- Smart TVs Now In 70% Of U.S. TV Homes
Digital News Daily, Karlene Lukovitz - Wednesday, April 7, 2021
A critical mass of households now don't need other devices to stream, interact with or receive addressable advertising. ...
- Vizio Files For IPO, Reports 12M SmartCast Users, Strong Platform+ Growth
Digital News Daily, Karlene Lukovitz - Tuesday, March 2, 2021
Vizio's Smartcast smart TV operating system users grew 61% last year, and Platform+ revenues grew 304% over the past two years. ...
- Back Off, Aunt Linda! SimpliSafe Offers Social Distancing Sweater
Marketing Daily, Sarah Mahoney - Tuesday, December 15, 2020
"We wanted to find a way to grow brand awareness with a little bit of light-heartedness," says company's creative director. ...
- The Next Big Mobile Media Battle Will Be Inside The Home
Mobile Insider, Joe Mandese - Thursday, October 15, 2020
Almost no medium is more associated with reaching people outside their homes than mobile, but that may change soon. ...
- Apple iPhone 12 Gets A Faster Chip, 5G
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, October 13, 2020
Advertisers got a boost with the announcement of the iPhone 12, which Apple said supports 5G. Higher network speeds will enable advertisers to do more with visuals and graphics. ...
- Amazon Limits Some Competitors From Promoting Products In Search
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, September 23, 2020
Some smart speakers, video doorbells and other hardware manufacturers hit roadblocks when trying to buy ads in search results. ...
- Lockdown Gets Consumers Talking, Listening To Ads On Smart Speakers: Adobe
Search & Performance Marketing Daily, Laurie Sullivan - Friday, September 18, 2020
Fifty-eight percent of consumers now think smart-speaker ads are less intrusive than other major formats, and some 52% find them more engaging, while 53% said a smart speaker ad dro ...
- GWI Expands Multicultural Reach With Publicis Media, Adds Gender ID, 'Flexitarianism,' Other Segments
MediaDailyNews, Joe Mandese - Wednesday, July 15, 2020
GlobalWebIndex this morning unveiled a new "mobile-first" panel enabling it to survey enhanced demographics such as gender identity and sexual orientation for the LGBTQ segment of the U.S. population, amo ...
- Google Lowers Video Quality On Nest Cameras
Around the Net in IoT, Chuck Martin - Wednesday, April 15, 2020
To hep keep the internet stable during the COVID-19 pandemic, Google has lowered the quality of its Nest Cam. ...
- Some Smart Tech Grows During Pandemic
Connected Thinking, Chuck Martin - Monday, April 13, 2020
Voice is likely to stay on a strong growth path, as businesses turn to voice agents and bots for at-distance customer interactions. ...
- Smart-Home Tech Grows More Popular Among U.S. Households
Research Intelligencer, Rob Williams - Monday, April 13, 2020
U.S. households boosted their ownership of smart-home technologies in the past year, helping to set the stage for improved connectivity during the COVID-19 pandemic that has kept millions of peop ...
- 35% Of Large Builders Adding Smart Tech To New Homes: Study
AI & IoT Daily, Chuck Martin - Wednesday, March 18, 2020
The most common technology strategy is to install a whole-home Wi-Fi network. ...
- Coronavirus Delays Google's Mandatory Move To Online Video Parallel Tracking, Product Rollouts
Inside Performance, Laurie Sullivan - Friday, March 13, 2020
Coronavirus seems to be testing tech companies, with some pushing out original deadlines to accommodate any chaos the unexpected virus might have caused. ...
- Asia Passes North America In Smart Speakers: Study
AI & IoT Daily, Chuck Martin - Monday, February 24, 2020
Smart speaker shipments in Asia reached 47 million units in 2019, up from 21 million in 2018. ...
