- Screenvision Gains Ad Volume: Calls In-Theater Ads Increasingly 'Relevant,' 'Vital'
Television News Daily, Wayne Friedman - Tuesday, May 23, 2023
"We are more relevant and vital than ever as a platform," sa ...
- Apple TV+, Sports Chief Pete Distad Is Exiting
Digital News Daily, Karlene Lukovitz - Thursday, May 11, 2023
Distad is the third senior Services executive to leave Apple since Januar ...
- Among Streamers, Netflix, YouTube Tops In U.S. Household Reach: TVision
Television News Daily, Wayne Friedman - Thursday, May 11, 2023
Netflix and YouTube offer the best TV U.S household reach for potenti ...
- Tetris Hops On The Web3 Bandwagon With New Brand Rewards Program
Digital News Daily, Colin Kirkland - Friday, March 31, 2023
Tetris has announced the rollout of a new loyalty program that wi ...
- Dusty's Trail Leads Nowhere In 'The Big Door Prize' On Apple TV+
TVBlog, Adam Buckman - Tuesday, March 28, 2023
A new half-hour series coming to Apple TV+ asks the age-old questio ...
- 32% Of New SVOD Subs Now Ad-Supported, 53% Come Through 3rd-Party Distributors
Video Insider, Karlene Lukovitz - Tuesday, March 28, 2023
The pursuit of better margins is also driving price hikes, with cutbac ...
- Apple Reportedly Poised To Spend $1B Annually On Theatrical Movies
MediaDailyNews, Wayne Friedman - Friday, March 24, 2023
Apple is amping up its efforts in entertainment production and distribution, wi ...
- Analysis: User Spending Plateau Is Bad Omen For 'Non-Essential' SVODs
Video Insider, Karlene Lukovitz - Tuesday, March 14, 2023
A new survey shows Peacock and Apple TV+ rank low in subscrib ...
- Apple TV+ Taps Sales Exec To Build Video Ad Business: Report
Digital News Daily, Karlene Lukovitz - Monday, February 27, 2023
Lauren Fry has worked for the Simulmedia ad-tech firm, AT&T and Comc ...
- Apple Star From 'Ted Lasso' Touts iPhone Privacy Features In Ad
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, January 24, 2023
The star of Apple TV+'s famed Ted Lasso series highlights privacy featur ...
- Wouldn't You Call Timothee Chalamet If He Asked You?
Marketing Daily, Todd Wasserman - Monday, January 23, 2023
Ah, but you're not an exec at Apple TV+, are you? That ...
- Apple TV+ Documentary Provides Intimate Look At Super League Crisis, Soccer And The Human Angle
Search & Performance Marketing Daily, Laurie Sullivan - Friday, January 13, 2023
The documentary provides an intimate look at the Super League crisis a ...
- Netflix Dominates In New Content, With 1,160 New TV Episodes In Q4
Television News Daily, Wayne Friedman - Thursday, January 12, 2023
Netflix's total of 1,160 episodes for Q4 2022 was four times great ...
- VP Behind Apple TV+, Services Expansion Exits As Unit Is Restructured
Digital News Daily, Karlene Lukovitz - Tuesday, January 10, 2023
Peter Stern, VP Services for six years, is leaving as that busine ...
- Apple Taps Disney Exec To Head Apple TV+ Marketing
Inside Performance, Laurie Sullivan - Tuesday, January 3, 2023
With more than 9 years at Disney, Ricky Strauss most recently w ...
- NFL Sunday Ticket Shocker: Apple Reportedly Out Of The Race
Digital News Daily, Karlene Lukovitz - Monday, December 19, 2022
The decision leaves Amazon and YouTube to battle it out, according ...
- Ryan Reynolds Gets A New Model Of Himself
Marketing Daily, Todd Wasserman - Wednesday, November 30, 2022
In ad promoting Apple TV+'s Christmas movie "Spirited," star Will Ferrell tou ...
- 'Charlie Brown' Imprisoned By Paywall, Other Xmas Classics Remain Free
TVBlog, Adam Buckman - Thursday, December 1, 2022
"A Charlie Brown Christmas" stands alone as the only one of TV ...
- Premium SVOD Subscription Churn Up By 14% In Q3
Video Insider, Karlene Lukovitz - Tuesday, November 29, 2022
The average monthly churn rate reached 5.8% in September -- up fr ...
- Apple Follows Trend By Increasing Subscription Service Prices
Digital News Daily, Colin Kirkland - Monday, October 24, 2022
Apple is raising prices for the first time for Apple TV+, App ...
- Marketing A Movie Many Might Not Want To See?
TV Watch, Wayne Friedman - Thursday, September 29, 2022
Can the viewing public separate a person from their art? Or wi ...
- Apple TV's Exclusive Friday Yankee Game Jolts Judge Fans
TVBlog, Adam Buckman - Tuesday, September 27, 2022
Last Friday's Yankees game, in which Aaron Judge was poised to t ...
- Oprah And Apple End Multiyear Content Deal
Digital News Daily, Karlene Lukovitz - Monday, September 26, 2022
The players will continue to work together on a project-by-project basis. ...
- Are TV Consumers Looking For One Easy Way To Get To All Their Networks, Content?
TV Watch, Wayne Friedman - Monday, September 26, 2022
TV content consumers seek not only ease of operations, but perhaps ju ...
- A Lose-Lose Proposition For Apple TV? Not So Fast!
MediaDailyNews, Brian Hyland - Friday, September 23, 2022
Media writer Nicole Sperling posed the question of whether Civil War dra ...
- Iger: Linear TV Near A 'Great Precipice,' Tough Future For Streamers
Television News Daily, Wayne Friedman - Thursday, September 8, 2022
Not all big media-based streamers will make it, said Bob Iger, form ...
- More Than Half Of Top Streamer Subscribers Are Single-Program Viewers
Television News Daily, Wayne Friedman - Thursday, August 18, 2022
Many subscribers sign on with premium streaming services to watch only o ...
- Netflix Dominates Q2 Streaming Minutes: YouTube, Hulu, Amazon, Disney+ Follow
Television News Daily, Wayne Friedman - Friday, August 12, 2022
Netflix has few challengers in streaming minutes of viewing, but there ...
- Streaming Satisfaction: Netflix Drops, HBO Max Is Tops -- Including In Ad-Supported Ranking
Video Insider, Karlene Lukovitz - Tuesday, August 9, 2022
Netflix has dropped from first to fourth in overall satisfaction. Among ad-support ...
- NFL+ Launches, League Saw A 14% Rise In 2021-22 TV Ad Revenue
Television News Daily, Wayne Friedman - Monday, July 25, 2022
The NFL launches NFL+ today, as the NFL posted another TV ...