- Meat Cutters Offering Cooking Advice To Lure Shoppers
Around the Net In Brand Marketing, Thom Forbes - Wednesday, August 12, 2009
Supermarkets are training their butchers to chew the fat with customers as well as trim it from steaks and chops. They are offering recipe suggestions and answering questions such ...
- Safeway Cuts Cost Of Staples By As Much As 25%
Around the Net In Brand Marketing, Thom Forbes - Wednesday, August 12, 2009
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- Sitting On The Shipping Dock, Watching The Tide Basic Roll In
Around the Net In Brand Marketing, Thom Forbes - Thursday, August 6, 2009
We've seen economic cycles compared to the ebb and flow of the tides before, but Ellen Byron this morning takes us from the general to the specific. To wit: t ...
- Has Whole Foods Found Its Recessionary Sea Legs?
Marketing Daily, Sarah Mahoney - Wednesday, August 5, 2009
The good news is that Whole Foods Markets seems to have slowed its sales decline, posting a 2.5% decrease in comparable-store sales for the third quarter, versus a 4.5% d ...
- Whole Foods To Push Organics As Scholars Debate Their Benefits
Around the Net In Brand Marketing, Thom Forbes - Wednesday, August 5, 2009
Whole Foods Market is expanding its organic food offerings and will launch a campaign next year that's focused on healthy eating, Brian Gaar reports. CEO John Mackey disclosed the pla ...
- Sales Slip At Safeway
Marketing Daily, - Thursday, July 23, 2009
Safeway Inc. says its second-quarter sales dropped 6.5% to $9.5 billion, compared to $10.1 billion in the second quarter of 2008, mainly due to lower fuel prices, a decline ...
- Meijer Donates Gift Cards To Hungry
Marketing Daily, - Tuesday, July 21, 2009
Marketers based in Michigan keep coming up with new ways to help the state cope with its rising unemployment rate. ...
- Study: Thriftier, Healthier Consumers Dining In More
Marketing Daily, Sarah Mahoney - Tuesday, July 7, 2009
Besides buying more frozen food, other fast-growing cost-cutting techniques include making a list (82% now do this, up from 70% in January), comparing store circulars (64% vs. 52%), and shoppi ...
- Report: Bad News Ahead For Grocers
Marketing Daily, Sarah Mahoney - Monday, July 6, 2009
While traditional supermarkets experienced a moderate sales gain of 3.6% in 2008, reaching $403.7 billion, its share of food retailing dollars slipped to 42.1%, according to the annual report ...
- Supermarkets Adapt Tactics In Price Wars
Around the Net In Brand Marketing, Thom Forbes - Thursday, July 2, 2009
Men and women shoppers alike are facing a "cacophony of price-cutting promotions" from supermarket chains competing against Wal-Mart supercenters and other discounters, reports Jonathan Birchall. In fact, AMR Research analy ...
- Retail Shift Challenges Food, Beverage Brands
Marketing Daily, Karlene Lukovitz - Thursday, June 25, 2009
The big winners within the food retailing industry for at least the next few years will continue to be Walmart and others that are strategically focused on strong price/value positionin ...
- Budget Shoppers Boost Kroger
Marketing Daily, - Tuesday, June 23, 2009
The Kroger Co. says both sales and profits are up, as customers continue to hunt for value. The Cincinnati-based supermarket chain says its net income climbed to $435.1 million f ...
- Survey Finds Fewer Than 20% Trust Food Safety
Marketing Daily, Karlene Lukovitz - Wednesday, June 24, 2009
Well over half report that they have stopped purchasing certain foods for at least a short time within the past two years due to safety considerations, and half say th ...
- Kroger CEO Credits Tracking System For Its Trend-Bucking Gains
Around the Net In Brand Marketing, Thom Forbes - Monday, June 22, 2009
As other supermarkets watched their customers defect to Wal-Mart, Costco and other discounters, Cincinnati-based Kroger, which also owns Ralphs and a couple of dozen other local chains, posted same-store sal ...
- Burger King Apple Fries Headed For Supermarkets
Marketing Daily, Karlene Lukovitz - Friday, June 19, 2009
BK executives characterized the snack's launch as being more about brand visibility than revenue, and the chain says this is also true for the Apple Fries retail extension. "The progr ...
- Safeway Launches 'Buy Local' Initiative
Marketing Daily, Sarah Mahoney - Monday, June 15, 2009
Safeway is betting that with gas prices rising, consumers will appreciate supporting local farmers without having to make an extra trip. The supermarket chain says its in-store campaign will featu ...
- Food Lion Intros 'Great Price Hunters' Campaign
Marketing Daily, Tanya Gazdik - Thursday, May 28, 2009
The fully integrated marketing campaign also includes print, radio, online and outdoor advertisements. A new Web site, http://www.foodlion.com/pricehunters/, includes links to the TV spots. There's also a Food Lions Bra ...
- Albertsons Set To Announce 'The Big Relief Price Cut'
Around the Net In Brand Marketing, Thom Forbes - Wednesday, May 20, 2009
In an effort to lure back grocery shoppers from the likes of Wal-Mart and Target, Albertsons will announce today that it is lowering prices for thousands of products at i ...
- Sales Fall Again At Whole Foods Market
Marketing Daily, - Thursday, May 14, 2009
As consumers continue to cut back on food spending, Whole Foods Market says that while overall sales for its second quarter were in line with last year's results, comparable sto ...
- Food Marketers Beefing Up Efforts In The Center Aisle
Around the Net In Brand Marketing, Thom Forbes - Wednesday, May 6, 2009
The recession and a back-to-basics focus by consumers are reviving the center of the supermarket -- think cans of kidney beans and bags of marshmallows -- Elaine Wong reports. Food ...
- Fresh & Easy Losses Doubled; Format Revamped
Marketing Daily, Sarah Mahoney - Wednesday, April 22, 2009
Supermarket analyst Jim Prevor says that for all the posturing large chains have done about smaller format stores, only Aldi -- a limited-selection store -- and Trader Joe's have be ...
