- AVOD Platforms Forecast To Grow To $18 Billion By 2025
Television News Daily, Wayne Friedman - Monday, March 8, 2021
Looking at individual AVOD platforms, Hulu pulled in $653 million in advertising revenue in the fourth quarter. Pluto and Roku Channel had $173 million, and Tubi hit $105 million. ...
- Fox Corp. Won't Take On Big Media's SVOD Platforms, Looks To AVOD
Television News Daily, Wayne Friedman - Friday, March 5, 2021
"We believe we can win in the advertising video-on-demand world... in a much more careful and clever way," Fox Corp. CEO Lachlan Murdoch said. He adds that national TV ...
- EU Viewers Prefer Streaming To Broadcast, Use AVOD About As Much As SVOD
Advanced TV Insider, Karlene Lukovitz - Friday, March 5, 2021
Across the EU5 countries, weekly SVOD usage rates average 68%, while AVOD averages 63%. ...
- Kilar On HBO Max AVOD: 'Turns Out Most People Are Not Wealthy'
Digital News Daily, Karlene Lukovitz - Thursday, March 4, 2021
HBO Max, whose prospects for making the streaming wars cut have been questioned due to its high monthly cost, is using an "elegant, thoughful" approach to the ad-supported version s ...
- Pluto TV Launching MLB Channel
Digital News Daily, Karlene Lukovitz - Thursday, February 25, 2021
The channel's content will offer more than 200 hours of classic games and highlights from the Major League Baseball Film & Video Archive, with quarterly refreshes. ...
- Crunchyroll Hits 4M Paid Subs And 100M Free Users, Inks Series Deal With Idris Elba
Digital News Daily, Karlene Lukovitz - Wednesday, February 3, 2021
The streamer's free, ad-supported version has 100 million registered users globally. The paid subs are up by a million since this past July. ...
- Peacock Hits 33 Million Signups, 3 Years Early
Digital News Daily, Karlene Lukovitz - Friday, January 29, 2021
That's up from 26 million just a month ago. Comcast originally targeted 30 million, with 35 million active users by 2024, the year it targeted for break-even for the serv ...
- Pluto TV To Be France's First Free, Ad-Supported Streamer
Digital News Daily, Karlene Lukovitz - Thursday, January 21, 2021
Now in 24 countries, Pluto's next international launch will be in Italy late this year. ...
- Canoe Ventures Sees Impression Declines For DAI Advertising In 2020
Television News Daily, Wayne Friedman - Tuesday, January 19, 2021
Currently, Canoe says the majority (80%) of its ad campaigns have a frequency cap of no more than two ads per episode. ...
- Competition, Price Hike, 'Cuties' Blowback Impact Netflix's U.S. New-Subs Share
Video Insider, Karlene Lukovitz - Tuesday, January 19, 2021
The largest and most established streamers' share of new U.S. SVOD subscriptions was down to 7.4% in Q4, while Amazon Prime Video and newbie HBO Max had 18.2% and 19. ...
- 20% Of U.S. Broadband Households Use Ad-Supported OTT, 15% Use 'Freemium' Services
Advanced TV Insider, Karlene Lukovitz - Wednesday, December 30, 2020
New research confirms the growing popularity of so-called freemium services - hybrid business models that combine free, ad-supported content with a premium subscription tier. ...
- Consumers Now Use Seven SVOD + Free Services, Churn Rates Down
Digital News Daily, Karlene Lukovitz - Monday, December 14, 2020
The average number of services used rose by two between April and October alone, and the churn rate for SVODs declined by eight percentage points between the third quarters ...
- AMC Networks Bows Two Ad-Supported Streaming Channels On Samsung Plus
Digital News Daily, Karlene Lukovitz - Friday, December 11, 2020
Samsung is AMC Networks' latest partner in AMCN Digital, its free, ad-supported programming strategy. ...
- NBCU's Peacock At 8 Months Hits 26 Million Subscribers, Sees Strong Advertising
Television News Daily, Wayne Friedman - Wednesday, December 9, 2020
In many key metrics including the number of subscribers and regular users of the service and how many hours regular users watch per month, the ad video-on-demand streamer has outperforme ...
- Crown Media Launches First Hallmark Brand AVOD Channel
Television News Daily, Wayne Friedman - Tuesday, December 8, 2020
Hallmark Movies & More will feature a lineup of over 120 titles from the company's original content library. Xumo offers over 200 digital channels of free premium programming across ...
- AT&T Sells Crunchyroll To Sony For $1.18 Billion, More DirecTV Offers
Television News Daily, Wayne Friedman - Thursday, December 10, 2020
Looking to pay down debt -- and jettison non-core business -- AT&T has sold off Crunchyroll, its anime TV production and subscription platform business for $1.18 billion to Sony's Funimati ...
