- Nielsen Shutters Place-Based Audience Measurement Service
MediaDailyNews, Joe Mandese - Thursday, September 10, 2020
Nielsen has shut down its 12-year-old place-based video networks measurement service, as many place-based media venues face challenges due to shutdowns or sparse attendance during the COVID-19
pandemic. ...
- TV, Video Devices Grow To 1.1 Billion, Samsung Has Top 14% Share
Television News Daily, Wayne Friedman - Friday, September 4, 2020
TV and video streaming devices have grown to 1.15 billion devices worldwide, with Samsung the leading brand in global share, Strategy Analytics says. ...
- Comcast Looks To Integrate X1 In Smart TVs
Digital News Daily, Karlene Lukovitz - Monday, August 31, 2020
Achieving integrations of X1 in smart tvs could help Comcast gain more leverage for its own Peacock and Xumo streamers as it faces gatekeepers like Roku and Amazon. Comcast isn't ...
- TiVo+ Adds 18 Loop Media Music Video Channels, Library
Digital News Daily, Karlene Lukovitz - Wednesday, August 26, 2020
Expanding the ad-supported TiVo+ streamer, which is free to TiVo device owners, along with leveraging the new TiVo Stream 4K tech on smart TVs, is part of TiVo's push into ...
- Audio Content Remains Strong Among Remote Workers As Local News, Radio, Podcasts, Music Thrive: Nielsen
MediaDailyNews, Wayne Friedman - Tuesday, August 18, 2020
Nielsen says 23% of remote workers listen every day to "spoken word" audio -- local news, podcasts, news/talk radio stations -- and 30% listen at least once a week. Music ...
- Daily Video Time On TV-Connected Devices Surpasses An Hour
Advanced TV Insider, Karlene Lukovitz - Friday, August 14, 2020
Daily average time spent on TV-connected devices has grown by 20 minutes over two years, and 12 minutes in the past year alone, Nielsen reports. ...
- Google Secures Applications with Private Certificate Authorities
Around the Net in Search Marketing, Laurie Sullivan - Tuesday, August 4, 2020
To help set up digital certificates that underpin identity and authentication for many networked devices and services, Google and AppViewX on Tuesday announced Google’s Certificate Authority Service: Securing Applications with Private ...
- OTT/CTV Programmatic Ads Spike 40%, Fox News Channel, The CW, Hulu Show Big Gains
Television News Daily, Wayne Friedman - Tuesday, June 2, 2020
The CW, Fox News Channel, Hulu, ABC and Sling TV showed big gains in the number of programmatic ad impressions from April 5-May 16 on the Roku Store. ...
- IAB: Digital Ad Spending Rises 16%, But CPMs Fall 16%
Digital News Daily, Laurie Sullivan - Thursday, May 28, 2020
First-quarter 2020 showed YoY ad growth, but the COVID-19 pandemic created significant pricing pressure on CPMs, with digital falling 16%. The IAB released its 2019 Internet Ad Revenue Report Thursday, ...
- Amazon Kindle, Echo Groups Test COVID-19 Tech To Keep Ecommerce At Full Speed
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, May 26, 2020
Amazon's hardware group responsible for the Kindle e-reader and Echo Smart speaker is hiring engineers to work on its COVID-19 testing initiative. ...
- Pandemic Turns Morning Into Prime Time, Digital Device Usage Soars
MediaDailyNews, Joe Mandese - Thursday, April 30, 2020
The period from 6 a.m. to 2 p.m. has become the new prime time as many Americans turn to their digital devices, computers, tablets, smartphones and connected TVs for work, ...
- Alexa: Who Cares What Time It Is?
Research Intelligencer, Joe Mandese - Friday, May 1, 2020
There are some small, but telling insights about the impact the COVID-19 pandemic is having on the daily media routines of American households contained in the latest edition of NPR's ...
- Daytime Kids Viewing In Top 25 Markets Soars Nearly 300%, Big Gains In Internet, Gaming
Television News Daily, Wayne Friedman - Thursday, April 30, 2020
Daytime broadcast TV viewership for kids and teens has soared 200% to 300% on average in the top U.S markets in the last month and a half. There have also ...
- Back Off! My SocialSafety Smartphone Is Beeping
Marketing Daily, P.J. Bednarski - Monday, April 27, 2020
When one co-worker gets less than six feet away from another, their smartphones start to vibrate and beep. ...
