Americans (and people in other countries) who hold college degrees are more likely to use social networks than peers who don't hold college degrees, according to a new global survey … Read the whole story
The brand is encouraging fans to create individually customized package designs using an infographics app that draws on information from the user's Facebook profile … Read the whole story
Social networking now accounts for one of every five minutes spent online, making it the most popular online activity worldwide, according to a comprehensive … Read the whole story
Cella Irvine, CEO of contextual ad firm Vibrant, says social media, mobile, data, video, and context will be critical areas defining where online advertising … Read the whole story
A recent StrongMail survey, conducted by Zoomerang in November, reflects the attitudes of business leaders about their planned marketing budgets, priorities and challenges for … Read the whole story
With new online channels emerging and the challenges they bring, marketers should review their 2011 initiatives to extract what worked -- and what didn't … Read the whole story