- GoDaddy Explores Building, Integrating Video Chat Tool
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, April 15, 2020
GoDaddy is looking to build its own video chat feature or an API that plugs into its website building platforms, to help small and medium-sized companies reach customers through its ...
- Playable Offers Shutterstock Videos For Email Campaigns
Email Marketing Daily, Ray Schultz - Friday, February 21, 2020
Millions of royalty-free stock videos are avilable for use, the company says. ...
- BlueVenn Offers CDP-Powered Email Marketing Tool
Email Marketing Daily, Ray Schultz - Thursday, February 20, 2020
Brands can use the new tool to create personalized messages and combine email with other channels. ...
- Performance Issues Taking Google Ads API Back To Beta
Inside Performance, Laurie Sullivan - Wednesday, July 3, 2019
Developers' feedback about slow response times that caused internal errors, discrepancies between API and user interface data, and latency and stability issues sent the Google Ads API back to b ...
- Sony Brings Hyper-personalization To Movie Launch
The MediaPost Cases, Nina Lentini - Thursday, March 14, 2019
The user experience opened with the movie trailer, followed by the address of the nearest theater and the timing of the next show, based on real-time location. ...
- Warner Bros/MGM Brings Movie Ticket-buying To A Screen Near You
The MediaPost Cases, Nina Lentini - Monday, November 19, 2018
The new product combined an array of sophisticated technologies, including: TV ad interactivity, dynamic API-driven creative, addressable ad messaging, e-commerce integration, and place-shifting. ...
- Detroit Pistons: Using Data To Give Your Emails (And Planning) An Advantage
The MediaPost Cases, Nina Lentini - Monday, November 19, 2018
The Google Map in the email shows live traffic going to and from the game. It is one of the most clicked-on links of any email and accounts for nearly ...
