- WarnerMedia Merges HBO And Max Production, Business Affairs Units
Digital News Daily, Karlene Lukovitz - Thursday, February 25, 2021
In another streamlining move meant to support Max's growth, two production and business affairs execs have been promoted to head combined HBO, Max teams, and two others are leaving t ...
- Mood Modulation: TV, Movie Content Key To Audience Engagement
TV Watch, Wayne Friedman - Thursday, February 18, 2021
Instead of conventional labels, what if the mood is posed as "sarcasm," "vengeful" and "terminally-ill/criminal minded"? ...
- vMVPDs' 2020 Trends, In Six Charts
Advanced TV Insider, Karlene Lukovitz - Friday, February 12, 2021
A look at vMVPDs' shares of subscriptions and sign-ups, resubscribe and trial conversion rates, and more, courtesy of data from Antenna. ...
- HBO Max To Launch In Latin America In June
Digital News Daily, Karlene Lukovitz - Thursday, February 11, 2021
The service will launch in 39 Latin American and Caribbean territories, with content from HBO, DC and Warner Bros. ...
- How Streaming's 'Platform Bouncers' Became The New Coupon Clippers
MediaDailyNews, Joe Mandese - Thursday, February 4, 2021
One of the unintended consequences of the explosion of subscription video streaming services and the ways they market themselves is that they are indoctrinating a new generation of entertainment consume ...
- How To Measure The Success Of WarnerMedia's Simultaneous Streaming-Theater Move
TV Watch, Wayne Friedman - Thursday, February 4, 2021
Box-office revenues are much lower, but HBO Max might make up profits from monthly subscriber fees. ...
- Determining The Top Streaming Show Is Tricky
TV Watch, Wayne Friedman - Tuesday, February 2, 2021
Sometimes, lists get skewed: The bigger the platform, the greater the chance for most total minutes consumed. ...
- AT&T Q4: HBO Max Activations Doubled, But Warner Bros. Revenue Fell 21%
Digital News Daily, Karlene Lukovitz - Wednesday, January 27, 2021
The simultaneous HBO Max/theatrical release of 'Wonder Woman 1980' helped pump up HBO Max, but theatrical and production revenues dropped. AT&T confirmed it will launch an AVOD version of Ma ...
- HBO Max, Amazon Surge In Q4 Streaming Subscriptions
Television News Daily, Wayne Friedman - Monday, January 18, 2021
"Wonder Woman 1984" helped push HBO Max to a 19.2% share of new streaming subscribers. ...
- Competition, Price Hike, 'Cuties' Blowback Impact Netflix's U.S. New-Subs Share
Video Insider, Karlene Lukovitz - Tuesday, January 19, 2021
The largest and most established streamers' share of new U.S. SVOD subscriptions was down to 7.4% in Q4, while Amazon Prime Video and newbie HBO Max had 18.2% and 19. ...
- HBO Max Extends 20% Off Promo On Prepaid Six-Month Subs
Digital News Daily, Karlene Lukovitz - Monday, January 18, 2021
The promotion, which was set to expire on Jan. 16, is now in place until March 1. ...
- HBO Max To Stream 'Sex And The City' Reboot
Television News Daily, Wayne Friedman - Monday, January 11, 2021
"And Just Like That..." is a 10-episode, half-hour series that will start production in the late spring. ...
- Disney+ Tops Netflix As #1 U.S.-Downloaded Entertainment App, HBO Max Achieves #8
Video Insider, Karlene Lukovitz - Tuesday, January 12, 2021
By the end of 2020, just 13 months into its launch, Disney+ had logged 45.2 million downloads in the U.S., edging out Netflix's 44.7 million for 2020, according to Appto ...
- HBO Max Releases 2021 Lineup Preview Ad
Digital News Daily, Karlene Lukovitz - Friday, December 18, 2020
The ad also promotes "Wonder Woman 1984" and explicitly informs viewers that it will debut on Max on "the exact same day" as in theaters. ...
- HBO Max Finally Bows On Comcast's Xfinity X1, Flex
Digital News Daily, Karlene Lukovitz - Wednesday, December 16, 2020
Comcast was a distribution partner for Max's launch, but creating "frictionless" access to the new SVOD for the platform's customers took some time. ...
- AT&T CEO: HBO Max Up 4M U.S. Subs Since Q3; Hints Coming 'AVOD' May Have Sub Component
Digital News Daily, Karlene Lukovitz - Wednesday, December 9, 2020
AT&T believes its controversial new hybrid movie release strategy will accelerate momentum for reaching its goal of 50 million U.S. Max subscribers, said CEO John Stankey, who also hinted th ...
- WarnerMedia's HBO Max Film Release Move Puts Pressure On Roku
Digital News Daily, Karlene Lukovitz - Monday, December 7, 2020
With Amazon Fire now supporting HBO Max, Roku, as the remaining holdout, is getting pressure from Roku device users who now want to get HBO Max for its no-extra-charge one-mon ...
- Kilar Mum On Whether 'Hybrid' HBO Max, Theater Release Policy Is Permanent; AMC Defensive
Digital News Daily, Karlene Lukovitz - Friday, December 4, 2020
WarnerMedia CEO Jason Kilar demurs on whether the groundbreaking policy is likely to stick beyond 2021, saying the company and industry need to see how circumstances play out next yea ...