- Targeting Goes Ultra
Data and Targeting Insider, Steve Smith - Friday, November 27, 2009
The local mobile social media market seems to be exploding this seaso ...
- Monster.com Tests BT Technology For Educators
Data and Targeting Insider, Laurie Sullivan - Wednesday, November 25, 2009
Monster.com is testing a service that will serve ads to job seeke ...
- Slipping Into The Peer-to-Peer Channel: Where Trends Begin
Data and Targeting Insider, Steve Smith - Friday, November 20, 2009
Somewhere beneath the marketing radar, millions of users are online every d ...
- Think Of BT As A Spiritual Cleansing
Data and Targeting Insider, Laurie Sullivan - Wednesday, November 18, 2009
Behavioral targeting is one of those terms execs just want to st ...
- Study: Consumers Equate BT With 'Privacy Harm'
PolicyBlog, Wendy Davis - Tuesday, November 17, 2009
When privacy advocates complain about behavioral targeting techniques, industry executives tend ...
- The Stuff You Don't Even Know You Want To Buy Yet
Data and Targeting Insider, Steve Smith - Friday, November 13, 2009
When I go to Amazon.com -- oh, about five times a we ...
- BT In The Nontraditional Sense
Data and Targeting Insider, Laurie Sullivan - Thursday, November 12, 2009
TARGUSinfo on Tuesday reported a partnership with ad network AdMeld designed ...
- Baking In The Privacy Issue
Data and Targeting Insider, Steve Smith - Friday, November 6, 2009
Who really owns the privacy relationship with users? Increasingly, most players ...
- Google Lifts The Lid Off Cookie Jar
Around the Net In Online Marketing, Gavin O'Malley - Thursday, November 5, 2009
In the name of transparency, Google has launched a Dashboard service, whi ...
- NAI Beefs Up Consumers' BT Opt-Out Option
Online Media Daily, Wendy Davis - Wednesday, November 4, 2009
The Network Advertising Initiative will unveil a new tool on Thursday th ...
- Why Is Adoption Rate Low For Google's BT Service?
Data and Targeting Insider, Laurie Sullivan - Wednesday, November 4, 2009
It's been nearly eight months since Google announced a behavioral targeting servic ...
- From Ad Networks To Audience Aggregation: Where Advertising Is Heading
Online Media Daily, Mark Walsh - Tuesday, November 3, 2009
The ability to target and buying audience segments is rapidly becoming t ...
- EU Pressures British Government Over Phorm
PolicyBlog, Wendy Davis - Tuesday, November 3, 2009
European privacy regulators are continuing to press the U.K. to take acti ...
- Nielsen To Refract Digital Media Planning, Brings PRIZM To Online Consumer Targeting
Online Media Daily, Joe Mandese - Monday, November 2, 2009
In an ironic turning of the media planning tables, online advertisers a ...