- Google Employee Who Protested A Contract With Israel Resigns
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, August 30, 2022
Koren, spoke out against Google's Project Nimbus in 2021 and said Goog ...
- Microsoft Bing Adds Price History, Coupons, Ethical Ratings To Shopping Searches
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, August 11, 2022
Bing has added search results that show product price history, available coupo ...
- Christine Frohlich Joins Verisk Marketing Solutions From Experian To Head Data Governance
Search & Performance Marketing Daily, Laurie Sullivan - Friday, July 22, 2022
Christine Frohlich looks to carry on the legacy of female marketing leade ...
- When Tiny Is Big: NPR Sponsorship Leverages a Creator Squad
The MediaPost Cases, Lisa Singer - Friday, August 19, 2022
Sometimes bigger is not better, especially when making smarter use of soci ...
- Most Consumers Rarely Post About Brands On Social Media
Research Intelligencer, - Friday, July 1, 2022
Brands that promote their loyalty programs on social media likely will encoura ...
- Google Leads In Negative Media Perception Around AI, Ethics
Performance Marketing Insider, Laurie Sullivan - Friday, May 27, 2022
Concerns over how the technology will be used continue to undermine grow ...
- Hugs And Kisses: Buyers Now More Trusting Of Brands, Salesforce Reports
Email Insider, Ray Schultz - Tuesday, May 10, 2022
Most say their consumer experience is more important than a brand's produc ...
- Talent: Key To A Brighter, Ethical Future In Advertising
MediaDailyNews, Ben Downing - Friday, May 6, 2022
To carve out an ethics-centric future, we need to look to o ...
- Jittery Gen Z: They're Quick To Jump When Faced With Bad Service
Email Insider, Ray Schultz - Wednesday, April 6, 2022
Gen X and Baby Boomers are more willing to give brands ...
- Big-Hearted Marketing Brands Place Higher Priority On 'Values' Than Consumers Do
Email Insider, Ray Schultz - Wednesday, March 23, 2022
But people in the upper income brackets are more likely to ...
- Omnicom Media Group Finds Trend Toward 'Conscious Consumerism'
Mediapsssst, Richard Whitman - Tuesday, March 15, 2022
The report, from Omnicom Media Group UK, analyzes 75 evolving themes ...
- Psychology Is Crucial In Ethical Marketing
Around the Net in Email, Ray Schultz - Monday, March 14, 2022
Consumers choose brands and products for a variety of reasons. But underlyi ...
- Marketing Execs Suggesting What Reporters Should Cover? CNN Advertisers: Ask More Questions
TV Watch, Wayne Friedman - Thursday, February 24, 2022
Since when do marketing executives offer up "topic" suggestions to editors a ...
- 'Good Growth' Is Something Most Stakeholders Can Get Behind, Gerhart Tells 4As
MAD, Steve McClellan - Wednesday, February 2, 2022
For some brands, getting started is a challenge. "Look at your business ...
- 2021 Holding Company of the Year: GroupM
Agency of the Year, Joe Mandese - Friday, January 7, 2022
Like the year before it, 2021 was a year of multiple transformatio ...
- Media All-Star: Daryl Lee
MediaPost All Stars, Nina Lentini - Friday, January 7, 2022
IPG will become the first media holding company to apply quality standar ...
- Medical Coalition Urges Spotify To Stop Rogan's COVID Misinfo, As Ads Go For Reported $1M Minimum
Digital News Daily, Karlene Lukovitz - Friday, January 14, 2022
Spotify's content and advertising business chief, Dawn Ostroff, vowed to ban inaccura ...
- Brands, Here's What Keeps Customers Loyal
Performance Marketing Insider, Laurie Sullivan - Thursday, January 13, 2022
Consumers are growing tired of the focus on brand values, a n ...
- Should You Speak Up? A Framework For Crisis Response
Search & Performance Marketing Daily, Brad Blake - Wednesday, December 15, 2021
When major crisis events make news, companies need to be prepared ...
- Why The Data Ethics Conversation Should Be On Every Brand's Agenda
MAD, Tom Corey - Monday, December 13, 2021
As we move into 2022, we need to start thinking about h ...
- Twilight Of The Extroverts: Companies Must Change To Support The Chattiest Among Us
MediaDailyNews, Ben Grinspan - Monday, December 13, 2021
The tables have now turned, and extroverts are the ones who ha ...
- Some Journalists Defend Chris Cuomo, Raising Important Ethical Questions
Publishing Insider, Tony Silber - Thursday, December 9, 2021
For a lot of people, this "family first" approach - putting relativ ...
- Streamers Get Higher Marks For Ethical Media Than Social Networks
Television News Daily, Wayne Friedman - Monday, December 6, 2021
Consumers gave premium streaming platforms a "net ethical" score of 42, whi ...
- Analysis Reveals A Thousand Active Harmful Misinformation Facebook Groups
Digital News Daily, Colin Kirkland - Monday, November 1, 2021
Facebook's major rebrand to Meta is distracting. Media Matters for America, ...
- More Than Half The Ad Industry Has No Plans To Develop Data Ethics Policies, Clients Ahead Of Agencies
MediaDailyNews, Joe Mandese - Thursday, October 7, 2021
Ad agencies are far more uncertain than advertisers: 37% vs. 23% ...
- Guess Which Institution Is The Only One Consumers Feel Is Both Ethical And Competent?
Red, White & Blog, Joe Mandese - Friday, June 25, 2021
This week's Lions festival demonstrates brands are taking on -- and ...
- AI: Experts Voice Concerns Over Its Ethical Design And Focus On Profits, Social Control
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, June 23, 2021
Experts say there's a lot at stake, and are concerned that ...
- Institute For Advertising Ethics President Says Industry Needs Standards, Guidelines
Search & Performance Marketing Daily, Laurie Sullivan - Monday, April 5, 2021
Advertisers today face many ethical issues beyond truth in advertising. Top bra ...
- Mailchimp Denies Bullying Claim By Engineer
Email Marketing Daily, Ray Schultz - Monday, February 22, 2021
Mailchimp says its pay structure is equitable for all parties, and th ...
- Dentsu Finds 'Social Good' Branding Attitudes Index High Among Most Nations, Less So In Japan
MediaDailyNews, Joe Mandese - Wednesday, February 10, 2021
An overwhelming majority of consumers have a "positive" attitude toward brands th ...