- Mulally A Hit On 'Letterman'
Around the Net In Brand Marketing, Karl Greenberg - Monday, August 8, 2011
Ford CEO Alan Mulally was a hit on "Late Night With Dav ...
- QR Codes On Window Stickers, ToyoTags In Ads
Marketing Daily, Karl Greenberg - Friday, August 5, 2011
Nissan has launched a program that puts Quick Response (QR) codes ...
- Hertz Goes To Europe For 'Cars 2'
Marketing Daily, - Friday, August 5, 2011
Hertz is sponsoring the European movie launch of Disney-Pixar's "Cars 2" wi ...
- The Claw To The Top Gets A Lot Shorter
Marketing Daily - Top of the News, Thom Forbes - Monday, August 8, 2011
There are intriguing stories out there this morning about two international bran ...
- Cadillac Will Bring A 3-Series Fighter To Market
Around the Net In Brand Marketing, Karl Greenberg - Friday, August 5, 2011
The term "entry" has probably been anathema at Cadillac since the brand ...
- Dodge Goes NASCAR To Tout New Durango
Marketing Daily, Karl Greenberg - Thursday, August 4, 2011
The campaign says the muscular SUV is back and not afraid ...
- Nissan Launches Sustainability Game Site
Marketing Daily, Karl Greenberg - Thursday, August 4, 2011
The site, which is a project out of its Japan corporate headquarter ...
- VW Beefs Up Customer Service Across Enterprise
Marketing Daily, - Thursday, August 4, 2011
Volkswagen of America has made senior management changes all to improve custom ...
- New Lexus GS Gets Revealed At Pebble Beach
Marketing Daily, - Thursday, August 4, 2011
Lexus will unveil its new GS 350 mid-size luxury sport sedan ne ...
- Belo Blames Lower Auto Revs For Earnings Dip
MediaDailyNews, Wayne Friedman - Thursday, August 4, 2011
TV station group owner Belo Corp. hit a bump in the ro ...
- 'Peyton Place,' Detroit Style
Around the Net In Brand Marketing, Karl Greenberg - Thursday, August 4, 2011
Ford's head of global marketing, Jim Farley, wants to make nice wi ...
- Audi Continues Hollywood Career With Emmys Deal
Marketing Daily, Karl Greenberg - Wednesday, August 3, 2011
Audi has signed on to be the official automotive partner of t ...
- Mike O'Driscoll Joins JMI Advisory Board
Marketing Daily, - Wednesday, August 3, 2011
Mike O'Driscoll, former managing director at Jaguar Cars, and President of Ast ...
- Mike Maroone Joins TrueCar Board
Marketing Daily, - Wednesday, August 3, 2011
Mike Maroone, president and CEO of Fort Lauderdale-based retail group AutoNation wi ...
- Toyota First Bounce TV National Sponsor
MediaDailyNews, - Wednesday, August 3, 2011
Bounce TV says Toyota USA is the first national sponsor for t ...
- Indoor Weather Is Nice In Traverse City
Around the Net In Brand Marketing, Karl Greenberg - Wednesday, August 3, 2011
In spite of the debt ceiling situation, stock market, and flat Ju ...
- Chrysler Video Puts Spotlight Back On Detroit
Marketing Daily, Karl Greenberg - Tuesday, August 2, 2011
After getting a lot of attention with its two-minute Super Bowl a ...
- OnStar Tests Killer App ... For Parents
Around the Net In Brand Marketing, Karl Greenberg - Tuesday, August 2, 2011
This may well be the iPad for worried parents who gave t ...
- Fiat Goes Big For Little Car In New Campaign
Marketing Daily, Karl Greenberg - Monday, August 1, 2011
Fiat is launching its first national ad campaign in the U.S. th ...
- Chevrolet Gears Up For Nov. 3 Centennial
Marketing Daily, Karl Greenberg - Monday, August 1, 2011
November 3 is the official centennial of General Motors' Chevrolet division, b ...
- Subaru Of U.S. Taps Dean Evans For CMO
Marketing Daily, - Monday, August 1, 2011
Subaru of America, Inc. has found a new CMO, appointing Dean Eva ...
- Automakers Can Prosper With New Fuel Rules
Around the Net In Brand Marketing, Karl Greenberg - Monday, August 1, 2011
Columnist Scott Burgess lays out the ways that automakers can reach t ...
- Honda Makes Speedy Recover
Around the Net In Brand Marketing, Karl Greenberg - Monday, August 1, 2011
Honda Motor has made a much faster recovery from the business effec ...