- Discovery UK Combines Free, Paid Channels In New Offering Dubbed Discovery+
Digital News Daily, Karlene Lukovitz - Wednesday, October 21, 2020
Discovery's global version of a D2C streamer, also expected to be branded Discovery+. may arrive in 2021. Meanwhile, in the U.K., the company is rebranding its ad-supported dplay streaming servi ...
- TV Networks Cut Losses, Down 6% in Q3, AVOD To Surge 32%: Analyst
Television News Daily, Wayne Friedman - Monday, October 19, 2020
Broadcast TV networks are expected to sink 15.8% to $2.4 billion, with cable TV networks slipping 1% in Q3. The only TV group to gain from July-to-September -- Turner a ...
- ViacomCBS Unveils Global Streaming Structure, Headed By Pluto TV's Ryan
Video Insider, Karlene Lukovitz - Tuesday, October 20, 2020
Marc DeBevoise, ViacomCBS chief digital officer and ViacomCBS Digital president/CEO, will leave the company after serving as an advisor for a transitional period ending at year's end. ...
- AVODs: U.S. Users Hit 17%; Audience Older, Less Wealthy Than SVODs'
Video Insider, Karlene Lukovitz - Tuesday, October 13, 2020
Nearly one in five U.S. internet users report watching AVOD services in Q3 -- up from 13% in Q3 2019, per Ampere Analysis research, which also finds that AVODs a ...
- Nearly A Quarter Of Streaming Adults Use AVOD Regularly
Video Insider, Karlene Lukovitz - Tuesday, October 6, 2020
Compared to 21% of streaming adults who use AVOD regularly, 69% report watching subscription-based video services/SVODs regularly, and 10% report watching virtual MVPDs regularly, according to a just-released VAB sur ...
- AVOD Vs. SVOD? That's A False Choice, Say ViacomCBS's DeBevoise And Others
Advanced TV Insider, Karlene Lukovitz - Friday, October 2, 2020
The ad-supported versus subscription-supported question is becoming increasingly irrelevant, according to executives from major entertainment companies, AVODs, SVODs and tech partners alike. ...
- TV's Slow Recovery: Projected To Drop 10% For 2020
Television News Daily, Wayne Friedman - Monday, August 31, 2020
TV advertising's sharp 28% decline in Q2 will be slowed by 9% drops in Q3 and Q4 this year, MoffettNathanson Research says. TV advertising was down 2% in the fir ...
- NBCU Adds Free NBC Sports Channel To Peacock
Digital News Daily, Karlene Lukovitz - Monday, August 24, 2020
Starting August 24, NBC Sports on Peacock will offer live and on-demand sports event coverage and talk shows. ...
- Streamers Still Watch Lots Of Linear... But 5% Of OTT Viewers Get No Linear Ads
Advanced TV Insider, Karlene Lukovitz - Friday, August 21, 2020
People who consistently watch multiple hours of streamed content each week also watch many hours of broadcast and basic cable. But brands seeking mass-market reach these days may need ...
- 5 Premium Ad-Supported Video Platforms Up 31% In Q2 Ad Revenues
Television News Daily, Wayne Friedman - Friday, August 14, 2020
Pluto TV, Roku, Hulu, Tubi, and Peacock pulled in an estimated $849 million in ad revenues in Q2, according to estimates from MoffettNathanson Research, amidst a sharp overall rise ...
- Pluto TV Debuts On Verizon Mobile, STB, Fire Platforms
Advanced TV Insider, Karlene Lukovitz - Friday, July 24, 2020
The cross-platform integration of the ViacomCBS streamer is the largest to date in the free, ad-supported streaming services category, and includes more than 100,000 hours of existing content, plus thr ...
- Traditional TV Ad Revs To Sink 20% In 5 Years, AVOD Is Climbing
Television News Daily, Wayne Friedman - Monday, July 20, 2020
This year's projection is total TV revenue will decline to $61 billion from $70 billion, drifting lower to $56 billion by 2024. ...
- OTT Churn Rate Jumps To 41% In Q1, As More Viewers Sample Services
Video Insider, Karlene Lukovitz - Tuesday, June 30, 2020
Churn rates for OTT services overall rose 6 percentage points versus Q1 2019, reports Parks Associates, which points to more extended sampling trials as the competitive field continues to exp ...
- HBO Max Replacing HBO Go; HBO Now Rebranded As HBO; Max Has 1.7M Downloads To Date
Digital News Daily, Karlene Lukovitz - Monday, June 15, 2020
WarnerMedia is attempting to clear up consumer confusion around the three services bearing the HBO brand as it moves to eventually consolidate all of them into HBO Max -- ...