MoEngage clients can run AI predictions for customer engagement and purchase behavior, the company says. ...

Email Meter provides email statistics for Gmail enterprise domains, covering employee performance in marketing, sales and HR. ...

Arctic Leaf is partnering with Klaviyo to help ecommerce brands drive sales with email marketing, the company says. ...

Each share of Qumu common stock will be converted into roughly 1.61 shares of Synacor common stock. ...

The new email alerts notify sales reps of opportunities in their area, based on buyer intent and other factors. ...

Most marketers now say implementation takes less than a year, MessageGears reports. ...

The new tool is designed partly to open up sales opportunities to enterprise marketers, the company says. ...

A Merkle study shows that large firms are lagging when it comes to audience management. Email is a top channel. ...

Most businesses reply to one- and five-star review ratings far more often than two-, three- and four-star ratings, but not replying could hurt profits, data released Tuesday shows. ...

Fugue's capabilities will now be extended to New Light clients via Amazon Web Services and Microsoft Azure. ...

Directive Consulting, a global enterprise search marketing agency, will launch a full-learning management system that educates the user through practical templates, tools, approaches for SEO and paid search, and conversion ...

Adobe will bring together customer data from across an organization and present it in a Photoshop-inspired analytics tool. ...

Influenster's "product obsessed" community attracted Bazaarvoice. Its six million community members share their experiences with products and brands -- generating more than 38 million product reviews, growing by one million ...

OneTrust plans to scale up to help brands face the growing number of privacy laws. ...

Valimail will use the funds to accelerate expansion of its anti-phishing product offering, ...

Upland Software's purchase of Kapost follows the recent acquisitions of PostUp and Adestra and Upland's IPO. ...

The play on words refers to a new service providing personalized SEO support and a tool that combines data on social buzz and searches to identify and link trending topics ...

Enterprise brands can use a single interface to create email and mobile marketing campaigns, MessageGears says. ...

Stacey Epstein, president of Zinc, has been named to the Litmus board. And David Rich will serve as CMO. ...

Google has developed a tool that lets marketers and other enterprise customers of its cloud services search through their data, regardless of any third-party platforms where it is stored. ...

Most companies say API is having a major impact on customer upgrades or renewals, Cloud Elements reports. ...

Sendwithus has renamed itself after its cloud-based management platform. The product was introduced last year. ...

Confronted with an apparent violation of Apple policies, Google said Wednesday it had disabled the iPhone and iPad versions of Screenwise Meter -- an app that scooped up users' data ...

Sweetser will help drive enterprise sales expansion, the company says. In addition, Walter Rowland has taken on new responsibilities. ...

The deal with Google, which extends through September 30, 2021, is intended to help Marin further develop the company's enterprise technology platform and software products. ...

The new sentiment analysis feature, which could potentially help enterprise brands, will be rolled out in the first quarter of 2019. ...

The changes will help enterprise marketers conduct personalized email campaigns, MessageGears says. ...

STAT Search Analytics focuses on rank tracking and search engine result page analytics for enterprises and digital agencies. Moz expects to unveil new integrated solutions for enterprises next year. ...

Google exposed the private data of hundreds of thousands of Google+ users from 2015 through early 2018, "The Wall Street Journal" reported on Monday. Worse yet, Google then decided not ...

Astro, the creator of several email apps, is being absorbed into Slack, an enterprise platform provider. ...