- Southwest Airlines Continues As Most Social Airline
Marketing Daily, Tanya Gazdik - Monday, May 14, 2018
JetBlue moved up two spots to number two as a result ...
- Spirit CEO Shares Operational News
Marketing Daily, Tanya Gazdik - Thursday, May 10, 2018
Spirit recently unveiled self-tagging for checked bags. This newest advancement allows custome ...
- United Airlines Still Struggles With Brand Image
Marketing Daily, Tanya Gazdik - Wednesday, April 25, 2018
Currently, 30% of travelers would consider flying United the next time th ...
- Darling Media Produces Travel Series For Alaska Airlines
Publishers Daily, Sara Guaglione - Monday, April 23, 2018
Called "Go, Be You," the series launches at 8 p.m. (ET) ...
- BA Lining Up A Bid For Norwegian Air
Around the Net In MAD London, Sean Hargrave - Friday, April 13, 2018
British Airways's owner, IAG, is reported by Sky News to be prepari ...
- Cathay Pacific Calls Global Agency Review
Around the Net In MAD London, Sean Hargrave - Wednesday, March 28, 2018
Cathay Pacific is carrying out its first review of its entire marketi ...
- 'American Idol,' Frontier Airlines Give Travelers 'Golden Ticket To Hollywood'
MediaDailyNews, Laurie Sullivan - Monday, March 26, 2018
ABC's reality music show "American Idol" gave passengers on several Frontier Airlin ...
- United's Favorability Falls After Pet Error Incidents
Marketing Daily, Tanya Gazdik - Thursday, March 22, 2018
United's drop in favorability is not as dramatic as the 47-point dr ...
- Airbus Developing Flying Taxi
Around the Net in IoT, Chuck Martin - Wednesday, March 21, 2018
Airbus, the European aeronautics company, is working on developing a pilotless a ...
- Virgin Atlantic Parts With Adam & Eve/DDB
Around the Net In MAD London, Sean Hargrave - Monday, March 19, 2018
"Campaign" reports that Virgin Atlantic has parted ways with Adam & Eve/D ...
- JetBlue Elevates Marketing, Communications Execs
Marketing Daily, Tanya Gazdik - Wednesday, March 14, 2018
Elizabeth Windram will lead JetBlue's brand strategy, including advertising, content and soci ...
- Larry Page's Flying Taxis To Launch In New Zealand
Connected Thinking, Chuck Martin - Tuesday, March 13, 2018
California-based Kitty Hawk is launching Cora, an electric-powered flying vehicle with ...
- Arsenal Extends 'Record Deal' With Emirates
Around the Net In MAD London, Sean Hargrave - Tuesday, February 20, 2018
Arsenal has extended its shirt sponsorship deal with Emirates in what t ...
- Email Is Part Of Ryanair's 2018 Marketing Plan
Around the Net in Email, Ray Schultz - Tuesday, February 6, 2018
Ryanair will focus on customer service improvements in its marketing this yea ...
- Google Flights Predicts Delays Before Airlines
AI & IoT Daily, Chuck Martin - Wednesday, January 31, 2018
Google has updated its travel search engine to predict flight delays. Usi ...
- Southwest Air Uses Facebook To Leverage Puppy Bowl Partnership
Marketing Daily, Tanya Gazdik - Wednesday, January 31, 2018
The sponsorship helps the airline reach new audiences of Puppy Bowl/Animal Plan ...
- United Celebrates Olympian And Everyday Superheroes With Upcoming Ad Push
MAD, Larissa Faw - Friday, January 19, 2018
The campaign creative features six U.S. Olympians and their moves on t ...
- Gogo Aviation Adds 'Bloomberg News,' 30 Magazines To Edit Options
Publishers Daily, Melynda Fuller - Tuesday, January 16, 2018
Powered through digital magazine platform Zinio, Gogo now offers titles such ...
- KLM Airport Seats Translate Languages So Travelers Can Talk To Each Other
AI & IoT Daily, Chuck Martin - Friday, December 29, 2017
One airline figured a way to connect global travelers who speak differe ...
- Smart Suitcases Grounded By Airlines
Around the Net in IoT, Chuck Martin - Wednesday, December 6, 2017
Suitcases may be morphing into smart devices, allowing travelers to track th ...
- All Nippon Airways Appoints Y&R NY As Its First U.S. AOR
Accounts on the Move, Steve McClellan - Wednesday, November 15, 2017
Y&R New York has been appointed the Advertising Agency of Record ...
- Delta Partners With Zappos, Lands' End
Marketing Daily, Tanya Gazdik - Monday, November 13, 2017
Delta has said "Passport Plum" is a way to blend the t ...
- Alaska Airlines Targets Californians Post-Merger
Marketing Daily, Tanya Gazdik - Thursday, November 9, 2017
"The objective is to become the preferred airline in the Bay Area ...
- JetBlue Launches CheckIn For Good Promo
Marketing Daily, Tanya Gazdik - Monday, November 6, 2017
Twenty-two volunteers will be selected for the JetBlue #CheckInForGood trips and wi ...
- Aeroflot Is Hoping To Do A Skoda And Move From Joke To Serious Brand
Around the Net In MAD London, Sean Hargrave - Friday, November 3, 2017
There's an interesting read to be had in "Marketing Week" about h ...
- CheapOair Debuts Its First TV Campaign
MAD, Larissa Faw - Tuesday, October 24, 2017
CheapOair's "Go Ahead, Be Cheap" ad suggests that "cheap" means value throu ...
- Qatar Airways Appoints 180 Kingsday To Global Creative Account
Around the Net In MAD London, Sean Hargrave - Thursday, October 12, 2017
Qatar Airways has replaced JWT London with Amsterdam-based 180 Kingsday as i ...
- Ryanair Boss Promises Better Pay To Ward Off Walkout
Around the Net In MAD London, Sean Hargrave - Friday, October 6, 2017
After appearing to show little regard for the 800,000 passengers whose fligh ...
- Airline To Offer Complimentary VR Headsets
Around the Net in IoT, Chuck Martin - Sunday, October 1, 2017
Virtual reality is going up. In the sky, that is. An A ...
- Monarch Collapses With 110,000 Passengers Overseas
Around the Net In MAD London, Sean Hargrave - Monday, October 2, 2017
The largest peacetime repatriation the UK has ever been involved in begi ...