- Centro Rebrands to Basis Technologies, Adds Market Trends To Offering
Search & Performance Marketing Daily, Laurie Sullivan - Friday, October 15, 2021
Centro rebranded to Basis Technologies on Friday, and next week will add research and benchmarking tools to its automated software offering for enterprise marketers. ...
- Democrats Seek To Regulate Recommendation Engines
PolicyBlog, Wendy Davis - Thursday, October 14, 2021
Four House Democrats have introduced the "Justice Against Malicious Algorithms Act," which takes aim at content recommendation. ...
- Facebook's Latest Reckoning: Will Anything Change?
Publishing Insider, Tony Silber - Friday, October 15, 2021
Consumers love to hate Facebook, but they don't stop using it. ...
- Microsoft To Remove 'Social' Part Of LinkedIn In China
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, October 14, 2021
Microsoft will shut down its current version of LinkedIn in China to rid the site of social networking features, making it the last major U.S. social network to leave t ...
- U.S. Consumers Spent 4.2 Hours Daily In Mobile Apps In Q3
Digital News Daily, Karlene Lukovitz - Wednesday, October 13, 2021
But consumers in five other countries now use apps for at least five hours per day, reports App Annie. ...
- Detoxing From Social Media, However Briefly
Social Media Insider, Fern Siegel - Wednesday, October 13, 2021
When Facebook resumed operations after a six-hour outage, it was an opportunity to examine our fixation and, in some cases, addiction, to the social network. ...
- Texas Social Media Law Unconstitutional, EFF Argues
Digital News Daily, Wendy Davis - Monday, October 11, 2021
Editorial decisions about what content is permissible on social media platforms are best left to the platforms themselves -- even if their standards appear less than clear, the EFF tel ...
- Social Net To Launch With Misinformation Filter, Touts A Brighter Future
MediaDailyNews, Joe Mandese - Tuesday, October 12, 2021
In a deal with NewsGuard, Bright will launch later this year in the U.S. and U.K. ...
- Ex-Google Cloud Exec Becomes Reddit's First CPO As It Digs Deeper Into Advertising
Search & Performance Marketing Daily, Laurie Sullivan - Monday, October 11, 2021
Pali Bhat, former Google Cloud VP of product and design, will become Reddit's first CPO, overseeing the company's product group and leading the development of platform tools and features f ...
- Google TV Personalized Watchlists, Profiles Should Increase Targeted Advertising
Search & Performance Marketing Daily, Laurie Sullivan - Monday, October 11, 2021
A Google TV update will make Google's TV platform more useful for everyone in the home, and easier for advertisers to target relevant advertisements. ...
- FTC Urged To Police Teen Privacy On Instagram, YouTube, Other Tech Platforms
Digital News Daily, Wendy Davis - Friday, October 8, 2021
"The need to protect young people from privacy threats online is more urgent than ever," Sen. Ed Markey and Reps. Kathy Castor and Lori Trahan said Friday in a lett ...
- Texas Social Media Law An 'Acute Threat' To Free Speech, Advocates Say
Digital News Daily, Wendy Davis - Friday, October 8, 2021
The Reporters Committee for Freedom of the Press, ACLU and other groups are urging a court to block a new Texas law that prohibits social media platforms from suppressing spee ...
- Americans: Facebook Contributing To National Health Crisis, Should Be Regulated Like A Drug
MediaDailyNews, Joe Mandese - Monday, October 11, 2021
Many consider it physically addictive and felt like they were going through withdrawal during last week's outage. ...
- Last-Minute Shopper vs. Bargain Hunter: Characteristics Shaping Messages
Search & Performance Marketing Daily, Laurie Sullivan - Friday, October 8, 2021
Understanding consumer audiences is more than a strategic tactic when using omnichannel marketing and ad techniques. ...
- E! News Masters Social Engagement For Digital Live Events
Search & Performance Marketing Daily, Laurie Sullivan - Friday, October 8, 2021
Live September events like the 2021 Met Gala, New York Fashion Week, and Emmys drove engagement on E! News' digital platform, E! Online, to an all-time high across digital a ...