- InMobi Names Greg Archibald To SVP Role
Email Marketing Daily, Ray Schultz - Thursday, April 2, 2020
Archibald, who previously served as an EVP at Criteo, will be responsible for revenue across InMobi products. ...
- Coronavirus Slashing Smart Home Market Revenue By $19.5 Billion
Connected Thinking, Chuck Martin - Friday, March 13, 2020
The global smart-home market is being hit hard by the coronavirus. The market now is forecast to fall nearly $20 billion short of previous estimates for 2020. ...
- Kellogg Sells Pringles During Super Bowl In Real Time
MediaPost Connect, Nina Lentini - Tuesday, March 10, 2020
You can register to read more brand case studies like this one by clicking this.The Challenge CBS Interactive was looking to do something that had never been done ...
- Kellogg Sells Pringles During Super Bowl In Real Time
The MediaPost Cases, Nina Lentini - Friday, March 6, 2020
Through personalized CTV ad experiences, Pringles was able to connect with viewers on an entirely new level. ...
- Programmatic OTT/CTV Ad Volume Up 300%+ In 2019; Roku Devices Lose Share To Amazon
Advanced TV Insider, Karlene Lukovitz - Friday, February 14, 2020
Roku's devices still heavily dominate, with 59% of programmatic ad share in this growing arena, but Amazon, driven by Fire TV, captured 19% last year, according to a new report ...
- Dailymotion Now Selling CTV Ad Inventory
Digital News Daily, Karlene Lukovitz - Friday, February 14, 2020
The platform says its CTV app enables access to 2,000-plus premium content providers, across major CTV device brands. ...
- Roku Confirms New Fox Deal Hours Before Super Bowl Telecast
Television News Daily, Wayne Friedman - Saturday, February 1, 2020
Roku says it has struck a new distribution deal with Fox Corp. to carry its streaming apps. ...
- Preparing For The Future Of Voice Advertising
Search & Performance Marketing Daily, Jason White - Thursday, January 30, 2020
I predict 5G will lead to the explosion of voice search as the value of the Internet of Things and the connected home is truly realized. Here is why -- ...
- 3 Billion Smart Devices To Ship In 2023: Study
AI & IoT Daily, Chuck Martin - Wednesday, January 22, 2020
The shipments represent a growth of 7% from 2019, according to a new forecast by Canalys. ...
- OTT/CTV Platforms Score Higher Engagement For Daytime, Prime Time Posts Higher Impressions
Television News Daily, Wayne Friedman - Thursday, January 16, 2020
Higher impressions come in prime time with OTT/connected TV platforms/apps, with better ad engagement from 9 a.m. to 3 p.m., according to a recent study by the Association of National ...
- Machine-To-Machine Everything Influences Search In 2020
Inside Performance, Laurie Sullivan - Thursday, January 16, 2020
Continuous intelligence -- the ability to continuously analyze and extract data from search and internet-connected devices -- will consolidate the IoT analytics market and enable more advanced analytics in near ...
- CES 2020, A Post-Mortem: Part One
MediaDailyNews, Sarah Ivey - Thursday, January 16, 2020
One of the big questions coming out of CES is which innovations will scale and have enough sustainable consumer interest. The next logical question is which consumers will adopt the ...
- Sonos Sues Google, Alleges Patent Infringement For Voice Tech
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, January 8, 2020
The suit claims Google knew about the patented technology that could span multiple rooms as early as 2013. Sonos is seeking a ban on Google speakers, smartphones and laptops in ...
- Connected Cars Poised to Drive More Traffic to Brick and Mortar Businesses
MAD, Kyle Jackson - Monday, January 6, 2020
Data from connected cars, of course with respect to drivers' privacy, can provide a rich targeting opportunity for advertisers. ...
- CES Startups Breakdown: Early Stage, Mostly Hardware, But Lots Of AI
Research Intelligencer, Joe Mandese - Sunday, January 5, 2020
More than 1,100 startups will be exhibiting at the Consumer Electronics Show this week, hoping to get the attention of attendees, including a record number of advertising, media and marketing ...
- Machine-To-Machine Everything Influences Search In 2020
Inside Performance, Laurie Sullivan - Tuesday, December 31, 2019
Continuous intelligence -- the ability to continuously analyze and extract data from search and internet-connected devices -- will consolidate the IoT analytics market and enable more advanced analytics in near ...
