- O'Ferrall Named Digital Chief At MTV Networks
Online Media Daily, - Monday, March 8, 2010
MTV Networks International this morning named Philip Bourchier O'Ferrall senior vice president-digit ...
- iPad, E-Tables Touted As Magazine Savior
Around the Net In Media, Fern Siegel - Wednesday, March 3, 2010
Chris Anderson, the editor-in-chief of Wired praised the possibilities for the magazi ...
- Changing World Of Hispanic Direct Response
Engage:Hispanics, Jose Villa - Thursday, March 4, 2010
Performance platforms in Hispanic digital media will radically change and grow Hispan ...
- New Depend Line Acts More Like Underwear
Marketing Daily, Karl Greenberg - Wednesday, March 3, 2010
The campaign comprises TV, print, digital and grassroots efforts, with the messa ...
- Touchscreens Knocking Down Mobile's Digital Divide
MoBlog, Mark Walsh - Thursday, March 4, 2010
Touchscreens aren't just for smartphones anymore. Gartner Thursday released research predicting t ...
- Catalina Marketing Goes Digital, Taps Former Google Exec To Lead Effort
Online Media Daily, Joe Mandese - Wednesday, March 3, 2010
Catalina Marketing, a dominant player in the so-called "shopper media" industry us ...
- AP Debuts New Digital Unit
Around the Net In Media, Fern Siegel - Monday, March 1, 2010
The AP is setting up a division, AP Gateway, to help t ...
- Investment Outlook Improves For All Media, Social Networks Deemed Most 'Overrated'
Online Media Daily, Joe Mandese - Tuesday, March 2, 2010
The vast majority of media industry executives, and investors, have grown mo ...
- Logging In: Feed the Fish Mayonnaise
OMMA Magazine, Bill Lawrence - Monday, March 1, 2010
By now, we are nearly through the first quarter of 2010, a ...
- Flip The Funnel
OMMA Magazine, - Monday, March 1, 2010
BOOK EXCERPT: It's time to set our sights on the very foundati ...