- ANA Urges Court To Strike Down California Charitable Donor Disclosure Requirement
Digital News Daily, Wendy Davis - Tuesday, March 2, 2021
A California policy requiring charities to disclose donors' identities to the state attorney general will undermine fundraising efforts and charitable giving, the ANA says in a new Supreme Court fil ...
- Virginia Passes Privacy Law Backed By Tech Companies
Digital News Daily, Wendy Davis - Monday, February 22, 2021
Virginia lawmakers have passed a privacy bill similar to a law that took effect last year in California. The bill now heads to Gov. Ralph Northam, who is expected ...
- Maryland Legislature Overrides Veto, Enacts New Digital Advertising Tax
Digital News Daily, Wendy Davis - Friday, February 12, 2021
The new Maryland law imposes imposes taxes on companies that have more than $100 million in digital ad revenue. ...
- Maryland Lawmakers Poised To Override Ad Tax Veto This Week
Digital News Daily, Wendy Davis - Wednesday, February 10, 2021
The Maryland bill, which Governor Larry Hogan vetoed last May, would impose new taxes on companies that have more than $100 million in digital ad revenue. ...
- Ad Industry Blasts California AG For Tweet Endorsing Universal Opt-Out Tool
Digital News Daily, Wendy Davis - Monday, February 1, 2021
"It's troubling that important decisions are being made by tweet," the ANA's Dan Jaffe says. ...
- Certified Diverse Ad Industry Suppliers More Than Doubles
Research Intelligencer, Joe Mandese - Thursday, January 28, 2021
The number of advertising and marketing services providers certified as being diverse by the Association of National Advertisers has more than doubled to 212, according to an updated version ...
- North Dakota's Proposed Opt-In Privacy Law Needs Overhaul, Ad Industry Argues
Digital News Daily, Wendy Davis - Tuesday, January 26, 2021
"North Dakota should not adopt a one-size fits all consent requirement for the sale of protected data," the Association of National Advertisers, American Association of Advertising Agencies, Interactive Advertising Burea ...
- ANA Issues New Tools To Help Marketers 'Master Their Tech Stack'
MAD, Steve McClellan - Monday, January 11, 2021
"As growth in martech has advanced, so have the complexities that arise from the implementation and integration of many disparate solutions," stated ANA CEO Bob Liodice. ...
- ANA Pivots On Marketing 'Word of the Year'
MediaDailyNews, Joe Mandese - Monday, December 14, 2020
"Pivot" has been named the marketing word of the year for 2020, according to an annual poll of the Association of National Advertisers' members, the trade association disclosed this mornin ...
- What The Marketing Word of the Year Should Be, For Those Who Care
RTBlog, Joe Mandese - Monday, December 14, 2020
Coming out of what may well be the greatest year of self-reflection for all of society, the ad industry had a huge opportunity to define its sense of purpose a ...
- ANA Blasts Apple's Newest Move Against Tracking Cookies
PolicyBlog, Wendy Davis - Thursday, December 3, 2020
Apple's latest move in a long-running battle over online privacy involves clamping down on a technique that allows ad-tech companies to masquerade as first parties. The ad industry, which oppos ...
- California Voters Approve Privacy Law Expansion
Digital News Daily, Wendy Davis - Wednesday, November 4, 2020
The Consumer Privacy Rights Act, which had garnered more than 56% of the reported vote as of Wednesday morning, aims to guarantee that consumers can opt out of online behavior ...
- Proposed CCPA Opt-Out Regulations Violate First Amendment, Ad Industry Says
Digital News Daily, Wendy Davis - Thursday, October 29, 2020
Newly proposed California privacy regulations that aim to make it relatively easy for consumers to opt out of the sale of their data would violate businesses free speech rights, t ...
- Planet Fitness CMO Recounts Pandemic Pivot
Marketing Daily, Tanya Gazdik - Sunday, October 25, 2020
Planet Fitness' pandemic-related marketing has resulted in social media gains, including 248% more YouTube subscribers. ...
- ANA: 15% Of Digital Ad Costs Going To 'Unknown'
MediaDailyNews, Joe Mandese - Wednesday, October 21, 2020
The ANA's annual Masters of Marketing Conference kicked off this morning with largely upbeat presentations by CEO Bob Liodice and Procter & Gamble Chief Brand Officer Marc Pritchard focusing ...
