- NBCU And Microsoft Team Up To Sell TV Online
Around the Net In Online Marketing, Gavin O'Malley - Thursday, June 18, 2009
Blurring the lines between TV and online advertising, NBC Universal and Microso ...
- PubMatic Evaluates Ad Servers And Networks
Online Media Daily, Gavin O'Malley - Wednesday, June 3, 2009
PubMatic, which helps publishers optimize inventory sold through ad networks, on Wednesd ...
- Online Display CPMs Plummet, New 'Secondary Premium' Ad Market Emerges
Online Media Daily, Joe Mandese - Wednesday, June 3, 2009
The price of online display advertising inventory sold via advertising networks fe ...
- Searching For The New Heart Of Madison Avenue, Interpublic Thinks It's Closer To Wall Street
Online Media Daily, Joe Mandese - Monday, June 1, 2009
Interpublic finally went public with its new digital media trading system, official ...