Different ethnicities tend to have different attitudes towards social media, which shape different usage patterns, according to new data from Nielsen and NM Incite. Marketers who are aware of these … Read the whole story
While about a third of social media users find ads on social networks more annoying than ads elsewhere online, the firms report that more … Read the whole story
Lenovo named We Are Social as its global social media agency of record, following a review. Read the whole story
The grand-prize winning video and photo entrants will each receive two round-trip JetBlue tickets, and their entries will be featured on Dunkin's electronic billboard … Read the whole story
The interactive program sets up an interface that looks like a video chat with Santa, where they can type in their side of a … Read the whole story
Much like a real game of musical chairs, the virtual version also lasts between seven and 10 minutes. Blu Dot, which makes high-end furniture, … Read the whole story
Charity runs, walks, rides, triathlons, hikes, climbs, swims and other peer-to-peer fundraising events are a multibillion dollar business, according to the annual surveys conducted … Read the whole story
Only a few minutes into a Email Insider Summit panel where panelists can't speak the name of the two biggest names in social media … Read the whole story
Email is still a very important channel in socializing the enterprise, because although social, search and web microsites are great ways for customers to … Read the whole story
Delivering the keynote at the MediaPost Email Insider Summit, Evan C. Shumeyko, global director of CRM at OgilvyOne, said people's misperceptions become marketing opportunities. … Read the whole story