- Geico Tops Radio Ad Charts in 2010
MediaDailyNews, Erik Sass - Tuesday, January 4, 2011
It wasn't just your imagination: Geico was the biggest radio advertiser ...
- Stipp Joins Advertising Research Foundation
MediaDailyNews, David Goetzl - Tuesday, January 4, 2011
Longtime NBC Universal executive Horst Stipp, who worked on cross-platform and product-placeme ...
- 'Long Tail' Advertisers Are Back, U.S. Ad Expansion Reaches '03 Levels
MediaDailyNews, Joe Mandese - Tuesday, January 4, 2011
Ad spending in the media tracked by Kantar Media expanded 8.7% duri ...
- Global Ad Agencies Upbeat About Future
MediaDailyNews, Erik Sass - Monday, January 3, 2011
Things are looking up in the advertising world -- at least f ...
- Target Audience: Hispanics Receptive To Interactive Ads
MediaDailyNews, David Goetzl - Monday, January 3, 2011
Digital media producer Terra offered research Monday indicating that Hispanics may ...