- UPS Touts Service With Paper Dinosaurs, Montana
Marketing Daily, Karl Greenberg - Wednesday, September 14, 2011
The new program, called UPS MyChoice, is meant to literally mark t ...
- Cat's Pride Promises 'Fresh' And 'Light'
Marketing Daily, Tanya Gazdik - Wednesday, September 14, 2011
The new formula -- which is 25% lighter than traditional scoopable litt ...
- Taking Your Digital Assets To The Cloud
Online Media Daily, David MacLaren - Thursday, September 15, 2011
By combining the advantages of the cloud with those of traditional digit ...
- Triton Digital Expands Radio Reach
MediaDailyNews, Erik Sass - Tuesday, September 13, 2011
Triton Digital is expanding its offerings of applications and services for rad ...
- Grant Heads Electus, Tackles Cross-Platform Growth
MediaDailyNews, Gavin O'Malley - Tuesday, September 13, 2011
Multimedia entertainment studio Electus on Tuesday named Chris Grant as its n ...
- Ross To Head Digital Sales, Score Media
Online Media Daily, - Tuesday, September 13, 2011
Score Media, creators of ScoreMobile, an ad-supported sports app, has opened ...
- Amazon In Talks For New Electronic Library
Around the Net In Brand Marketing, Karl Greenberg - Tuesday, September 13, 2011
Amazon.com Inc. is in talks with book publishers about launching a med ...
- Authors Guild Sues Universities Over Book Scans
Online Media Daily, Wendy Davis - Monday, September 12, 2011
Google's 7-year-old book digitization project has now landed five universities in cou ...
- How Do Groupon-type Daily Deals Affect Direct Marketing?
Around the Net In Brand Marketing, Karl Greenberg - Monday, September 12, 2011
Digital coupon companies like Groupon and LivingSocial are heading toward IPOs, whi ...
- A New Day For Delicious
Around the Net In Online Marketing, Gavin O'Malley - Monday, September 12, 2011
YouTube founders Chad Hurley and Steve Chen have discovered the next kill ...
- For Stein Mart, It's 'Love At First Find'
Marketing Daily, Aaron Baar - Saturday, September 10, 2011
"We have such a loyal and passionate customer base that they real ...
- NFL Launches Women's Apparel
Marketing Daily, - Friday, September 9, 2011
The National Football League, recognizing that women make up about 44% ...
- 'NYT' Launches India Ink Site
MediaDailyNews, - Friday, September 9, 2011
The New York Times has launched India Ink, an English-language Web si ...
- Kohl's Rolls On With J.Lo/Marc Anthony Ads
Marketing Daily, - Thursday, September 8, 2011
Kohl's is rolling out its marketing campaigns for both the Jennifer Lop ...
- Zero to First: Rebuilding A Media Agency After 9/11
MediaDailyNews, Matt Straz - Friday, September 9, 2011
The 10-year anniversary of the terrorist attacks in New York brought ...
- Journal Register, MediaNews Group Join Digital Forces
MediaDailyNews, Erik Sass - Thursday, September 8, 2011
Two large regional newspaper publishers -- Journal Register Company and MediaNews Gro ...
- Havas Selects Evidon's Privacy Platform
Online Media Daily, Steve McClellan - Thursday, September 8, 2011
Havas Digital, a unit of the Paris-based ad holding company, has select ...
- Ford Goes Digital: Shows Focus ST Online
Marketing Daily, Karl Greenberg - Wednesday, September 7, 2011
The company is generating buzz about the factory-tuned Focus ST by placi ...
- Takeda Launches Campaign To Talk About Gout
Marketing Daily, - Wednesday, September 7, 2011
Takeda Pharmaceuticals is going to Nascar racetracks to talk about gout, t ...
- Affinity, Zinio Team For Digital Mag Research
MediaDailyNews, Erik Sass - Wednesday, September 7, 2011
Responding to surging public interest in tablet-style computers and e-readers, and t ...
- SapientNitro Acquires DAD, Gains 'Proprietary' Measurement
Online Media Daily, - Thursday, September 8, 2011
SapientNitro this morning announced the acquisition of London-based independent digital and dire ...
- UM Names Soriano Digital Chief
Online Media Daily, Steve McClellan - Wednesday, September 7, 2011
Universal McCann, the Interpublic Group media agency, has named Colleen Soriano ...
- Develop A 5-Point Digital-Marketing Strategy
Online Media Daily, Tom Shapiro - Thursday, September 8, 2011
While it's great to go digital, it's critical to first have ...
- McCann Moves Social Upstream, Puts It On Par With 'Creative'
Online Media Daily, Joe Mandese - Thursday, September 8, 2011
McCann New York, the flagship agency of Interpublic's McCann Worldgroup, is elevati ...
- Lexus Launches 'Engineered Amazing' Extension
Marketing Daily, Karl Greenberg - Tuesday, September 6, 2011
Lexus says there will also be an online video that goes in ...
- NCC Taps Loughran For Digital Sales
MediaDailyNews, - Tuesday, September 6, 2011
Jim Loughran has been named senior vice president-digital sales at national cab ...
- Travel Ad Network To Name Forte CEO, Revamp Ops
Online Media Daily, Gavin O'Malley - Wednesday, September 7, 2011
Travel Ad Network is expected to name WebMD vet Nan-Kirsten Forte ...
- Edun, Bono's Fashion Brand Pitches Men
Around the Net In Brand Marketing, Karl Greenberg - Tuesday, September 6, 2011
Edun, Ali Hewson and Bono's fashion label is promoting men's wear wi ...
- Brands Push Social Media In Back-To-School Campaigns
Online Media Daily, Gavin O'Malley - Friday, September 2, 2011
It's back-to-school season, which means class is in session for all t ...
- The Digital Re-Org -- Agent of Cultural Change
Online Spin, Jason Heller - Tuesday, September 6, 2011
As digital marketing takes on many more forms than ever before, t ...