- O&M, Sina Team For Online Olympics Game
Online Media Daily, Steve McClellan - Friday, July 27, 2012
WPP's Ogilvy & Mather is partnering with Chinese Internet company Sina ...
- Nintendo Gets Big Time Rush In Summer Tour
Marketing Daily, Aaron Baar - Wednesday, July 25, 2012
Nickelodeon teen band's summer concerts will feature Nintendo sampling stations for Mar ...
- Zynga Has Another Bad Quarter
Around the Net In Online Marketing, Gavin O'Malley - Thursday, July 26, 2012
Sending its stock tumbling on Wednesday, Zynga reported a second-quarter loss, wi ...
- Adknowledge Buys Pangea's Quiz, Sweepstakes Biz
Online Media Daily, Gavin O'Malley - Tuesday, July 24, 2012
Pangea Media, best known for social marketing platform SnapApp, just sold i ...
- Zynga Misses Earnings Forecast
Raw, Mark Walsh - Wednesday, July 25, 2012
Social gaming service Zynga on Wednesday
reported lower than expected financi ...
- LMX Family: Even Preschoolers Get Wired
Marketing Daily, Karl Greenberg - Friday, July 20, 2012
A lot of preschoolers today can do the multi-screen thing by t ...
- Samsung Plays From The Road
Marketing Daily, Aaron Baar - Monday, July 16, 2012
Via a "FunCruiser" that will be making stops all over the count ...
- VZW Bows 'GameTanium'
Marketing Daily, Aaron Baar - Sunday, July 15, 2012
The platform gives users unlimited access to up to 100 games f ...
- Creating Games That Maximize Cross-Platform Potential
Gaming Insider, Neal Sinno - Friday, July 13, 2012
With the global game industry expected to grow from $52 billion ...
- Frito-Lay Offers Skylanders Figurines
Marketing Daily, Karlene Lukovitz - Thursday, July 12, 2012
Frito-Lay North America multipacks are carrying an exclusive mail-in offer to recei ...
- PSP Vita: Dead In The Water, Alive In My Hands
MoBlog, Steve Smith - Friday, July 13, 2012
What a great piece of hardware Sony has given us, and a ...
- The Enduring, Predictable, Incredible Lameness Of The Branded Game
MoBlog, Steve Smith - Thursday, July 12, 2012
Two iAd campaigns from insurance companies demonstrate yet again why branded gam ...
- PrePlay Game Play: $3 Mil In Funding
Online Media Daily, Fern Siegel - Wednesday, July 11, 2012
PrePlay, a predictive game studio, has secured $3.1 million in Series ...
- Microsoft To Launch Bing Fund, Led By Former Xbox GM
Online Media Daily, Laurie Sullivan - Monday, July 9, 2012
Microsoft plans to release details soon on the Bing Fund for startu ...
- Five Ways To Gamify Your Facebook Marketing
Gaming Insider, Stephen Baer - Friday, July 6, 2012
Whether or not you "like" marketing your business on Facebook, your use ...
- Game On: Sony Buys Gaikai
Around the Net in Online Marketing - Top of the News, Gavin O'Malley - Monday, July 2, 2012
Because there’s room for everybody in the booming cloud-based content space, So ...
- Is YouTube the Next Frontier for Marketing Games?
Around the Net in Video, Ross Fadner - Monday, July 2, 2012
YouTube videos are a surprisingly effective way of marketing online games, BitMob ...
- Nintendo Enters The Real World, Makes DS More Marketer-Friendly
MoBlog, Steve Smith - Monday, July 2, 2012
Nintendo's handheld console game market finally gets friendly with brand partners. Comi ...
- Game On: Humble Bundle
Online Media Daily, Charles Crawford - Monday, July 2, 2012
It's one thing to make a video game, another to sell i ...