- Novartis' Excedrin YouTube Contest Deemed A Success
Marketing Daily, Laurie Sullivan - Wednesday, December 24, 2008
Novartis Consumer Health, makers of Excedrin, launched its first YouTube contest ...
- Move Over, Ladies; Men Are Walking Down Beauty Aisles
Marketing Daily, Aaron Baar - Friday, December 19, 2008
Marketers developing male grooming products should also keep in mind that m ...
- Coty To Launch Faith Hill Fragrance
Marketing Daily, Sarah Mahoney - Friday, December 5, 2008
How well Hill's fragrance will do, says Euromonitor International's Virginia Lee, h ...
- Bally Total Fitness Files Chapter 11
Marketing Daily, - Wednesday, December 3, 2008
Bally Total Fitness Corporation has filed for voluntary chapter 11 bankruptcy protectio ...