"Fear of missing out," or FOMO, is a major driver of teen spending, according to a new survey of Canadian Millennials by Citizen Relations. The tendency to spend based on … Read the whole story
Facebook paid nearly $50 million for FriendFeed in 2009 -- two years after it was founded by some former Google engineers as a way … Read the whole story
Microsoft's latest campaign focused on International Women's Day. Their inspirational "Girls Do Science" video has accumulated nearly 2 million views, increasing digital engagement an … Read the whole story
Like Vice Media, BuzzFeed and other enterprising publishers, Thrillist Media Group has officially hatched its own ad agency. Yet The CoLab -- short for … Read the whole story
The new effort is "for the younger end of our segment, the more Millennial audience," says Michele Schuh, director of media at Old Navy. … Read the whole story
McKinney promoted Laura Suchoski to social media director. She will report to and work with chief digital officer Jim Russell to steer the agency's … Read the whole story
People who use mobile payments are more likely to pay their bills online, make online purchases for personal use and check the weather on … Read the whole story
Do you ever worry that there just isn't enough digital media in your life? Sure, we all do! Fortunately for us, Apple's new smartwatch … Read the whole story