company will ...

Instagram is testing a new service that makes influencer posts shoppable, "The Drum" reports. ...

Walmart is pouring millions into its customer data-driven ad platform. Albertsons Cos. is already reporting impressive results. And others are also in the game. ...