- Ad Industry Blasts New California Privacy Proposal
Digital News Daily, Wendy Davis - Thursday, October 1, 2020
"The initiative would "fail to provide meaningful new protections for Californians" and "impose considerable new costs on a business community," the ANA, IAB, 4As and other ad groups stated Thurs ...
- Ad Industry Seeks Meeting With Apple Over Privacy
Digital News Daily, Wendy Davis - Monday, September 14, 2020
"Without immediate engagement in a cross-industry dialogue, we believe the proposed changes could have a negative impact on both consumers and businesses," ad industry groups say in an open lett ...
- AT&T Says Tech Platforms Should Be Required To Disclose Algorithms
Digital News Daily, Wendy Davis - Thursday, September 3, 2020
"Leading tech platforms should now be required to make disclosures about how they collect and use data, how they rank search results, how they interconnect and interoperate with others, a ...
- California Privacy Regulations Gain Final Approval, Enforcement Begins
Digital News Daily, Wendy Davis - Monday, August 17, 2020
California has finalized regulations implementing the state's landmark privacy law, including a requirement that web companies honor browser-based do-not-sell signals. ...
- Ad Industry Opposes FTC's Proposed Security Regulations For Financial Institutions
Digital News Daily, Wendy Davis - Wednesday, August 12, 2020
The FTC's proposed changes could affect a broad swath of non-financial companies including ad agencies, social networks, lead generators and ad-tech companies, the Association of National Advertisers
says. ...
- Ad Industry Launches New Organization, Will Push Google And Apple On Tracking
Digital News Daily, Wendy Davis - Tuesday, August 4, 2020
The ad industry is forming a new organization that aims to convince browser and platform developers, including Google and Apple, to preserve ad companies' ability to continue to track peop ...
- Google Not Yet Invited To Join Ad Industry Group To Solve A Problem It Helped To Create
Inside Performance, Laurie Sullivan - Tuesday, August 4, 2020
The Partnership for Responsible Addressable Media, announced Tuesday, includes trade groups, brands and ad-tech companies and aims to convince browser and platform developers, such as Apple and Google to reconsid ...
- Commerce Dept Petitions FCC To Clamp Down On Social Media
Digital News Daily, Wendy Davis - Monday, July 27, 2020
As directed by President Trump, the Commerce Department has petitioned the FCC for regulations that would tie web companies' legal protections to their editorial policies. ...
- Washington, D.C. To Nix Proposed Ad Tax
Digital News Daily, Wendy Davis - Thursday, July 23, 2020
Lawmakers in Washington D.C. voted to effectively abandon a planned 3% tax on ad services and the sale of personal data. ...
- Ad Industry Urges Washington, D.C. To Scrap New Tax Proposal
Digital News Daily, Wendy Davis - Monday, July 20, 2020
"The last thing D.C. companies need is another unexpected expense as they... devote their remaining resources to... rebuilding their businesses," ad orgs tell lawmakers. ...
- ANA Converts 'Masters Of Marketing,' Media Confabs To Virtual Events
MAD, Steve McClellan - Wednesday, July 15, 2020
The Masters of Marketing Conference usually draws a Who's Who of top marketing and agency executives. The virtual version is set for Oct. 21-23. ...
- Washington, D.C. Advances Plan To Tax Advertising, Sale Of Personal Information
Digital News Daily, Wendy Davis - Wednesday, July 8, 2020
The Washington, D.C. City Council voted to compensate for a COVID-19-related budget shortfall by imposing a new 3% tax on advertising and on the sale of "personal information." ...
- ANA Asks California Governor To Delay Privacy Enforcement, Scrap Global Opt-Out Mandate
Digital News Daily, Wendy Davis - Friday, June 26, 2020
"Consumers, businesses, and the public health would benefit from a reasonable forbearance of enforcement during this pandemic," the Association of National Advertisers says in a letter sent this week ...
- Watchdogs Press FTC To Crack Down On Influencer Marketing
Digital News Daily, Wendy Davis - Tuesday, June 23, 2020
The Federal Trade Commission should step up efforts to discourage phony online endorsements, Consumer Reports urges. ...
- Drug Price Disclosure Mandate Scrapped By Appeals Court
Digital News Daily, Wendy Davis - Tuesday, June 16, 2020
Handing a victory to the ANA and drug companies, a federal appellate court Tuesday invalidated a rule that would have required television and streaming video ads for prescription drugs ...
