- Apple, Google Not On Board With CTIA App Ratings
Online Media Daily, Mark Walsh - Tuesday, November 29, 2011
CTIA-The Wireless Association formally unveiled a new ratings system for mobile applicatio ...
- The Apple of Their Eye
Research Brief, Jack Loechner - Monday, November 28, 2011
A recent Nielsen survey shows kids' holiday gaming and electronics appetites a ...
- Sega Launches Demo Ad For 'Samurai Bloodshow'
Around the Net In Brand Marketing, Karl Greenberg - Friday, November 25, 2011
Sega of American has released a rich media mobile ad campaign f ...
- Domino's App Turns Pizza Orders Into 'Heroes' Game
Online Media Daily, Steve Smith - Wednesday, November 23, 2011
It is no secret to marketers that the iPad is turning in ...
- CTIA, ESRB Roll Out App Content Ratings System
Online Media Daily, Steve Smith - Tuesday, November 22, 2011
As mobile gaming begins to challenge traditional console and handheld platforms f ...
- Will Microsoft Kinect The Dots Between VideoSurf And Bing?
SearchBlog, Laurie Sullivan - Wednesday, November 23, 2011
Microsoft confirmed the acquisition of the video content search engine VideoSurf Tuesda ...
- Females Who Play Online Games Have More Sex
SearchBlog, Laurie Sullivan - Friday, November 18, 2011
Get your head out of the search engine optimization and paid sear ...
- Nitto Tire In Neato Car Town Tie-In
Marketing Daily, Karl Greenberg - Wednesday, November 16, 2011
Nitto Tire U.S.A. Inc ., known for making tires for the H ...
- Ford Partners With Zynga For Escape
Marketing Daily, Karl Greenberg - Monday, November 14, 2011
In a first for Ford and perhaps a first for the industr ...
- AXA Equitable Life Insurance Launches Video Game
Around the Net In Brand Marketing, Karl Greenberg - Monday, November 14, 2011
Countless video games from Pac-Man to Grand Theft Auto involve a charact ...
- Mario Killer: $1.9 Billion App Gaming is Eating Portables
Online Media Daily, Steve Smith - Thursday, November 10, 2011
In three years, mobile gaming apps on the iOS and Android platfor ...
- Mountain Dew Facebook Sweepstakes Geared to Gamers
Marketing Daily, Karlene Lukovitz - Wednesday, November 9, 2011
A new Facebook-based sweepstakes from Mountain Dew is offering gamers a gra ...
- Finance Top Mobile Ad Category In Q3
Online Media Daily, Mark Walsh - Thursday, November 10, 2011
Wall Street may be on a roller coaster but financial services compani ...
- Methamphetamine Project Offers Teens The Facts
Marketing Daily, Aaron Baar - Tuesday, November 8, 2011
A new marketing campaign intended to warn teens about the dangers ...
- Battling For Dominance In The Videogame Market
Marketing Daily - Top of the News, Thom Forbes - Wednesday, November 9, 2011
Unless you have a young man -- purportedly 17 or older b ...
- Adult Swim Aligns With 'Saints Row'
MediaDailyNews, David Goetzl - Tuesday, November 8, 2011
Adult Swim is attaching its brand to a radio station offered ...
- Activision Chief On 'Call Of Duty 3'
Around the Net In Brand Marketing, Karl Greenberg - Tuesday, November 8, 2011
Game publisher Activision Blizzard launches "Call of Duty: Modern Warfare 3" Mond ...
- Michael Bay Directs Marketing Trailer For EA's 'Need For Speed: The Run'
Around the Net In Brand Marketing, Karl Greenberg - Monday, November 7, 2011
Director of frenetic mechanical violence Michael Bay, a brand of mayhem un ...
- Jeep Attacks! Touts 'Call Of Duty' Wrangler
Marketing Daily, Karl Greenberg - Monday, November 7, 2011
In its second year of a product-integration partnership with Activision's "Call ...
- GameStop, Walmart Link Events To Game Release
Marketing Daily, Sarah Mahoney - Friday, November 4, 2011
With the release of "Call of Duty: Modern Warfare 3" just da ...
- Samsung Uses Gaming Techniques On Site
Marketing Daily, Aaron Baar - Thursday, November 3, 2011
Sensing electronics consumers want a little more than mere information when visiti ...
- TV Shows, Games, Need Their Own App Store
Around the Net In Media, Phyllis Fine - Wednesday, November 2, 2011
Apple's App Store has made such a success of its Newsstand a ...
- Good Luck With That: Gamestop To Sell Android Tablet And Game Bundles
MoBlog, Steve Smith - Tuesday, November 1, 2011
While hardware makers such as Nintendo and Sony may be a b ...
- EA Enlists Bay
Raw, Aaron Baar - Wednesday, November 2, 2011
Electronic Arts has enlisted some high-octane talent (in the form of A-li ...