- Study Reveals Social Media Addiction, Impact On Critical Thinking
Digital News Daily, Colin Kirkland - Monday, October 11, 2021
A recent article in "The Atlantic" equated social media to "attention alcohol" and "The Wall Street Journal" drew a comparison between Facebook and the tobacco industry in its manipulative targeti ...
- Slew Of Apps In Addition To Instagram Being Analyzed Amidst Child Safety Concerns
Inside Performance, Laurie Sullivan - Friday, October 8, 2021
The delay of Instagram's app for kids highlights a need for tighter laws. The U.K. leads the U.S. in this area, introducing a new code earlier this year, the A ...
- Is There A Reliable Standard To Measure Social Media Engagement?
Marketing Insider, Joel Humowiecki, Tom Lillig, Matthew Stewart - Friday, October 8, 2021
The Open Engagement Rate was born as an open-source measurement that uses publicly available data and is completely transparent in its methodology. ...
- Trump Seeks To Force Facebook To Restore Account
PolicyBlog, Wendy Davis - Thursday, October 7, 2021
Former President Donald Trump on Thursday asked a federal court to order Facebook to restore his account, arguing that his ongoing ban from the service could hurt the Republican Party ...
- How Brands Can Best Navigate The Cookie-less Future
Search & Performance Marketing Daily, Josh Perlstein - Friday, October 8, 2021
The elimination of third-party cookies plus other universal identifiers alters the marketing dynamic -- and the digital advertising world specifically. ...
- Social Media Slams Kylie Jenner Swimsuit Company
Around the Net In Brand Marketing, Tanya Gazdik - Monday, October 4, 2021
Social media can make or break a brand, as members of the Kardashian and Jenner empire are well aware. Or in this case, it can drown a brand. Kylie Swi ...
- Twitter's 'Best Of Tweets' Competition Open For Submissions
Digital News Daily, Colin Kirkland - Tuesday, October 5, 2021
Brands can gain recognition for meaningful Twitter campaigns, although there is no actual prize. ...
- Facebook CTO Apologizes For Outage
Search & Performance Marketing Daily, Laurie Sullivan - Monday, October 4, 2021
Security experts tracking the Facebook, Instagram and WhatsApp outages say they could have been triggered by a configuration error or could be the result of an internal mistake. An outsi ...
- Trump Seeks Order Requiring Twitter To Restore His Account
Digital News Daily, Wendy Davis - Saturday, October 2, 2021
Trump's lawyers argue that his continued absence from Twitter could hurt the Republican Party's chances of winning future elections. ...
- Facebook Calls Devastating '60 Minutes' Whistleblower Segment 'Misleading'
Digital News Daily, Karlene Lukovitz - Monday, October 4, 2021
"There were conflicts of interest between what was good for the public and what was good for Facebook, and Facebook over and over again chose to optimize for its o ...
- Facebook Responsible For Sex Trafficking, Victim Tells Supreme Court
PolicyBlog, Wendy Davis - Thursday, September 30, 2021
Lawyers for a sex-trafficking victim say judges across the country have misinterpreted Section 230 of the Communications Decency Act. ...
- Consumers Say They've Increased Social Media Messaging With Brands Since Pandemic, Find It More Positive
MediaDailyNews, Colin Kirkland - Thursday, September 30, 2021
The research provides insight into how brands can improve social media messaging experiences. ...
- Maybe It's Time Social Media Conduct A Hearing Of Congress?
Red, White & Blog, Joe Mandese - Thursday, September 30, 2021
The timing of a just-released analysis of how members of Congress use social media for themselves couldn't be better, coming as they once again hear testimony from one of the ...
- Twitter, Google, Facebook Defeat Second Lawsuit Over Nightclub Shootings
Digital News Daily, Wendy Davis - Tuesday, September 28, 2021
A federal appellate court has refused to reinstate claims against Google, Twitter and Facebook brought by family members of victims. ...
- TikTok Specialty Agency Launches Scholarship Program For Content Creators
Digital News Daily, Colin Kirkland - Wednesday, September 29, 2021
The six-month program will school three "budding 'TikTokers'" on the state-of-the-art expertise developed by LINK. ...