- 64% Of Consumers Look To 5G For Better VR, AR: Study
AI & IoT Daily, Chuck Martin - Thursday, February 13, 2020
A majority of consumers are interested in using the new 5G cellular speeds to gain a better augmented and virtual reality experience, according to a new study. More than ha ...
- 78% Of Smart Home Device Owners Would Share Data With Insurance Companies
Connected Thinking, Chuck Martin - Wednesday, February 12, 2020
Smart home device owners are open to the idea of sharing data from their devices, but for a price. The majority (78%) of smart home device owners would be willi ...
- eMarketer Predicts 83 Million Smart Speaker Users This Year
AI & IoT Daily, Chuck Martin - Monday, February 10, 2020
Amazon, with its Echo line of smart speakers, will account for 70% of users, with 32% using Google-branded devices and 18% using other brands. ...
- 29% Plan To Buy Smart Thermostats This Year: Study
AI & IoT Daily, Chuck Martin - Tuesday, February 4, 2020
13% of broadband households currently own a smart thermostat, according to a new study. ...
- Forecast Lowered For Purchases Via Smart Speaker
Connected Thinking, Chuck Martin - Tuesday, February 4, 2020
Just because smart speaker owners can make purchases using their devices doesn't mean they will. ...
- 3 Billion Smart Devices To Ship In 2023: Study
AI & IoT Daily, Chuck Martin - Wednesday, January 22, 2020
The shipments represent a growth of 7% from 2019, according to a new forecast by Canalys. ...
- Smart Oven Thermometer: Little Things That Count At CES
Connected Thinking, Chuck Martin - Tuesday, January 7, 2020
You don't need a smart stove or any other smart appliance to use the little device -- just a smartphone. ...
- Kohler Intros Shower With Smart Speaker At CES
AI & IoT Daily, Chuck Martin - Sunday, January 5, 2020
The DTV Mode digital shower system provides push-button control of the shower, with integrated temperature dial. ...
- Consumer Robots Moving To Subscription Models
Connected Thinking, Chuck Martin - Tuesday, December 10, 2019
Subscriptions would allow for frequent content updates and opportunities for partnerships in the smart-home ecosystem, ...
- Will 5G Super-Charge OTT?
Advanced TV Insider, Karlene Lukovitz - Friday, December 6, 2019
A new Deloitte U.S. consumer survey points to rapid adoption, but as always, there are "ifs." ...
- Smart Home Spending To Reach $103B This Year: Study
AI & IoT Daily, Chuck Martin - Thursday, November 21, 2019
The smart home market is projected to grow 11% annually, reaching $157 billion in 2023. ...
- Digital Commerce Spending Set To Increase 66%
Connected Thinking, Chuck Martin - Wednesday, November 20, 2019
More than a quarter (27%) of the spending will be the remote purchase of physical goods, according to a new forecast by Juniper Research. ...
- Lead-Generation Service Shows How Much Data Google Home Devices Collect
Inside Performance, Laurie Sullivan - Thursday, October 24, 2019
Data collected from Google smart home and personal devices by searches, sensors, voice commands or visual cues can be daunting when combined to create a complete picture of an individu ...
- Q&A With SimpliSafe's Rahul Subramany
MediaPost Connect, Nina Lentini - Thursday, September 12, 2019
Rahul Subramany, Senior Product Manager at SimpliSafe, will speak on "The Secret Sauce: Consumer Feedback, Metrics, Rapid Implementation" on Sept. 18 at our Marketing:In App conference in New York. ...
- The Rise Of Smart Home Products
Connected Thinking, Chuck Martin - Monday, September 9, 2019
Nearly a third (30%) of U.S. consumers have purchased or installed a smart home product in the past year, according to a new study. ...
- Early Adopters Rule For Smartwatches, Smart Speakers, VR Headsets
Connected Thinking, Chuck Martin - Tuesday, August 27, 2019
Early adopters own 61% of all virtual reality headsets, 49% of all smartwatches and 43% of all smart speakers, according to IHS Markit. ...
