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  • Best Buy Reports Big Gains; Other Retail Tea Leaves Mixed
    [Retail] Despite such good news from one big-box retailer, other indicators are decidedly less positive. In its analysis of the first 20 days of the holiday shopping season, beginning wi ...
  • Oh, Technology
    This past week was finals week for Ball State students. A time where every undergrad's blood pressure is at an ultimate high and the end of the semester seems ...
  • CES Marketing Tools To Connect Exhibitors, Industry Gurus
    [Electronics] Most marketing occurs during the show, but this year more than 50% of all exhibitors have tapped into Smart Booth to take advantage of promoting their products and servic ...
  • JetBlue Will Test Free In-Flight E-Mailing and IMing
    BetaBlue, a JetBlue airliner equipped to provide free in-flight email and instant-messaging services, will take off Tuesday on the first flight of a projected months-long test to solicit passenger feedba ...
  • Shortage Of Wii Reflects Nintendo's Caution
    A year after its debut, Nintendo's popular videogame console Wii remains a hard product to obtain. While Nintendo's problem illustrates how tough it is for companies to try to predi ...
  • Dell, Best Buy In Deal To Sell Computers
    Dell, known for its online direct-to-consumer sales channel, has inked a deal with retailer Best Buy to sell its XPS and Inspiron notebook and desktop computers through more than 9 ...
  • Report: Shoppers Losing Their Appetite For High-End Toys
    [Retail] A more stable selling environment and rational pricing bodes well for store profitability. "We also saw a significant change in the composition of what was selling-there were a l ...
  • Activision Blizzard Represents Huge Online Potential
    The Activision-Vivendi Games merger comes at an important time for video gaming, as the retail-based sector transitions to a Web distribution model. "What is historically a packaged-goods business is n ...
  • Dell Picks WPP For $4.5B Marketing Account
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  • Vivendi Close To Deal For Activision
    Vivendi plans to take a controlling stake in U.S. videogame maker Activision, minting a new rival to Electronic Arts, the current top player in the industry. The French entertainment a ...
  • WPP Wins $4.5 Billion Dell Account
    Computer maker Dell has awarded its massive advertising account to London-based ad holding firm WPP Group, worth $4.5 billion over three years. The companies will combine to create an entire ...
  • Tech Addicts Use Stores To Fix Gizmos
    More technology addicts across the country are flooding electronic retailers to for repairs, not purchases. The number of in-store users in America has not been counted, but our growing gadg ...
  • Survey Offers Insights Into Electronic Shoppers
    Almost one-third of shoppers bought electronics based on an offer or promotion--the most popular being rebates and sale prices--according to a new survey from Omnicom's Dallas-based Integer Group. Also, mo ...
  • FTC Pushes Up Hearings On Environmental Marketing Guides
    [Electronics] The announcement came days before Greenpeace released the sixth edition of its "Guide to Greener Electronics." Microsoft, Nintendo, Philips and Sharp rank at the list's bottom for environmental performanc ...
  • Samsung's Image May Face New Bruise
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  • Consumer Electronics Racks Up Sales--And E-Waste
    Robust consumer electronics sales this holiday season may be good for an ailing economy and advancing digital interactivity, but it will be bad for a challenged environment. Clearly, consumer electroni ...
  • Canon, PGA Tour Extend Marketing Pact
    Extending its support for professional golf, Canon U.S.A., Inc., has renewed its marketing partnership with the PGA Tour through 2010. As part of the partnership agreement, Canon continues as "T ...
  • Vizio Again Tops Samsung, Sharp And Sony In LCD Shipments
    Vizio--which employs just 90 people in a southern suburb of Los Angeles--is the No. 1 brand for North American LCD (liquid crystal display) TV shipments for the second quarter ...
  • Sales Soar As Apple Retail Stores Continue To Innovate
    Clipboard-carrying concierges in aqua blue shirts greet customers to direct them to the right section of the Apple store or to the personal shopper or trainer with whom they h ...
  • Toshiba, CBS Launch 'Star Trek' Promotion
    [Electronics] The giveaway entitles consumers who buy any Toshiba HD DVD player and the "Star Trek: The Original Series: First Season" HD DVD/DVD Combo boxed set a free limited-edition "St ...
  • Will Amazon's Kindle Click With Book Lovers?
    It is striking to ponder Amazon founding chairman Jeff Bezos' strategy behind the new electronic book reader, Kindle, the same week the National Endowment for the Arts reported an alarmi ...
  • Electronics In, Clothes Out For Holiday Sales
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  • Staples Highlights High-Ticket Items In Holiday Campaign
    [Electronics] While the company is not likely to be the "go to" spot for consumer electronics, a campaign focusing on the tech gadgets may drive traffic to other, higher-margin ite ...
  • Sharp Campaign Focuses On Design Over Picture Quality
    [Electronics] "One of the areas where Sharp has an opportunity to differentiate is in thinness," says Ross Rubin, director of industry analysis for NPD. "They appear to be the fir ...
  • Financial Services Dip Affects BlackBerry Maker
    BlackBerry maker Research in Motion saw its shares slide 12 percent on Thursday due to mounting fears of cutbacks in subscriptions from the financial sector. The dip actually followed ...
  • Sony Spending Big On Holiday Ads
    Sony executives are betting that this holiday season could be one of the best ever for consumer electronics sales--and they are putting their ad money where their mouths are. So ...
  • Sony's New PlayStation Effort Coincides With Launch
    [Electronics] A research analyst says it's a smart way to launch an ad campaign, during a football game on the weekend when the highest concentration of potential viewers and buye ...
  • Mobile Users Want Internet, Maps, And Local Search
    According to a new mobile consumer study conducted by The Kelsey Group with ConStat, 44.7 percent of U.S. mobile phone users surveyed say a mobile phone with better Internet capabili ...
  • Sony Changes Gears In U.S. PS3 Campaign
    As the 40GB PlayStation 3 goes on sale here, complete with built-in Wi-Fi and Blu-ray, Sony Computer Entertainment America is supporting the launch with a massive new ad campaign. A ...
  • LG's Twist On Appliance Upgrades: Do It For The Heck Of It
    [Electronics] The campaign derives from internal research suggesting that consumers are frequently upgrading instead of waiting for their appliances to go gentle into that good night. "We wanted to ta ...